Constant Contact - Create Email Marketing Campaigns Like a Pro

Birthday Automation In Constant Contact

Constant Contact have been in the email advertising and marketing video game since 1995. During that time, they’ve handled to turn into one of the most previously owned email tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is extremely typically the leading choice for numerous various other review sites. Normally, I wonder to see if our thorough evaluation creates the same result.

You may have checked out the Constant Contact reviews provided by customers online, too, and whilst they are quite positive, they may not give you the whole picture. Our review of Constant Contact is based on a systematic approach and utilizes our practical experience and also knowledge of loads of various other straightforward and also innovative marketing automation devices.

What makes them unique is that they’ve included numerous features for many years that few of their competitors sport, such as electronic item downloads, event administration, appointment scheduling as well as social campaigns. These all add to the varied listing of e-mail choices offered, along with automations as well as persisting newsletters.

Constant Contact brag a market with around 400 applications as well as combinations that accommodate even one of the most particular niche of products. Yet despite these fancy numbers and also functions, rate of interest in Constant Contact appears to be on the decline, a minimum of according to Google Trends. Sufficient factor for us to take a better consider Constant Contact’s outs & ins and examine if it’s still appropriate in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is directed towards local business, however their rates aren’t the most affordable, especially when you think about that their features simply aren’t that progressed. Strategies begin with $9.99/ month, yet this only enables 500 subscribers, and also rates rise rather dramatically after that.

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Constant Contact Pricing

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Cons as well as pros


Is Constant Contact the ideal e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is rather one-of-a-kind hereof, being one of the few email advertising and marketing tools to enable you to handle event tickets, registrations, and also invitations . Remember that this attribute features its own fees: 5.4% + $0.80 for each and every ticket offered or purchase conducted.

Not recommended if:

You require innovative automation:

Remarkably, for the premium it bills, Constant Contact does not supply one of the most innovative automations. While they do supply triggered projects, autoresponders and also deserted cart campaigns (for Shopify only), you’ll locate that more affordable devices use similar degrees of automation– MailerLite and Sendinblue, as an example.

Ranking details


Relieve of Use

Typically it’s very easy to browse, though a little bit dull-looking. You can get to a lot of places within a number of clicks, though as they’ve added much more functionality, some things have actually become a little surprise, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on functions, especially in the designing division. Besides that it’s easy to collaborate with.



This is really basic, only allowing you to insert straightforward introductions or get in touch with details. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, standard automations, reoccuring newsletters, A/B screening, occasion registrations, polls, promo codes as well as studies .

Choice as well as Flexibility of Template Designs

Okay. There are around 200 (!) layouts to select from, with varying degrees of high quality (some are good, while others look a little fundamental and also dated). You can also start from scratch, and use a useful attribute called ‘Brand your e-mail’ to auto-generate a layout based on your internet site’s colors and logo design.

Email Marketing Automation

They use autoresponders and abandoned cart advocate Shopify and WooCommerce. It additionally produces pre-defined get in touch with segments based on your consumers’ interactions with your on the internet store (e.g. repeat, lapsed as well as prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are also offered. It’s worth noting that the automations aren’t one of the most versatile, as you can not truly incorporate conditions as well as activities as you can in several various other tools.

List Management

You can develop segments from contact activity, checklist subscription, call details, tags, or ecommerce activity. You can also create a section from your call understandings and also tag get in touches with based on get in touch with field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and also it just supplies a summary box, basic field choices (which you can not contribute to) and afterwards a list, or lists, that individuals can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also badly, reaching one of the most prominent email carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports as well as Analysis

Along with common open and also click records, spam, bounce as well as unsubscribe rates are also offered. You also get click warm maps, and some beneficial summary records such as open and also click fads, opens up by tool, % of calls involved, as well as many successful subject line. You can likewise contrast campaigns. Nevertheless, advanced tracking such as social tracking isn’t available.


Below’s where it obtains a little bit hairy. The site and the device are just readily available in English. You can pick to change some of the non-editable e-mail areas (e.g. footer as well as privacy plan text) to among 10 languages offered, mainly European. Assistance as well as the data base is offered in 4 languages. Slightly complex, but at least there’s some initiative to support multilingual individuals as well as audiences.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t offered, however, there is a attribute to check the email for mistakes (missing web links, placeholder text that hasn’t been updated, etc). There’s additionally a tool that permits you to sneak peek just how e-mails will seek specific recipients, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and then dislike. If it takes place once more, they are relocated into a put on hold bounce group. They have a ‘recommended for removal’ filter available to watch these, yet do not eliminate them instantly.


of course

Import/export available although it’s not as uncomplicated as maybe– you require to initially allow innovative e-mail approvals under Account Settings.

Storage space offered for pictures and also information


All plans feature endless storage.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Different levels of account accessibility


The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial quantity of assimilations and also apps , almost 400.

Landing Page Builder

of course

This is just offered using their type builder, and also it’s very basic. Rather, we would certainly advise these totally free touchdown page home builders.

Client Support

3.5/ 5.

There are numerous networks of assistance, including live conversation, phone assistance, a understanding base and community-based assistance. I located that the conversation and also phone support weren’t constantly offered, which was a little frustrating.

General ranking.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks the majority of packages. The primary concern right here, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves repeat via their site, they are a tool for small companies. As well as, thus, it’s worth reviewing them on these terms. As discussed over, they most definitely have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as basic as that then we ‘d recommend them much more highly.

The concern, these days, is that there are plenty of various other email devices offering a lot more than Constant Contact, as well as for a whole lot much less money. This includes not just features, but also customer experience. For the amount you pay with Constant Contact, you can find on your own using much a lot more powerful devices such as ActiveCampaign and GetResponse.

And also with recent enhancements to automations as well as reporting, and the enhancement of new features like a internet site home builder, it does look like they’re making an initiative to enhance the product. Their absence of sophisticated attributes makes it tough to recommend them over others at this price point.

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly declare that there may be various other interests at play there.

Try Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simple strategy (it only features autoresponders). They likewise supply robust reports and also evaluation tools. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one email advertising tools on the market. It’s offered in 6 languages and comes with advanced automation alternatives as well as a integrated CRM.
  • GetResponse is a strong choice. It features lots of innovative features (e.g. a webinar tool), supplies as well as has exceptional automations among the very best spam and also design screening tools we’ve ever made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive guide with the most effective options to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d such as to enter into the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for little services, which will certainly be much a lot more budget friendly. There are even a lot of superb cost-free CRMs to pick from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software program for small businesses. It safely stores your consumer data as well as provides a protected way to handle your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are constantly excellent in our bi-annual deliverability examinations.

In spite of these showy numbers and attributes, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat via their website, they are a device for small businesses. The issue, these days, is that there are plenty of other email tools offering also more than Constant Contact, and also for a whole lot less cash. For the amount you pay with Constant Contact, you could find yourself using a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be contrasted to Constant Contact’s simplified technique (it just features autoresponders).

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