Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email marketing game since 1995. Throughout that time, they’ve managed to turn into one of one of the most secondhand email tools worldwide, after Mailchimp.

Something I observed is that Constant Contact is really often the top choice for several various other testimonial websites. Naturally, I wonder to see if our thorough evaluation generates the very same result.

You may have taken a look at the Constant Contact reviews provided by users online, too, and whilst they are pretty favorable, they might not give you the whole picture. Our evaluation of Constant Contact is based on a systematic approach as well as uses our practical experience as well as understanding of loads of other easy as well as sophisticated marketing automation tools.

What makes them unique is that they’ve added a number of functions throughout the years that few of their competitors sport, such as digital item downloads, occasion management, consultation scheduling and also social projects. These all include in the diverse list of e-mail alternatives readily available, along with automations and recurring newsletters.

Constant Contact boast a market with around 400 apps and also assimilations that deal with also one of the most niche of items. Regardless of these flashy numbers as well as features, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Sufficient reason for us to take a more detailed check out Constant Contact’s ins & outs as well as examine if it’s still pertinent in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of local business, but their rates aren’t one of the most cost effective, specifically when you take into consideration that their functions just aren’t that advanced. Plans begin with $9.99/ month, yet this only enables 500 subscribers, and costs climb pretty greatly afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our full prices guide

Pros and Cons


Is Constant Contact the appropriate e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is rather distinct in this regard, being just one of minority email marketing tools to allow you to take care of occasion tickets, enrollments, as well as invitations . Keep in mind that this feature includes its own charges: 5.4% + $0.80 for every ticket sold or transaction carried out.

Not recommended if:

You need sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t supply one of the most advanced automations. While they do offer triggered projects, autoresponders and deserted cart campaigns (for Shopify just), you’ll find that various other much less expensive devices supply comparable levels of automation– MailerLite and Sendinblue.

Rating information


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve added much more capability, some things have ended up being a little hidden, as an example, automations.

E-newsletter Creation


The editor is quickly, yet light on functions, especially in the designing department. Apart from that it’s very easy to collaborate with.



This is really basic, only allowing you to insert easy introductions or call information. There is no if/then/else reasoning offered.

Email kinds

Timeless, autoresponders, basic automations, repeating e-newsletters, A/B testing, occasion enrollments, promo codes, surveys and also surveys .

Option as well as Flexibility of Template Designs

Not poor. You can additionally start from scrape, and also utilize a convenient feature called ‘Brand your e-mail’ to auto-generate a template based on your web site’s shades as well as logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart advocate Shopify and also WooCommerce. It likewise produces pre-defined get in touch with segments based on your consumers’ communications with your on the internet store (e.g. repeat, lapsed and potential consumers). Automations based upon call triggers (e.g. email opens up, clicks) are also offered. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can not actually combine problems as well as activities as you can in lots of other devices.

List Management

You can create segments from get in touch with activity, list subscription, contact information, tags, or ecommerce activity. You can likewise produce a section from your call understandings as well as tag calls based on get in touch with area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, and it simply uses a summary box, basic area alternatives (which you can not contribute to) and afterwards a listing, or lists, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not do too badly, reaching the most preferred email companies (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports as well as Analysis

In addition to conventional open and also click records, spam, bounce and unsubscribe rates are additionally readily available. You additionally get click warmth maps, as well as some helpful overview records such as open and click patterns, opens up by device, % of contacts engaged, as well as a lot of effective subject line. You can also compare campaigns. Nevertheless, advanced tracking such as social monitoring isn’t available.


Below’s where it gets a little bit hirsute. The website and the tool are just readily available in English. You can choose to alter several of the non-editable email areas (e.g. footer and also privacy plan message) to among 10 languages available, primarily European. Support and the data base is readily available in 4 languages. Somewhat complex, however at least there’s some effort to sustain multilingual customers and also target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, however, there is a function to inspect the email for errors (missing links, placeholder message that hasn’t been upgraded, etc). There’s likewise a tool that enables you to sneak peek just how e-mails will certainly look for certain recipients, although this didn’t seem to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are positioned on momentary hold for 15 days, and then frown at. They are moved into a suspended bounce classification if it occurs once more. They have actually a ‘recommended for elimination’ filter offered to check out these, however don’t remove them immediately.



Import/export available although it’s not as simple as it could be– you require to initially enable innovative email authorizations under Account Settings.

Storage space available for images and data


All strategies include limitless storage.

Pro Features



SPF and DKIM are sustained.

Own Domain


Various degrees of account access

of course

The Account Owner can additionally designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial amount of applications and integrations , nearly 400.

Touchdown Page Builder


This is just readily available through their type builder, and it’s very basic. Rather, we would certainly recommend these totally free touchdown page building contractors.

Consumer Support

3.5/ 5.

There are several channels of assistance, including live chat, phone support, a knowledge base and also community-based assistance. I discovered that the conversation as well as phone assistance weren’t always offered, which was a little aggravating.

Total ranking.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of the boxes. The major problem right here, though, is that they’re asking a costs rate for a sub-premium item.


As Constant Contact themselves reiterate with their site, they are a device for small companies. And also, thus, it’s worth evaluating them on these terms. As stated above, they certainly have sufficient of the basics covered to satisfy most local business, and also if it were as simple as that after that we would certainly advise them a lot more extremely.

The issue, nowadays, is that there are a lot of various other email devices supplying even more than Constant Contact, and for a whole lot much less cash. This includes not only includes, however likewise individual experience. For the amount you pay with Constant Contact, you can find on your own making use of much more effective tools such as ActiveCampaign and also GetResponse.

And also with current enhancements to automations and also coverage, as well as the addition of brand-new features like a internet site builder, it does look like they’re making an initiative to improve the product. Their absence of sophisticated features makes it tough to recommend them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there could be various other passions at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplistic technique (it just features autoresponders). They likewise supply durable records as well as analysis tools. In addition to that, they are even cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email marketing tools on the marketplace. It’s offered in 6 languages and also features advanced automation alternatives as well as a built-in CRM.
  • GetResponse is a strong alternative. It features numerous innovative functions (e.g. a webinar tool), uses as well as has superb automations among the very best spam and style screening tools we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the best choices to Constant Contact, check it out here. You can likewise experiment with our Smart Finder to see which newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly such as to enter into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. Nevertheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for local business, which will be far more budget-friendly. There are also plenty of excellent complimentary CRMs to select from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for local business. It safely shops your consumer information and uses a safe method to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability tests.

Regardless of these showy numbers and functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for small businesses. The issue, these days, is that there are plenty of other email devices providing even much more than Constant Contact, and also for a whole lot much less cash. For the quantity you pay with Constant Contact, you might discover yourself making use of much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders).

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