Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email advertising and marketing video game because 1995. Throughout that time, they’ve taken care of to turn into one of one of the most previously owned email devices on the planet, after Mailchimp.

One point I noticed is that Constant Contact is very often the leading choice for several various other evaluation websites. Naturally, I wonder to see if our in-depth evaluation generates the exact same result.

You could have had a look at the Constant Contact evaluations used by users online, also, as well as whilst they are rather positive, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical strategy and utilizes our functional experience and also knowledge of lots of other easy as well as advanced advertising automation tools.

What makes them unique is that they’ve included several functions throughout the years that few of their competitors sporting activity, such as digital item downloads, occasion management, appointment scheduling and also social campaigns. These all contribute to the diverse list of e-mail choices offered, in addition to automations and repeating e-newsletters.

Constant Contact boast a market with around 400 applications as well as combinations that satisfy also the most particular niche of items. In spite of these fancy numbers and also attributes, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a more detailed take a look at Constant Contact’s outs & ins as well as examine if it’s still appropriate in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, but their rates aren’t the most inexpensive, specifically when you think about that their features simply aren’t that progressed. Strategies begin with $9.99/ month, but this just allows for 500 subscribers, and also prices rise rather greatly afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total rates overview

Cons and also pros


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather unique in this regard, being one of the few email marketing devices to enable you to handle occasion registrations, tickets, as well as invitations . Bear in mind that this feature includes its very own costs: 5.4% + $0.80 for every ticket sold or deal conducted.

Not suggested if:

You need sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not offer one of the most sophisticated automations. While they do use triggered campaigns, autoresponders and also deserted cart projects (for Shopify just), you’ll discover that various other much more affordable devices use comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Ease of Use

Normally it’s simple to browse, though a little bit dull-looking. You can get to most locations within a number of clicks, though as they’ve included more functionality, some points have ended up being a little hidden, as an example, automations.

E-newsletter Creation


The editor is quickly, yet light on functions, particularly in the designing department. Apart from that it’s very easy to deal with.


of course

This is very standard, just allowing you to insert straightforward introductions or call details. There is no if/then/else reasoning offered.

Email kinds

Classic, autoresponders, fundamental automations, repeating newsletters, A/B testing, event enrollments, discount coupons, studies as well as polls .

Choice and also Flexibility of Template Designs

Not negative. You can also begin from scrape, and use a useful feature called ‘Brand your e-mail’ to auto-generate a design template based on your web site’s colors and logo.

Email Marketing Automation

They use autoresponders as well as abandoned cart campaigns for Shopify and WooCommerce. It also generates pre-defined contact segments based on your clients’ communications with your on-line shop (e.g. repeat, lapsed and prospective clients). Automations based upon call triggers (e.g. email opens, clicks) are additionally readily available. It’s worth noting that the automations aren’t the most versatile, as you can’t truly combine conditions and also actions as you can in lots of other devices.

Checklist Management

You can produce segments from get in touch with task, checklist subscription, contact information, tags, or ecommerce activity. You can additionally develop a section from your get in touch with insights and tag contacts based upon contact field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, and it simply offers a summary box, basic area options (which you can not include in) and afterwards a listing, or lists, that individuals can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute too terribly, reaching one of the most prominent e-mail companies (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and Analysis

Along with basic open as well as click records, spam, bounce and unsubscribe rates are additionally readily available. You also get click warmth maps, and also some useful summary reports such as open as well as click patterns, opens by gadget, % of get in touches with engaged, and also many successful subject line. You can also contrast projects. Advanced tracking such as social monitoring isn’t readily available.


Below’s where it gets a little bit hirsute. The website as well as the device are just offered in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer and personal privacy policy message) to one of 10 languages readily available, mostly European. Support and the knowledge base is available in 4 languages. Slightly confusing, however at the very least there’s some initiative to sustain multilingual individuals and audiences.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nevertheless, there is a function to check the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s additionally a tool that permits you to preview exactly how e-mails will try to find particular receivers, although this didn’t seem to function when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on temporary hold for 15 days, and after that feel bitter. They are relocated right into a put on hold bounce classification if it occurs once again. They have a ‘ advised for elimination’ filter available to view these, however do not eliminate them automatically.



Import/export offered although it’s not as simple as maybe– you require to initially make it possible for advanced email approvals under Account Settings.

Storage space available for images and information


All strategies feature unrestricted storage.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a massive amount of apps and also integrations , nearly 400.

Touchdown Page Builder


This is only offered via their type builder, as well as it’s very basic. Rather, we ‘d advise these free landing web page builders.

Client Support

3.5/ 5.

There are a number of networks of assistance, including live chat, phone support, a data base and also community-based assistance. I found that the conversation as well as phone assistance weren’t constantly available, which was a little aggravating. When I had the ability to acquire chat support, however, I did locate them to be beneficial and responsive . Remember that you’ll need to call in order to cancel your subscription, which is quite annoying.

Total rating.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks the majority of packages. The major concern below, though, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves state with their website, they are a tool for local business. And, as such, it’s worth reviewing them on these terms. As mentioned above, they definitely have sufficient of the fundamentals covered to satisfy most local business, and also if it were as basic as that then we ‘d recommend them a lot more extremely.

The problem, these days, is that there are plenty of other email devices offering much more than Constant Contact, as well as for a lot less cash. This consists of not only features, but likewise customer experience. For the amount you pay with Constant Contact, you could locate yourself making use of much a lot more powerful devices such as ActiveCampaign and GetResponse.

And also with current improvements to automations and coverage, and the addition of brand-new features like a internet site building contractor, it does look like they’re making an effort to enhance the product. Their absence of innovative features makes it hard to suggest them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly assert that there could be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplistic strategy (it only features autoresponders). They likewise offer durable reports and evaluation tools. They are even more affordable than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail advertising and marketing devices on the market. It’s readily available in 6 languages as well as includes advanced automation alternatives and also a built-in CRM.
  • GetResponse is a strong choice. It includes numerous innovative functions (e.g. a webinar device), offers and also has superb automations one of the most effective spam and also layout screening devices we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive guide with the very best options to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d like to get involved in the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. Nevertheless, at $399/month, you would certainly be much better off having a look at any one of these CRMs for small companies, which will be much more inexpensive. There are also lots of superb totally free CRMs to select from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for small companies. It safely stores your consumer information and also provides a safe and secure means to handle your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are regularly good in our bi-annual deliverability tests.

Regardless of these flashy numbers and attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a device for small services. The problem, these days, is that there are lots of various other e-mail devices providing also more than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you might discover yourself using a lot a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplistic method (it just features autoresponders).

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