Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Archive Feature

Constant Contact have actually been in the email marketing video game because 1995. During that time, they’ve taken care of to become one of the most previously owned email devices in the world, after Mailchimp.

One point I observed is that Constant Contact is really typically the leading option for several other testimonial internet sites. Normally, I am curious to see if our comprehensive analysis produces the very same result.

You may have taken a look at the Constant Contact reviews used by users online, as well, and also whilst they are rather favorable, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a methodical approach and utilizes our useful experience and understanding of lots of other simple as well as innovative advertising and marketing automation tools.

What makes them special is that they’ve included numerous features over the years that few of their competitors sport, such as electronic product downloads, event monitoring, visit organizing and also social projects. These all add to the varied listing of e-mail choices offered, in addition to automations and repeating newsletters.

Constant Contact brag a market with around 400 applications and also integrations that accommodate also one of the most niche of items. Yet despite these flashy numbers and also functions, rate of interest in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and inspect.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, but their costs aren’t one of the most cost effective, especially when you think about that their attributes simply aren’t that advanced. Plans start from $9.99/ month, yet this just permits 500 customers, and also prices climb rather dramatically after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing overview

Pros and also Cons


Is Constant Contact the best e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is quite one-of-a-kind in this regard, being one of minority email advertising tools to permit you to take care of occasion invites, registrations, as well as tickets . Remember that this attribute comes with its very own charges: 5.4% + $0.80 for each and every ticket sold or purchase performed.

Not recommended if:

You need sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t supply the most advanced automations. While they do use triggered projects, autoresponders and also deserted cart campaigns (for Shopify just), you’ll discover that other much less costly tools use comparable degrees of automation– MailerLite and also Sendinblue.

Score details


Reduce of Use

Usually it’s simple to navigate, though a little bit dull-looking. You can reach the majority of areas within a couple of clicks, though as they’ve added extra capability, some points have actually ended up being a little surprise, as an example, automations.

E-newsletter Creation


The editor is fast, but light on functions, particularly in the designing division. Aside from that it’s simple to collaborate with.



This is extremely standard, just enabling you to place easy introductions or call details. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, basic automations, persisting newsletters, A/B screening, event enrollments, surveys, coupons and also polls .

Selection as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to select from, with varying degrees of high quality (some are respectable, while others look a little fundamental as well as outdated). You can also start from scratch, and also use a handy attribute called ‘Brand your email’ to auto-generate a template based upon your internet site’s shades and also logo design.

Email Marketing Automation

It additionally creates pre-defined contact sections based on your clients’ interactions with your online shop (e.g. repeat, expired as well as potential clients). Automations based on get in touch with triggers (e.g. email opens up, clicks) are also readily available.

List Management

You can produce sectors from call activity, checklist subscription, contact information, tags, or ecommerce activity. You can likewise develop a section from your contact insights as well as tag contacts based on contact area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and it merely uses a summary box, fundamental area alternatives (which you can not add to) and after that a checklist, or checklists, that people can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not do too severely, getting to one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and Analysis

In addition to conventional open as well as click reports, spam, bounce as well as unsubscribe prices are also offered. You additionally obtain click warmth maps, and some beneficial summary reports such as open as well as click patterns, opens by tool, % of contacts engaged, and also a lot of effective subject line.


The website as well as the tool are only offered in English. You can pick to alter some of the non-editable email sections (e.g. footer as well as privacy plan message) to one of 10 languages available, mainly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a attribute to inspect the e-mail for mistakes (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a device that allows you to sneak peek exactly how emails will certainly seek details recipients, although this didn’t appear to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and then feel bitter. If it occurs once again, they are moved right into a suspended bounce group. They have a ‘ advised for elimination’ filter readily available to view these, however don’t remove them instantly.



Import/export available although it’s not as straightforward as maybe– you require to initially allow sophisticated email permissions under Account Settings.

Storage available for information and images


All plans feature unrestricted storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various degrees of account gain access to

of course

The Account Owner can likewise appoint duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a massive quantity of combinations and also applications , almost 400.

Touchdown Page Builder


This is just offered using their form contractor, and also it’s really fundamental. Instead, we would certainly suggest these totally free landing page contractors.

Customer Support

3.5/ 5.

There are several channels of support, consisting of online chat, phone support, a expertise base and community-based support. I located that the conversation and phone support weren’t constantly available, which was a little frustrating.

Overall score.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of packages. The main problem right here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves restate through their site, they are a tool for small businesses. And, as such, it’s worth examining them on these terms. As discussed over, they most definitely have enough of the essentials covered to please most small businesses, and if it were as easy as that after that we would certainly suggest them more very.

The concern, these days, is that there are a lot of various other email tools supplying a lot more than Constant Contact, and also for a whole lot much less money. This includes not only includes, yet additionally individual experience. As a matter of fact, for the amount you pay with Constant Contact, you could find yourself using much more effective tools such as ActiveCampaign and GetResponse.

They do get points for their decent deliverability rates, integrations ( specifically social media sites assimilations), as well as for allowing various gain access to degrees for separate individuals. And also with recent improvements to automations as well as reporting, as well as the addition of brand-new attributes like a website builder, it does resemble they’re making an initiative to improve the item. However their absence of innovative functions makes it difficult to advise them over others at this price factor. (You’ll see we don’t note them as a good Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would frankly claim that there might be various other passions at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simplified approach (it just features autoresponders). They also supply durable records and also analysis tools. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and also comes with innovative automation options and also a integrated CRM.
  • GetResponse is a strong choice. It features lots of advanced attributes (e.g. a webinar tool), uses as well as has superb automations one of the very best spam and also design screening devices we’ve ever before used. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a in-depth guide with the best choices to Constant Contact, check it out right here. You can additionally experiment with our Smart Finder to see which newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d such as to get involved in the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for tiny services, which will certainly be far much more budget-friendly. There are also lots of outstanding totally free CRMs to select from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to cancel your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for small companies. It safely stores your consumer information and also offers a secure way to handle your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are regularly good in our bi-annual deliverability tests.

In spite of these flashy numbers and also features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for small services. The problem, these days, is that there are plenty of various other email tools supplying even much more than Constant Contact, as well as for a great deal much less cash. For the quantity you pay with Constant Contact, you can locate yourself using a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simple strategy (it only includes autoresponders).

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