Constant Contact - Create Email Marketing Campaigns Like a Pro

Aligning Images In Constant Contact

Constant Contact have remained in the email advertising game given that 1995. During that time, they’ve managed to become one of the most used e-mail tools in the world, after Mailchimp.

One point I saw is that Constant Contact is really commonly the top choice for many other testimonial websites. Naturally, I am curious to see if our thorough analysis creates the very same result.

You could have had a look at the Constant Contact reviews provided by individuals online, as well, and whilst they are quite positive, they may not give you the whole picture. Our testimonial of Constant Contact is based upon a systematic approach and uses our functional experience and also knowledge of dozens of other basic as well as sophisticated marketing automation devices.

What makes them special is that they’ve added numerous attributes throughout the years that few of their competitors sport, such as electronic product downloads, occasion management, appointment organizing as well as social campaigns. These all include in the diverse listing of e-mail choices offered, in addition to automations as well as recurring newsletters.

Constant Contact boast a industry with around 400 apps and integrations that satisfy even the most particular niche of products. Despite these showy numbers and also functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Enough factor for us to take a better check out Constant Contact’s outs & ins as well as inspect if it’s still pertinent in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed towards local business, but their prices aren’t the most budget-friendly, specifically when you think about that their features simply aren’t that progressed. Strategies begin with $9.99/ month, yet this just permits 500 customers, and also costs climb pretty sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our full prices overview

Pros and also Cons


Is Constant Contact the appropriate newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is fairly one-of-a-kind in this regard, being one of minority email advertising and marketing tools to enable you to handle event tickets, invitations, and also enrollments . Remember that this function comes with its own costs: 5.4% + $0.80 for each and every ticket sold or transaction conducted.

Not recommended if:

You need advanced automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t use one of the most sophisticated automations. While they do offer set off projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll locate that various other much cheaper devices provide similar levels of automation– MailerLite and Sendinblue.

Score information


Relieve of Use

Normally it’s easy to browse, though a bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve included extra performance, some points have come to be a little surprise, as an example, automations.

Newsletter Creation


The editor is quickly, yet light on features, particularly in the styling department. Aside from that it’s easy to collaborate with.


of course

This is very standard, just enabling you to insert straightforward introductions or contact details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, standard automations, persisting newsletters, A/B testing, occasion enrollments, surveys, discount coupons and also polls .

Option and also Flexibility of Template Designs

Not negative. You can likewise begin from scrape, and make use of a useful attribute called ‘Brand your email’ to auto-generate a layout based on your site’s shades as well as logo design.

Email Marketing Automation

It also generates pre-defined call segments based on your clients’ communications with your online shop (e.g. repeat, lapsed and potential clients). Automations based on call triggers (e.g. e-mail opens, clicks) are additionally available.

Checklist Management

You can produce sectors from get in touch with task, checklist subscription, get in touch with information, tags, or ecommerce task. You can additionally develop a section from your contact insights as well as tag contacts based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and it merely supplies a description box, standard field choices (which you can’t include in) and after that a list, or lists, that people can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform too badly, reaching one of the most preferred e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and Analysis

In addition to standard open and also click records, spam, bounce and also unsubscribe rates are additionally available. You additionally obtain click warm maps, and also some useful introduction reports such as open as well as click trends, opens up by tool, % of calls engaged, and also most successful subject line. You can also contrast campaigns. However, progressed tracking such as social tracking isn’t available.


Right here’s where it gets a bit unshaven. The site and the tool are just available in English. You can choose to change a few of the non-editable e-mail areas (e.g. footer and also privacy plan message) to one of 10 languages offered, primarily European. Support and the knowledge base is available in 4 languages. Slightly confusing, however a minimum of there’s some effort to sustain multilingual customers and also target markets.

More Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a attribute to inspect the e-mail for errors ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that permits you to sneak peek how emails will look for particular recipients, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and then dislike. They are moved into a suspended bounce group if it happens again. They have actually a ‘recommended for elimination’ filter available to check out these, yet don’t remove them automatically.



Import/export available although it’s not as simple as maybe– you require to initially allow advanced e-mail approvals under Account Settings.

Storage space offered for images as well as data


All plans feature endless storage.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Various levels of account access


The Account Owner can likewise assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a massive amount of apps and also combinations , almost 400.

Landing Page Builder


This is only offered using their type builder, and also it’s extremely standard. Instead, we would certainly suggest these complimentary landing web page contractors.

Client Support

3.5/ 5.

There are numerous channels of assistance, consisting of live chat, phone assistance, a understanding base and also community-based assistance. I found that the chat as well as phone support weren’t constantly available, which was a little frustrating.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of the boxes. The main problem right here, though, is that they’re asking a premium price for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their website, they are a tool for local business. And also, thus, it’s worth evaluating them on these terms. As discussed above, they absolutely have enough of the basics covered to satisfy most local business, as well as if it were as basic as that then we ‘d advise them extra highly.

The issue, nowadays, is that there are plenty of various other e-mail devices offering even more than Constant Contact, as well as for a great deal much less money. This includes not just features, yet additionally user experience. In fact, for the amount you pay with Constant Contact, you can find yourself utilizing much more powerful tools such as ActiveCampaign and GetResponse.

They do grab points for their suitable deliverability rates, integrations ( especially social networks combinations), as well as for enabling various gain access to degrees for separate individuals. As well as with recent enhancements to automations and reporting, as well as the addition of brand-new attributes like a web site contractor, it does resemble they’re making an initiative to enhance the product. Yet their absence of innovative features makes it tough to recommend them over others at this cost factor. (You’ll see we don’t detail them as a excellent Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly claim that there could be other interests at play there.

Try Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simple technique (it just features autoresponders). They likewise provide robust records and also analysis devices. In addition to that, they are even less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email advertising and marketing devices on the market. It’s offered in 6 languages and features innovative automation options and also a built-in CRM.
  • GetResponse is a solid option. It features many innovative attributes (e.g. a webinar device), offers as well as has outstanding automations one of the very best spam and style testing tools we’ve ever utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a thorough overview with the best choices to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you would certainly like to enter the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for small companies, which will certainly be much a lot more budget-friendly. There are also lots of excellent free CRMs to pick from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software program for small businesses. It safely shops your client data and offers a protected way to handle your subscribers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability tests.

Regardless of these fancy numbers and attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat with their site, they are a device for tiny companies. The issue, these days, is that there are lots of various other email tools providing even much more than Constant Contact, and also for a lot much less cash. For the quantity you pay with Constant Contact, you can discover on your own using much extra effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplified approach (it just includes autoresponders).

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