Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Adding Introduction To Table Of Contents

Constant Contact have actually remained in the email advertising and marketing game since 1995. During that time, they’ve managed to become one of one of the most used e-mail devices in the world, after Mailchimp.

Something I saw is that Constant Contact is extremely usually the top selection for several various other evaluation internet sites. Naturally, I am curious to see if our comprehensive analysis produces the very same outcome.

You may have had a look at the Constant Contact reviews used by individuals online, as well, and also whilst they are pretty favorable, they may not provide you the whole picture. Our review of Constant Contact is based on a systematic technique and also uses our functional experience as well as understanding of loads of various other easy and advanced advertising automation devices.

What makes them unique is that they’ve added several functions throughout the years that few of their rivals sporting activity, such as electronic item downloads, occasion administration, visit organizing and also social campaigns. These all add to the diverse checklist of e-mail options offered, along with automations as well as reoccuring newsletters.

Constant Contact boast a market with around 400 applications and assimilations that satisfy even the most niche of products. Yet in spite of these fancy numbers as well as attributes, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs and also inspect.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, yet their rates aren’t one of the most inexpensive, specifically when you consider that their attributes simply aren’t that progressed. Strategies begin with $9.99/ month, yet this only enables 500 subscribers, and rates rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our complete pricing overview

Pros and also Cons


Is Constant Contact the right e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is quite special in this regard, being one of minority e-mail marketing tools to enable you to manage event invitations, enrollments, and tickets . Bear in mind that this attribute features its very own fees: 5.4% + $0.80 for each ticket offered or transaction carried out.

Not recommended if:

You require sophisticated automation:

Remarkably, for the premium it charges, Constant Contact doesn’t provide the most advanced automations. While they do supply caused projects, autoresponders and deserted cart campaigns (for Shopify just), you’ll find that various other much less costly devices offer comparable degrees of automation– MailerLite and also Sendinblue.

Rating information


Ease of Use

Usually it’s easy to navigate, though a bit dull-looking. You can get to most places within a number of clicks, though as they’ve added much more performance, some things have come to be a little surprise, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on features, specifically in the styling division. Apart from that it’s very easy to work with.



This is really fundamental, just permitting you to put basic introductions or contact details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, standard automations, reoccuring e-newsletters, A/B testing, occasion enrollments, polls, studies and promo codes .

Choice as well as Flexibility of Template Designs

Not negative. You can also begin from scratch, as well as use a helpful attribute called ‘Brand your e-mail’ to auto-generate a design template based on your site’s shades and also logo design.

Email Marketing Automation

They use autoresponders and deserted cart advocate Shopify and WooCommerce. It additionally produces pre-defined contact segments based upon your clients’ interactions with your on the internet store (e.g. repeat, lapsed as well as possible clients). Automations based on get in touch with triggers (e.g. email opens, clicks) are additionally available. It’s worth keeping in mind that the automations aren’t one of the most flexible, as you can not actually integrate conditions as well as activities as you can in numerous various other tools.

List Management

You can produce sectors from contact activity, checklist subscription, contact information, tags, or ecommerce task. You can additionally create a segment from your call understandings and tag get in touches with based on contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and it simply uses a summary box, fundamental area choices (which you can’t add to) and after that a list, or listings, that people can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do too terribly, reaching one of the most popular email companies (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and also Analysis

In addition to basic open and click reports, spam, bounce and unsubscribe prices are also readily available. You likewise get click warm maps, as well as some useful overview records such as open and click patterns, opens by device, % of contacts involved, and most effective subject line.


The device and the website are only offered in English. You can pick to transform some of the non-editable email areas (e.g. footer and personal privacy plan message) to one of 10 languages readily available, mostly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t available, however, there is a function to check the email for mistakes (missing web links, placeholder message that hasn’t been upgraded, etc). There’s likewise a tool that enables you to preview how emails will certainly try to find details recipients, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and then frown at. If it takes place once again, they are relocated into a suspended bounce classification. They have a ‘ advised for elimination’ filter offered to see these, however do not remove them automatically.


of course

Import/export readily available although it’s not as simple as maybe– you need to initially allow sophisticated email permissions under Account Settings.

Storage space readily available for data and also photos


All strategies come with unrestricted storage.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a massive amount of integrations and also apps , practically 400.

Touchdown Page Builder


This is only offered using their kind contractor, as well as it’s really standard. Rather, we would certainly recommend these free landing web page builders.

Consumer Support

3.5/ 5.

There are a number of networks of support, including online conversation, phone assistance, a knowledge base and community-based support. I discovered that the conversation as well as phone assistance weren’t constantly available, which was a little discouraging. When I was able to acquire chat support, nonetheless, I did find them to be receptive as well as valuable . Remember that you’ll require to call order to terminate your membership, which is rather aggravating.

General ranking.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks most of packages. The primary issue right here, though, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves reiterate with their website, they are a device for small businesses. And also, therefore, it’s worth reviewing them on these terms. As stated over, they definitely have enough of the fundamentals covered to satisfy most small companies, and if it were as straightforward as that after that we ‘d advise them extra very.

The concern, these days, is that there are lots of other email tools using much more than Constant Contact, and for a lot much less money. This includes not just includes, however additionally individual experience. In fact, for the amount you pay with Constant Contact, you could find yourself utilizing much more effective tools such as ActiveCampaign as well as GetResponse.

As well as with current enhancements to automations and also coverage, and the addition of brand-new functions like a website contractor, it does look like they’re making an effort to improve the product. Their lack of innovative features makes it challenging to recommend them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would strongly claim that there could be other passions at play there.

Attempt Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simplified technique (it only features autoresponders). They additionally provide robust records as well as analysis devices. They are also more affordable than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail marketing devices on the market. It’s offered in 6 languages and also features sophisticated automation alternatives and a built-in CRM.
  • GetResponse is a solid option. It comes with several innovative features (e.g. a webinar device), provides and also has superb automations one of the best spam and also design testing devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact falls short.

We have a detailed overview with the best options to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly such as to obtain right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be far better off having a look at any one of these CRMs for local business, which will be much more budget-friendly. There are even a lot of superb cost-free CRMs to choose from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for small companies. It safely stores your customer data and uses a safe and secure method to manage your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability tests.

Despite these showy numbers and attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat with their site, they are a tool for tiny companies. The concern, these days, is that there are plenty of other e-mail tools offering also much more than Constant Contact, as well as for a lot less money. For the quantity you pay with Constant Contact, you can discover on your own utilizing much extra powerful tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can’t be compared to Constant Contact’s simple method (it only includes autoresponders).

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