Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Automatic Birthday Emails

Constant Contact have been in the email advertising video game considering that 1995. During that time, they’ve taken care of to turn into one of the most previously owned email tools worldwide, after Mailchimp.

One thing I observed is that Constant Contact is really frequently the leading selection for numerous other evaluation sites. Normally, I wonder to see if our in-depth analysis generates the same result.

You could have looked into the Constant Contact evaluations provided by customers online, also, as well as whilst they are pretty favorable, they might not provide you the whole picture. Our testimonial of Constant Contact is based on a methodical technique and uses our practical experience and also understanding of dozens of other basic as well as advanced advertising and marketing automation tools.

What makes them special is that they’ve included a number of functions throughout the years that few of their rivals sport, such as electronic product downloads, event administration, visit scheduling and also social campaigns. These all add to the diverse list of email alternatives readily available, along with automations and also persisting newsletters.

Constant Contact brag a industry with around 400 applications and also combinations that accommodate also one of the most particular niche of products. Yet regardless of these showy numbers as well as attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. Sufficient reason for us to take a more detailed consider Constant Contact’s outs & ins and inspect if it’s still relevant in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, however their costs aren’t the most inexpensive, especially when you take into consideration that their attributes just aren’t that progressed. Plans start from $9.99/ month, however this just allows for 500 subscribers, and costs climb quite sharply after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total prices guide

Pros as well as Cons


Is Constant Contact the ideal e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is quite special in this regard, being one of minority email advertising devices to allow you to handle event invites, tickets, and also enrollments . Remember that this function features its very own fees: 5.4% + $0.80 for every ticket offered or purchase carried out.

Not suggested if:

You need sophisticated automation:

Remarkably, for the premium it bills, Constant Contact doesn’t use one of the most innovative automations. While they do supply activated projects, autoresponders as well as abandoned cart projects (for Shopify only), you’ll locate that other much more affordable devices use similar degrees of automation– MailerLite as well as Sendinblue.

Ranking information


Reduce of Use

Normally it’s very easy to navigate, though a bit dull-looking. You can reach most locations within a number of clicks, though as they’ve included more performance, some things have actually come to be a little covert, for instance, automations.

Newsletter Creation


The editor is fast, yet light on features, particularly in the styling department. Apart from that it’s simple to collaborate with.



This is really fundamental, just enabling you to place basic introductions or call information. There is no if/then/else logic available.

Email types

Classic, autoresponders, standard automations, persisting newsletters, A/B screening, event enrollments, promo codes, surveys and also surveys .

Selection and Flexibility of Template Designs

Okay. There are about 200 (!) templates to pick from, with varying levels of top quality (some are decent, while others look a little standard and dated). You can also go back to square one, and also make use of a helpful attribute called ‘Brand your email’ to auto-generate a template based upon your web site’s colors and logo.

Email Marketing Automation

They offer autoresponders and deserted cart advocate Shopify and also WooCommerce. It likewise produces pre-defined contact sectors based upon your customers’ interactions with your online store (e.g. repeat, lapsed as well as possible customers). Automations based on contact triggers (e.g. email opens up, clicks) are likewise readily available. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can’t actually combine conditions as well as activities as you can in lots of various other devices.

Listing Management

You can produce segments from contact task, listing membership, get in touch with details, tags, or ecommerce task. You can additionally produce a section from your contact understandings and tag contacts based upon contact field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and also it simply uses a summary box, basic area options (which you can not include in) and then a checklist, or lists, that individuals can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not do too terribly, getting to the most popular e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports as well as Analysis

Along with standard open and also click records, spam, bounce and also unsubscribe rates are additionally offered. You likewise obtain click warmth maps, and some valuable introduction records such as open and click patterns, opens by tool, % of get in touches with involved, and most effective subject line. You can also compare campaigns. Advanced tracking such as social tracking isn’t offered.


Below’s where it obtains a bit hirsute. The tool and the site are only available in English. You can select to transform several of the non-editable email sections (e.g. footer and also privacy policy text) to one of 10 languages offered, primarily European. Assistance and the knowledge base is offered in 4 languages. A little complicated, yet a minimum of there’s some initiative to support multilingual individuals as well as audiences.

Additional Features

Spam- and Design-Testing

Spam screening isn’t readily available, nonetheless, there is a attribute to inspect the email for errors ( missing out on links, placeholder text that hasn’t been updated, etc). There’s additionally a tool that enables you to preview exactly how emails will certainly try to find details receivers, although this didn’t seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and afterwards feel bitter. They are relocated into a suspended bounce category if it occurs again. They have actually a ‘ suggested for removal’ filter readily available to see these, however don’t eliminate them immediately.



Import/export offered although it’s not as uncomplicated as maybe– you require to initially enable innovative email consents under Account Settings.

Storage space offered for images and also data


All strategies feature endless storage space.

Pro Features


of course

SPF and DKIM are sustained.

Own Domain


Different degrees of account gain access to


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a large amount of assimilations and applications , nearly 400.

Touchdown Page Builder


This is just available using their kind home builder, and it’s really standard. Rather, we would certainly advise these complimentary landing page builders.

Consumer Support

3.5/ 5.

There are numerous channels of assistance, consisting of online conversation, phone support, a knowledge base as well as community-based support. I located that the conversation and phone support weren’t constantly available, which was a little aggravating. When I had the ability to get hold of conversation assistance, however, I did find them to be useful and also receptive . Keep in mind that you’ll need to call order to terminate your subscription, which is quite irritating.

General rating.

3.6/ 5.

For a basic email device, Constant Contact ticks the majority of the boxes. The major issue here, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves state through their website, they are a tool for small companies. And, therefore, it’s worth reviewing them on these terms. As stated over, they certainly have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as straightforward as that then we ‘d suggest them extra extremely.

The issue, these days, is that there are lots of various other e-mail tools supplying much more than Constant Contact, and for a lot less cash. This includes not just includes, yet likewise individual experience. For the amount you pay with Constant Contact, you might discover on your own using much extra effective devices such as ActiveCampaign and also GetResponse.

And also with recent enhancements to automations and also reporting, and also the addition of brand-new functions like a internet site building contractor, it does look like they’re making an effort to boost the item. Their absence of sophisticated functions makes it hard to recommend them over others at this cost point.

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly declare that there could be various other passions at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplified method (it only includes autoresponders). They likewise provide durable records and also evaluation tools. In addition to that, they are even cheaper than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email marketing devices on the marketplace. It’s readily available in 6 languages and features advanced automation options and also a integrated CRM.
  • GetResponse is a solid alternative. It comes with numerous advanced features (e.g. a webinar device), has exceptional automations and provides one of the most effective spam as well as design testing devices we’ve ever used. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive guide with the very best choices to Constant Contact, check it out below. You can additionally try our Smart Finder to see which e-newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly such as to get into the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you would certainly be much better off having a look at any one of these CRMs for small companies, which will certainly be far more budget-friendly. There are even plenty of outstanding complimentary CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to cancel your account. Here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software program for small companies. It securely shops your consumer information and also offers a safe and secure way to manage your customers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability examinations.

In spite of these flashy numbers and also functions, passion in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their site, they are a tool for tiny companies. The problem, these days, is that there are plenty of other e-mail devices offering also much more than Constant Contact, and also for a whole lot much less cash. For the amount you pay with Constant Contact, you might find yourself utilizing much extra powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic approach (it only includes autoresponders).

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