Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail advertising video game since 1995. Throughout that time, they’ve taken care of to turn into one of one of the most secondhand email tools worldwide, after Mailchimp.

Something I observed is that Constant Contact is extremely usually the top selection for lots of various other review web sites. Normally, I am curious to see if our in-depth analysis creates the same result.

You might have looked into the Constant Contact reviews supplied by customers online, as well, and also whilst they are quite positive, they might not give you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy as well as uses our practical experience and understanding of loads of various other simple as well as advanced advertising automation tools.

What makes them special is that they’ve included a number of features over the years that few of their competitors sporting activity, such as electronic product downloads, event administration, visit organizing and also social campaigns. These all include in the varied list of email alternatives available, in addition to automations and repeating newsletters.

Constant Contact boast a market with around 400 applications as well as assimilations that satisfy even one of the most particular niche of items. Yet in spite of these showy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Sufficient reason for us to take a closer take a look at Constant Contact’s ins & outs as well as check if it’s still relevant in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is routed towards small businesses, yet their prices aren’t the most budget-friendly, especially when you consider that their attributes just aren’t that progressed. Strategies begin with $9.99/ month, but this only permits 500 clients, and also costs rise rather dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our full rates overview

Pros and also Cons


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is quite unique hereof, being one of minority email advertising tools to enable you to take care of occasion registrations, invites, and tickets . Remember that this attribute features its very own charges: 5.4% + $0.80 for each and every ticket offered or transaction conducted.

Not suggested if:

You require advanced automation:

Remarkably, for the premium it charges, Constant Contact does not offer the most innovative automations. While they do provide activated campaigns, autoresponders and also deserted cart campaigns (for Shopify just), you’ll discover that other much less expensive devices use similar degrees of automation– MailerLite as well as Sendinblue.

Score details


Alleviate of Use

Normally it’s very easy to navigate, though a little bit dull-looking. You can reach many areas within a couple of clicks, though as they’ve included a lot more performance, some things have actually ended up being a little hidden, for instance, automations.

E-newsletter Creation


The editor is quick, but light on attributes, especially in the designing department. In addition to that it’s simple to work with.



This is very standard, just enabling you to place straightforward introductions or call details. There is no if/then/else reasoning offered.

Email kinds

Classic, autoresponders, basic automations, reoccuring e-newsletters, A/B testing, occasion enrollments, polls, studies as well as vouchers .

Option as well as Flexibility of Template Designs

Not bad. You can likewise start from scratch, and also use a convenient attribute called ‘Brand your e-mail’ to auto-generate a template based on your website’s shades and logo design.

Email Marketing Automation

It also creates pre-defined contact sectors based on your clients’ interactions with your online shop (e.g. repeat, expired and prospective clients). Automations based on call triggers (e.g. email opens, clicks) are additionally available.

List Management

You can produce sectors from contact task, checklist subscription, call details, tags, or ecommerce activity. You can also produce a sector from your contact insights and tag calls based on get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and also it merely offers a summary box, basic area options (which you can not include in) and then a listing, or lists, that people can check to be added to.


As you can see in our deliverability tests, Constant Contact does not carry out as well terribly, reaching the most preferred e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Records as well as Analysis

In addition to basic open and click records, spam, bounce and unsubscribe rates are also readily available. You also obtain click heat maps, as well as some beneficial summary reports such as open and click fads, opens by tool, % of calls involved, and also many effective subject line.


The device and the site are just readily available in English. You can pick to transform some of the non-editable e-mail areas (e.g. footer and also privacy plan message) to one of 10 languages offered, mainly European.

More Features

Spam- and Design-Testing

Spam screening isn’t readily available, however, there is a function to check the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s likewise a tool that enables you to sneak peek exactly how e-mails will seek details recipients, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Jump Management


Soft bounces are placed on temporary hold for 15 days, and afterwards dislike. If it happens again, they are relocated into a suspended bounce classification. They have a ‘ suggested for removal’ filter available to view these, yet do not eliminate them immediately.



Import/export readily available although it’s not as uncomplicated as maybe– you need to initially make it possible for innovative e-mail authorizations under Account Settings.

Storage offered for data and also images


All strategies feature unrestricted storage space.

Pro Features



SPF and DKIM are supported.

Very own Domain


Different degrees of account access

of course

The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge amount of assimilations and apps , virtually 400.

Touchdown Page Builder

of course

This is only offered via their type contractor, and also it’s really fundamental. Rather, we ‘d recommend these complimentary landing page builders.

Consumer Support

3.5/ 5.

There are numerous networks of support, consisting of live conversation, phone assistance, a knowledge base as well as community-based support. I located that the chat and also phone assistance weren’t always available, which was a little aggravating.

Total score.

3.6/ 5.

For a standard email device, Constant Contact ticks the majority of the boxes. The major concern here, however, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves reiterate through their website, they are a device for small companies. And also, therefore, it’s worth examining them on these terms. As mentioned over, they definitely have sufficient of the fundamentals covered to please most local business, and if it were as simple as that then we ‘d suggest them a lot more highly.

The concern, these days, is that there are lots of various other e-mail tools supplying much more than Constant Contact, as well as for a lot less cash. This includes not just includes, but also user experience. In fact, for the amount you pay with Constant Contact, you can find yourself using much more powerful tools such as ActiveCampaign and also GetResponse.

They do grab points for their good deliverability rates, combinations ( especially social media combinations), and for permitting different gain access to levels for separate customers. And with recent improvements to automations as well as coverage, and the addition of brand-new features like a website home builder, it does appear like they’re making an initiative to boost the item. However their lack of innovative features makes it challenging to recommend them over others at this price point. (You’ll see we don’t detail them as a good Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would boldly declare that there might be various other rate of interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simple method (it only includes autoresponders). They likewise supply robust reports as well as evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising and marketing devices on the market. It’s readily available in 6 languages and also includes innovative automation options and a integrated CRM.
  • GetResponse is a strong alternative. It comes with many advanced features (e.g. a webinar tool), uses and has outstanding automations one of the very best spam and style testing devices we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a detailed overview with the best options to Constant Contact, check it out below. You can likewise try out our Smart Finder to see which newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly like to get involved in the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be better off having a look at any of these CRMs for small businesses, which will be even more budget-friendly. There are even lots of exceptional cost-free CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software application for small companies. It safely stores your customer information and provides a safe way to handle your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability tests.

Regardless of these flashy numbers as well as features, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their website, they are a device for small services. The concern, these days, is that there are lots of various other email tools supplying even extra than Constant Contact, and also for a great deal much less cash. For the amount you pay with Constant Contact, you could discover yourself making use of much extra effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simple technique (it only features autoresponders).

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