Constant Contact - Create Email Marketing Campaigns Like a Pro

Ashley Silva Constant Contact

Constant Contact have actually remained in the email advertising and marketing game given that 1995. Throughout that time, they’ve taken care of to turn into one of one of the most previously owned email devices on the planet, after Mailchimp.

One point I discovered is that Constant Contact is extremely commonly the top selection for numerous various other review websites. Normally, I wonder to see if our detailed analysis creates the same result.

You might have had a look at the Constant Contact evaluations offered by individuals online, too, and whilst they are rather favorable, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic method as well as utilizes our functional experience as well as knowledge of loads of other basic as well as innovative marketing automation devices.

What makes them unique is that they’ve added a number of features over the years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, appointment scheduling and social projects. These all contribute to the varied list of email alternatives available, along with automations and persisting newsletters.

Constant Contact brag a market with around 400 apps as well as integrations that accommodate even the most niche of items. Yet regardless of these showy numbers and also attributes, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a better look at Constant Contact’s outs & ins as well as examine.
Find out below!

Constant Contact Summary

Constant Contact is routed towards local business, however their rates aren’t one of the most inexpensive, especially when you think about that their attributes simply aren’t that progressed. Plans begin with $9.99/ month, yet this just permits 500 subscribers, and prices increase quite greatly afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our total prices overview

Pros and also Cons


Is Constant Contact the ideal e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite distinct in this regard, being just one of minority email advertising devices to enable you to handle event invites, tickets, and enrollments . Remember that this feature comes with its own charges: 5.4% + $0.80 for each and every ticket offered or purchase carried out.

Not recommended if:

You require innovative automation:

Surprisingly, for the premium it bills, Constant Contact does not supply one of the most advanced automations. While they do provide triggered campaigns, autoresponders and also deserted cart campaigns (for Shopify just), you’ll discover that other much cheaper tools provide similar levels of automation– MailerLite and also Sendinblue.

Rating information


Ease of Use

Normally it’s simple to browse, though a bit dull-looking. You can reach the majority of places within a couple of clicks, though as they’ve added much more performance, some things have actually become a little covert, for example, automations.

E-newsletter Creation


The editor is fast, however light on attributes, especially in the styling division. Besides that it’s very easy to deal with.


of course

This is very fundamental, just enabling you to place easy greetings or get in touch with details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, basic automations, reoccuring e-newsletters, A/B screening, event registrations, polls, coupons and studies .

Selection and Flexibility of Template Designs

Not bad. You can likewise begin from scrape, and utilize a convenient attribute called ‘Brand your e-mail’ to auto-generate a template based on your web site’s shades as well as logo.

Email Marketing Automation

It additionally creates pre-defined call sections based on your consumers’ interactions with your on the internet store (e.g. repeat, expired and possible clients). Automations based on call triggers (e.g. e-mail opens, clicks) are additionally offered.

List Management

You can produce sectors from get in touch with activity, checklist subscription, call information, tags, or ecommerce task. You can also produce a section from your get in touch with understandings and also tag contacts based on get in touch with field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the type, and also it simply uses a summary box, basic field choices (which you can not include in) and afterwards a checklist, or listings, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not do as well badly, reaching one of the most preferred email companies (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records as well as Analysis

In addition to conventional open and also click records, spam, bounce as well as unsubscribe prices are likewise readily available. You likewise obtain click heat maps, as well as some helpful review reports such as open and click patterns, opens up by device, % of contacts involved, and the majority of successful subject line. You can also compare campaigns. Progressed tracking such as social monitoring isn’t readily available.


Right here’s where it obtains a bit hairy. The tool and also the website are just available in English. You can pick to alter a few of the non-editable email sections (e.g. footer and also privacy policy message) to one of 10 languages readily available, mostly European. Support as well as the knowledge base is available in 4 languages. Somewhat complicated, yet a minimum of there’s some effort to sustain multilingual customers as well as target markets.

More Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a feature to check the e-mail for mistakes ( missing out on links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a device that permits you to sneak peek just how e-mails will certainly try to find specific receivers, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and afterwards dislike. If it happens once again, they are relocated into a put on hold bounce group. They have a ‘ suggested for removal’ filter offered to check out these, but don’t eliminate them immediately.



Import/export readily available although it’s not as straightforward as maybe– you need to initially make it possible for innovative email approvals under Account Settings.

Storage space offered for images and data


All plans come with endless storage space.

Pro Features



SPF and DKIM are sustained.

Very own Domain


Different levels of account accessibility


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact offer a huge quantity of applications and integrations , almost 400.

Landing Page Builder


This is just offered via their kind contractor, as well as it’s very basic. Instead, we would certainly suggest these free touchdown page home builders.

Consumer Support

3.5/ 5.

There are several networks of support, including online conversation, phone assistance, a data base and also community-based assistance. I found that the chat as well as phone assistance weren’t constantly offered, which was a little frustrating. When I was able to acquire chat support, nonetheless, I did locate them to be responsive and also helpful . Remember that you’ll require to employ order to cancel your subscription, which is pretty irritating.

Total ranking.

3.6/ 5.

For a basic email device, Constant Contact ticks the majority of packages. The main concern right here, however, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves repeat with their website, they are a tool for small companies. And, therefore, it’s worth examining them on these terms. As pointed out over, they definitely have enough of the basics covered to please most local business, and also if it were as straightforward as that then we would certainly suggest them extra extremely.

The problem, nowadays, is that there are a lot of various other e-mail devices offering even more than Constant Contact, as well as for a great deal much less cash. This consists of not just includes, but also user experience. In fact, for the amount you pay with Constant Contact, you might find yourself utilizing far more powerful tools such as ActiveCampaign and GetResponse.

As well as with current improvements to automations as well as reporting, as well as the addition of brand-new functions like a site builder, it does look like they’re making an initiative to boost the product. Their absence of innovative functions makes it hard to recommend them over others at this price factor.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly claim that there might be other passions at play there.

Try Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simplistic approach (it just features autoresponders). They also offer robust reports and analysis devices. They are also less expensive than Constant Contact.
  • Sendinblue is among the cheapest all-in-one email advertising devices on the market. It’s readily available in 6 languages as well as comes with innovative automation options and a built-in CRM.
  • GetResponse is a solid choice. It features numerous innovative functions (e.g. a webinar tool), has outstanding automations and offers among the most effective spam as well as design screening devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth guide with the very best choices to Constant Contact, check it out below. You can likewise try our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to obtain into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be a lot far better off taking a appearance at any of these CRMs for little services, which will certainly be far much more economical. There are also plenty of superb totally free CRMs to select from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software for small companies. It safely shops your consumer data and also supplies a secure method to handle your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability examinations.

Regardless of these fancy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state with their website, they are a device for small companies. The concern, these days, is that there are lots of various other email devices providing also much more than Constant Contact, and also for a great deal much less cash. For the quantity you pay with Constant Contact, you might locate on your own using a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic method (it just features autoresponders).

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