Constant Contact - Create Email Marketing Campaigns Like a Pro

Adding Text To A Picture In Constant Contact

Constant Contact have actually been in the e-mail advertising video game considering that 1995. Throughout that time, they’ve taken care of to become one of the most previously owned email tools in the world, after Mailchimp.

Something I saw is that Constant Contact is very commonly the leading selection for several various other testimonial web sites. Naturally, I wonder to see if our comprehensive analysis generates the same outcome.

You could have checked out the Constant Contact evaluations provided by users online, too, and whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a systematic method and also uses our practical experience as well as expertise of lots of various other easy and innovative advertising automation devices.

What makes them special is that they’ve included several features over the years that few of their competitors sport, such as electronic item downloads, event monitoring, visit scheduling and social projects. These all include in the diverse list of e-mail options available, along with automations as well as repeating e-newsletters.

Constant Contact boast a industry with around 400 applications and also combinations that cater to even one of the most specific niche of products. Despite these showy numbers and also functions, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a more detailed check out Constant Contact’s outs & ins as well as check if it’s still appropriate in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, yet their prices aren’t the most budget friendly, particularly when you think about that their attributes simply aren’t that progressed. Plans start from $9.99/ month, yet this just permits 500 customers, and rates climb pretty greatly after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our total rates overview

Cons as well as pros


Is Constant Contact the appropriate e-newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is quite special hereof, being one of the few email advertising devices to permit you to take care of occasion enrollments, invites, and also tickets . Keep in mind that this function includes its own costs: 5.4% + $0.80 for each ticket offered or deal performed.

Not advised if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact does not supply one of the most innovative automations. While they do offer activated projects, autoresponders and abandoned cart projects (for Shopify only), you’ll discover that other much cheaper devices provide similar levels of automation– MailerLite and also Sendinblue, for instance.

Ranking details


Reduce of Use

Generally it’s very easy to browse, though a bit dull-looking. You can get to a lot of locations within a number of clicks, though as they’ve added extra capability, some things have ended up being a little concealed, for instance, automations.

Newsletter Creation


The editor is quick, but light on functions, especially in the designing department. Aside from that it’s very easy to deal with.


of course

This is very fundamental, only permitting you to insert basic greetings or get in touch with details. There is no if/then/else logic readily available.

Email kinds

Classic, autoresponders, fundamental automations, repeating newsletters, A/B testing, event enrollments, surveys, surveys and also vouchers .

Option as well as Flexibility of Template Designs

Not negative. You can additionally begin from scratch, as well as utilize a helpful feature called ‘Brand your email’ to auto-generate a template based on your website’s shades and logo.

Email Marketing Automation

They provide autoresponders and deserted cart campaigns for Shopify and WooCommerce. It also produces pre-defined call sections based on your customers’ interactions with your online shop (e.g. repeat, expired and also prospective clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are also readily available. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t really integrate conditions and also activities as you can in numerous various other devices.

List Management

You can produce segments from get in touch with task, checklist subscription, call details, tags, or ecommerce task. You can additionally create a sector from your call understandings and tag get in touches with based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, as well as it just provides a summary box, basic field choices (which you can’t contribute to) and after that a checklist, or listings, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out too terribly, getting to one of the most preferred e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records and also Analysis

Along with standard open as well as click records, spam, bounce and also unsubscribe prices are also available. You also get click warm maps, and some helpful summary reports such as open as well as click fads, opens by tool, % of contacts engaged, and also many successful subject line. You can additionally compare projects. However, progressed tracking such as social monitoring isn’t offered.


The device as well as the website are only offered in English. You can choose to change some of the non-editable email sections (e.g. footer as well as personal privacy plan message) to one of 10 languages offered, primarily European.

More Features

Spam- and Design-Testing

Spam testing isn’t available, however, there is a function to check the email for mistakes (missing web links, placeholder message that hasn’t been updated, etc). There’s also a tool that allows you to sneak peek how emails will try to find details receivers, although this really did not appear to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and afterwards feel bitter. If it happens once more, they are moved right into a suspended bounce category. They have a ‘recommended for removal’ filter offered to view these, but don’t remove them automatically.


of course

Import/export offered although it’s not as simple as maybe– you require to initially enable innovative email consents under Account Settings.

Storage offered for pictures as well as information


All plans feature unlimited storage.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various levels of account access

of course

The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a enormous quantity of applications as well as integrations , nearly 400.

Landing Page Builder

of course

This is only readily available by means of their kind home builder, and it’s very fundamental. Instead, we ‘d recommend these totally free landing page building contractors.

Customer Support

3.5/ 5.

There are numerous channels of assistance, including live chat, phone support, a knowledge base and also community-based assistance. Nevertheless, I discovered that the conversation as well as phone assistance weren’t always readily available, which was a little aggravating. When I had the ability to acquire chat support, nonetheless, I did find them to be useful and also responsive . Remember that you’ll require to contact order to cancel your registration, which is pretty irritating.

Total score.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of the boxes. The major concern below, though, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves restate via their site, they are a tool for small companies. And also, as such, it’s worth reviewing them on these terms. As pointed out over, they most definitely have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as basic as that after that we ‘d advise them more highly.

The concern, nowadays, is that there are plenty of various other e-mail tools providing much more than Constant Contact, and also for a whole lot less cash. This consists of not just features, however likewise user experience. For the quantity you pay with Constant Contact, you can find on your own making use of a lot a lot more powerful devices such as ActiveCampaign as well as GetResponse.

They do pick up factors for their respectable deliverability prices, combinations ( specifically social networks assimilations), as well as for permitting various access degrees for different users. As well as with recent improvements to automations as well as coverage, and the enhancement of new features like a website builder, it does resemble they’re making an initiative to enhance the item. But their absence of sophisticated attributes makes it tough to advise them over others at this cost factor. (You’ll see we don’t provide them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly assert that there might be other passions at play there.

Try Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can not be contrasted to Constant Contact’s simplistic method (it just features autoresponders). They likewise use robust reports and evaluation devices. They are even less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one email marketing tools on the market. It’s available in 6 languages and also includes advanced automation choices as well as a built-in CRM.
  • GetResponse is a solid alternative. It comes with many innovative functions (e.g. a webinar device), offers and also has outstanding automations one of the most effective spam and also design screening devices we’ve ever made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive guide with the best options to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d like to obtain into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be much better off having a look at any one of these CRMs for small businesses, which will certainly be far more affordable. There are even plenty of outstanding totally free CRMs to pick from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software application for local business. It securely shops your client data and also offers a safe and secure means to handle your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability tests.

Regardless of these showy numbers as well as functions, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a device for small businesses. The problem, these days, is that there are plenty of various other email tools offering even more than Constant Contact, as well as for a lot less cash. For the quantity you pay with Constant Contact, you might locate on your own utilizing much extra effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can’t be compared to Constant Contact’s simple technique (it only includes autoresponders).

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