Constant Contact - Create Email Marketing Campaigns Like a Pro

Bounces On Constant Contact

Constant Contact have actually been in the email advertising and marketing game given that 1995. During that time, they’ve managed to turn into one of one of the most pre-owned e-mail devices on the planet, after Mailchimp.

One thing I discovered is that Constant Contact is extremely frequently the top choice for many various other testimonial internet sites. Normally, I wonder to see if our comprehensive analysis produces the exact same outcome.

You could have looked into the Constant Contact reviews offered by users online, also, as well as whilst they are pretty positive, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a methodical technique and uses our functional experience as well as understanding of lots of other straightforward as well as innovative marketing automation devices.

What makes them special is that they’ve added numerous features over the years that few of their competitors sport, such as electronic product downloads, event administration, consultation scheduling and social projects. These all contribute to the diverse checklist of e-mail choices offered, in addition to automations and persisting newsletters.

Constant Contact boast a market with around 400 apps and also combinations that cater to also the most niche of products. Despite these fancy numbers and functions, interest in Constant Contact appears to be on the decline, at least according to Google Trends. Sufficient reason for us to take a closer check out Constant Contact’s outs & ins as well as inspect if it’s still relevant in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their prices aren’t one of the most cost effective, specifically when you take into consideration that their functions just aren’t that advanced. Strategies begin with $9.99/ month, however this only permits 500 subscribers, and also prices increase rather dramatically afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our full rates guide

Pros and also Cons


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run events:

Constant Contact is quite distinct hereof, being one of the few email advertising and marketing tools to enable you to handle occasion invitations, enrollments, as well as tickets . Remember that this feature comes with its very own fees: 5.4% + $0.80 for every ticket marketed or purchase carried out.

Not suggested if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact doesn’t offer one of the most sophisticated automations. While they do supply set off projects, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that various other much less costly tools supply similar degrees of automation– MailerLite and also Sendinblue.

Ranking information


Ease of Use

Normally it’s very easy to browse, though a little bit dull-looking. You can reach a lot of places within a number of clicks, though as they’ve added a lot more capability, some points have actually come to be a little hidden, for example, automations.

E-newsletter Creation


The editor is quickly, however light on attributes, specifically in the designing division. In addition to that it’s easy to work with.



This is very standard, just allowing you to put simple greetings or contact details. There is no if/then/else reasoning available.

Email types

Traditional, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, event enrollments, studies, polls and also discount coupons .

Selection and also Flexibility of Template Designs

Not bad. You can likewise begin from scratch, and utilize a handy attribute called ‘Brand your email’ to auto-generate a template based on your internet site’s colors and also logo.

Email Marketing Automation

It also produces pre-defined contact segments based on your consumers’ communications with your online store (e.g. repeat, lapsed and also prospective clients). Automations based on call triggers (e.g. email opens up, clicks) are additionally readily available.

Checklist Management

You can develop sections from call activity, listing subscription, contact information, tags, or ecommerce activity. You can likewise produce a segment from your call insights and tag contacts based upon get in touch with area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the kind, and it simply offers a description box, standard area options (which you can not include in) and afterwards a listing, or lists, that individuals can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, reaching the most preferred email suppliers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports as well as Analysis

In addition to typical open as well as click records, spam, bounce and unsubscribe rates are also offered. You also obtain click heat maps, and also some useful overview reports such as open and also click trends, opens up by tool, % of get in touches with engaged, as well as the majority of successful subject line.


Here’s where it gets a bit unshaven. The device and the site are only available in English. You can select to transform a few of the non-editable e-mail areas (e.g. footer and privacy policy message) to one of 10 languages readily available, primarily European. Assistance and also the knowledge base is available in 4 languages. Slightly complicated, yet a minimum of there’s some initiative to sustain multilingual customers as well as target markets.

More Features

Spam- and also Design-Testing

Spam screening isn’t readily available, nevertheless, there is a feature to examine the e-mail for errors ( missing out on links, placeholder message that hasn’t been updated, etc). There’s additionally a device that permits you to sneak peek just how e-mails will try to find details receivers, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are put on temporary hold for 15 days, and after that feel bitter. If it takes place once again, they are relocated into a suspended bounce category. They have actually a ‘recommended for elimination’ filter available to view these, yet don’t eliminate them instantly.


of course

Import/export available although it’s not as straightforward as maybe– you require to first allow innovative email permissions under Account Settings.

Storage offered for photos as well as information


All strategies feature unrestricted storage space.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Various levels of account gain access to

of course

The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge quantity of apps and also combinations , almost 400.

Landing Page Builder


This is just offered through their type builder, and also it’s really standard. Rather, we ‘d advise these free landing web page building contractors.

Client Support

3.5/ 5.

There are numerous channels of assistance, consisting of real-time chat, phone support, a knowledge base as well as community-based assistance. Nonetheless, I discovered that the conversation and also phone assistance weren’t always offered, which was a little aggravating. When I had the ability to acquire chat support, nevertheless, I did find them to be beneficial as well as receptive . Keep in mind that you’ll need to call order to terminate your membership, which is rather bothersome.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of the boxes. The primary issue here, though, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate through their website, they are a tool for small businesses. And, as such, it’s worth evaluating them on these terms. As mentioned above, they absolutely have enough of the basics covered to satisfy most small companies, as well as if it were as straightforward as that then we would certainly suggest them more extremely.

The issue, these days, is that there are a lot of other email tools offering a lot more than Constant Contact, as well as for a lot less money. This includes not only includes, however also customer experience. For the amount you pay with Constant Contact, you could discover on your own making use of a lot extra powerful tools such as ActiveCampaign and GetResponse.

They do pick up factors for their suitable deliverability prices, integrations ( specifically social media sites combinations), and also for allowing different accessibility degrees for different customers. And with current improvements to automations and coverage, as well as the enhancement of brand-new functions like a web site home builder, it does appear like they’re making an initiative to enhance the product. But their absence of innovative attributes makes it hard to suggest them over others at this cost factor. (You’ll see we don’t detail them as a great Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly declare that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can not be compared to Constant Contact’s simple strategy (it only includes autoresponders). They additionally use robust records and also analysis tools. On top of that, they are even less costly than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail marketing tools on the marketplace. It’s available in 6 languages as well as features sophisticated automation options and a integrated CRM.
  • GetResponse is a solid alternative. It features numerous innovative attributes (e.g. a webinar device), has exceptional automations and also offers among the very best spam and also layout screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the most effective options to Constant Contact, check it out here. You can likewise try out our Smart Finder to see which newsletter solution is finest matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly such as to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for little organizations, which will be much more budget-friendly. There are also plenty of exceptional totally free CRMs to choose from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software application for small companies. It safely stores your customer data as well as offers a safe way to handle your clients.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

Regardless of these showy numbers and attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their website, they are a tool for tiny services. The issue, these days, is that there are plenty of various other email devices using even more than Constant Contact, and for a great deal much less money. For the amount you pay with Constant Contact, you might discover on your own utilizing a lot extra powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simple strategy (it just features autoresponders).

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