Constant Contact - Create Email Marketing Campaigns Like a Pro

Avoiding Spam Folder Constant Contact

Constant Contact have actually remained in the email advertising game given that 1995. Throughout that time, they’ve taken care of to turn into one of the most used e-mail tools worldwide, after Mailchimp.

Something I noticed is that Constant Contact is extremely usually the top selection for several various other review websites. Naturally, I am curious to see if our detailed analysis generates the very same result.

You could have taken a look at the Constant Contact reviews provided by customers online, also, and whilst they are pretty positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a systematic strategy and uses our sensible experience and also knowledge of loads of various other basic and also innovative marketing automation devices.

What makes them special is that they’ve added several attributes throughout the years that few of their competitors sporting activity, such as digital product downloads, occasion management, consultation organizing and social projects. These all add to the diverse checklist of e-mail choices readily available, along with automations as well as repeating e-newsletters.

Constant Contact brag a industry with around 400 apps and also integrations that deal with also one of the most particular niche of items. In spite of these showy numbers and also features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a better look at Constant Contact’s ins & outs as well as inspect.
Discover below!

Constant Contact Summary

Constant Contact is directed towards local business, however their prices aren’t the most economical, particularly when you think about that their functions just aren’t that progressed. Plans begin with $9.99/ month, yet this only enables 500 customers, and also prices rise quite dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our total rates overview

Pros and also Cons


Is Constant Contact the appropriate newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is quite distinct hereof, being among the few email marketing tools to allow you to handle occasion invitations, tickets, and also enrollments . Keep in mind that this feature includes its own fees: 5.4% + $0.80 for each ticket sold or deal carried out.

Not recommended if:

You need sophisticated automation:

Remarkably, for the premium it charges, Constant Contact doesn’t supply one of the most innovative automations. While they do offer activated projects, autoresponders and deserted cart campaigns (for Shopify just), you’ll discover that various other much more affordable devices supply similar levels of automation– MailerLite and also Sendinblue.

Rating details


Reduce of Use

Generally it’s simple to navigate, though a little bit dull-looking. You can reach the majority of places within a number of clicks, though as they’ve added much more performance, some things have ended up being a little hidden, for example, automations.

E-newsletter Creation


The editor is quick, yet light on features, specifically in the styling department. In addition to that it’s simple to deal with.


of course

This is extremely fundamental, just permitting you to place easy introductions or get in touch with information. There is no if/then/else logic available.

Email kinds

Traditional, autoresponders, standard automations, reoccuring e-newsletters, A/B testing, event enrollments, polls, coupons as well as surveys .

Choice and also Flexibility of Template Designs

Okay. There are around 200 (!) templates to select from, with varying levels of quality (some are suitable, while others look a little standard and also dated). You can likewise go back to square one, and also use a handy function called ‘Brand your e-mail’ to auto-generate a design template based on your website’s shades and also logo design.

Email Marketing Automation

They supply autoresponders and also abandoned cart advocate Shopify as well as WooCommerce. It also creates pre-defined contact sections based on your consumers’ interactions with your online shop (e.g. repeat, lapsed and potential consumers). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are likewise readily available. It’s worth noting that the automations aren’t one of the most versatile, as you can’t truly integrate conditions as well as activities as you can in numerous other devices.

List Management

You can produce segments from get in touch with activity, listing subscription, contact details, tags, or ecommerce activity. You can also produce a section from your get in touch with insights and also tag get in touches with based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, and also it merely provides a summary box, fundamental area alternatives (which you can not include in) and afterwards a list, or lists, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute too severely, getting to one of the most popular email service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports as well as Analysis

Along with basic open as well as click records, spam, bounce as well as unsubscribe rates are additionally offered. You also get click warmth maps, and also some valuable summary records such as open as well as click patterns, opens by device, % of get in touches with engaged, and most effective subject line. You can also compare projects. Nevertheless, advanced tracking such as social tracking isn’t available.


Right here’s where it gets a bit unshaven. The device and the website are only available in English. You can pick to alter a few of the non-editable e-mail sections (e.g. footer and personal privacy policy text) to one of 10 languages readily available, mostly European. Assistance and the knowledge base is offered in 4 languages. Somewhat confusing, yet a minimum of there’s some initiative to sustain multilingual customers and also target markets.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t available, nonetheless, there is a function to examine the e-mail for mistakes (missing links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that allows you to preview how e-mails will seek particular receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and then frown at. If it takes place once again, they are moved right into a put on hold bounce category. They have a ‘recommended for removal’ filter readily available to check out these, yet don’t eliminate them immediately.


of course

Import/export available although it’s not as uncomplicated as maybe– you need to initially allow innovative email permissions under Account Settings.

Storage offered for pictures and also data


All strategies come with unrestricted storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial quantity of applications as well as integrations , almost 400.

Landing Page Builder


This is only available using their kind contractor, and also it’s very standard. Instead, we ‘d advise these cost-free landing web page home builders.

Consumer Support

3.5/ 5.

There are a number of networks of assistance, including online chat, phone assistance, a knowledge base as well as community-based assistance. Nonetheless, I located that the conversation as well as phone support weren’t constantly offered, which was a little frustrating. When I was able to acquire conversation assistance, nonetheless, I did locate them to be useful and responsive . Bear in mind that you’ll require to call order to cancel your registration, which is rather irritating.

General ranking.

3.6/ 5.

For a basic email device, Constant Contact ticks most of the boxes. The main problem here, though, is that they’re asking a costs cost for a sub-premium product.

Final thought.

As Constant Contact themselves state with their website, they are a tool for local business. And, therefore, it’s worth evaluating them on these terms. As discussed over, they most definitely have enough of the fundamentals covered to please most small companies, and also if it were as straightforward as that after that we ‘d advise them more very.

The issue, these days, is that there are lots of other email devices offering a lot more than Constant Contact, and for a great deal less money. This consists of not only includes, but likewise individual experience. For the quantity you pay with Constant Contact, you could find yourself making use of a lot extra effective tools such as ActiveCampaign and GetResponse.

And with recent improvements to automations as well as reporting, and also the addition of new attributes like a web site building contractor, it does look like they’re making an effort to improve the product. Their absence of sophisticated features makes it hard to recommend them over others at this price factor.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly declare that there might be various other interests at play there.

Attempt Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simplistic method (it only features autoresponders). They additionally provide durable records as well as evaluation tools. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is among the cheapest all-in-one e-mail advertising tools on the market. It’s available in 6 languages and also features sophisticated automation alternatives and also a built-in CRM.
  • GetResponse is a strong option. It comes with several sophisticated features (e.g. a webinar tool), offers as well as has outstanding automations among the best spam and also layout screening devices we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a in-depth overview with the most effective choices to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to get into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. However, at $399/month, you would certainly be far better off having a look at any one of these CRMs for local business, which will be even more economical. There are even plenty of excellent cost-free CRMs to select from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software application for small companies. It securely stores your customer information as well as supplies a protected method to manage your subscribers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability examinations.

Despite these showy numbers as well as attributes, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for tiny companies. The issue, these days, is that there are plenty of other email devices supplying also a lot more than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you can find on your own making use of much extra powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and also it can’t be contrasted to Constant Contact’s simplistic approach (it just features autoresponders).

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