Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Commercial Actors

Constant Contact have actually remained in the e-mail advertising and marketing video game given that 1995. Throughout that time, they’ve handled to become one of the most secondhand email tools in the world, after Mailchimp.

Something I observed is that Constant Contact is extremely typically the leading choice for numerous other evaluation websites. Normally, I am curious to see if our thorough analysis creates the very same end result.

You may have taken a look at the Constant Contact testimonials supplied by individuals online, also, and also whilst they are rather positive, they may not provide you the whole picture. Our review of Constant Contact is based on a systematic method as well as utilizes our sensible experience as well as knowledge of dozens of various other straightforward and advanced advertising automation tools.

What makes them unique is that they’ve included several features throughout the years that few of their rivals sport, such as electronic item downloads, event management, visit scheduling as well as social projects. These all add to the diverse listing of e-mail alternatives readily available, in addition to automations and persisting e-newsletters.

Constant Contact brag a marketplace with around 400 apps as well as integrations that cater to even the most specific niche of products. Yet regardless of these fancy numbers and also functions, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs and examine.
Learn listed below!

Constant Contact Summary

Constant Contact is directed towards small businesses, but their rates aren’t the most affordable, specifically when you consider that their functions simply aren’t that progressed. Strategies start from $9.99/ month, however this only permits 500 subscribers, as well as rates increase pretty sharply afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our complete rates overview

Pros and Cons


Is Constant Contact the ideal e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather one-of-a-kind in this regard, being among minority email advertising and marketing tools to enable you to take care of occasion registrations, invitations, as well as tickets . Keep in mind that this feature includes its own charges: 5.4% + $0.80 for every ticket sold or transaction performed.

Not recommended if:

You require innovative automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide one of the most innovative automations. While they do offer triggered projects, autoresponders as well as abandoned cart campaigns (for Shopify just), you’ll discover that other much less costly tools provide similar levels of automation– MailerLite and Sendinblue.

Score details


Reduce of Use

Generally it’s easy to browse, though a little bit dull-looking. You can reach many locations within a number of clicks, though as they’ve added much more capability, some things have actually ended up being a little covert, as an example, automations.

Newsletter Creation


The editor is fast, yet light on functions, especially in the designing division. Besides that it’s simple to deal with.


of course

This is really fundamental, only allowing you to put easy introductions or call details. There is no if/then/else reasoning offered.

Email kinds

Traditional, autoresponders, standard automations, persisting newsletters, A/B testing, occasion registrations, polls, coupons as well as studies .

Selection and also Flexibility of Template Designs

Not bad. There are around 200 (!) design templates to pick from, with varying degrees of top quality (some are good, while others look a little fundamental and also dated). You can additionally go back to square one, and also make use of a handy feature called ‘Brand your email’ to auto-generate a theme based on your web site’s colors and logo design.

Email Marketing Automation

It likewise produces pre-defined call sectors based on your clients’ communications with your on the internet store (e.g. repeat, lapsed as well as potential consumers). Automations based on call triggers (e.g. email opens, clicks) are additionally available.

Listing Management

You can create segments from get in touch with task, list subscription, get in touch with information, tags, or ecommerce task. You can likewise create a segment from your call understandings as well as tag get in touches with based upon get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the kind, and it just supplies a summary box, fundamental area alternatives (which you can not contribute to) and then a checklist, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability tests, Constant Contact does not execute as well severely, reaching one of the most popular email service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records and also Analysis

In enhancement to typical open and also click reports, spam, bounce and unsubscribe prices are additionally offered. You likewise get click heat maps, as well as some useful overview records such as open and click trends, opens up by gadget, % of get in touches with involved, as well as the majority of successful subject line.


Right here’s where it gets a little bit hairy. The site as well as the tool are only available in English. You can choose to change some of the non-editable email sections (e.g. footer as well as privacy policy text) to among 10 languages readily available, mostly European. Support and the data base is offered in 4 languages. Somewhat confusing, however at least there’s some initiative to support multilingual users and target markets.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a attribute to inspect the email for mistakes (missing links, placeholder message that hasn’t been updated, etc). There’s additionally a tool that permits you to preview exactly how e-mails will certainly try to find certain receivers, although this didn’t seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on momentary hold for 15 days, and then dislike. If it happens once again, they are moved into a suspended bounce classification. They have actually a ‘recommended for removal’ filter readily available to view these, yet do not eliminate them immediately.



Import/export readily available although it’s not as straightforward as it could be– you need to initially enable advanced email authorizations under Account Settings.

Storage available for information as well as pictures


All plans include limitless storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different degrees of account access


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a substantial quantity of integrations as well as apps , nearly 400.

Landing Page Builder

of course

This is only offered through their kind home builder, and it’s very standard. Rather, we ‘d advise these cost-free touchdown page builders.

Client Support

3.5/ 5.

There are numerous channels of support, consisting of real-time conversation, phone support, a data base and community-based support. Nonetheless, I discovered that the chat and phone support weren’t always readily available, which was a little discouraging. When I had the ability to get hold of conversation support, nevertheless, I did discover them to be responsive and also useful . Keep in mind that you’ll need to call order to terminate your subscription, which is pretty annoying.

Overall ranking.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of packages. The primary issue here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves state via their site, they are a device for small businesses. And also, therefore, it’s worth assessing them on these terms. As pointed out above, they absolutely have sufficient of the fundamentals covered to please most local business, as well as if it were as straightforward as that then we ‘d suggest them extra extremely.

The problem, nowadays, is that there are lots of various other email devices using a lot more than Constant Contact, and also for a lot less money. This includes not only includes, but likewise customer experience. For the quantity you pay with Constant Contact, you might locate yourself making use of a lot a lot more effective tools such as ActiveCampaign and GetResponse.

They do get factors for their suitable deliverability rates, assimilations (particularly social networks assimilations), and also for permitting different accessibility levels for different users. And with recent improvements to automations and reporting, and also the addition of new functions like a internet site contractor, it does resemble they’re making an initiative to improve the item. Yet their lack of advanced functions makes it difficult to suggest them over others at this cost factor. (You’ll see we don’t note them as a great Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly declare that there may be various other rate of interests at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever tried, as well as it can not be contrasted to Constant Contact’s simplified approach (it only includes autoresponders). They likewise provide durable reports and also evaluation devices. They are also less costly than Constant Contact.
  • Sendinblue is among the cheapest all-in-one email advertising and marketing tools on the marketplace. It’s offered in 6 languages and also comes with innovative automation choices and a built-in CRM.
  • GetResponse is a solid choice. It features many innovative functions (e.g. a webinar device), has superb automations as well as provides one of the best spam and also style testing tools we’ve ever made use of. When compared to GetResponse, that’s why Constant Contact falls short.

We have a detailed guide with the very best choices to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter service is best matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d such as to get right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you would certainly be far better off taking a look at any one of these CRMs for local business, which will certainly be even more budget-friendly. There are even a lot of superb free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to terminate your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software for small businesses. It securely stores your consumer data and also provides a secure method to handle your customers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

In spite of these fancy numbers and also features, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate with their website, they are a tool for little services. The problem, these days, is that there are plenty of various other email devices providing even a lot more than Constant Contact, as well as for a whole lot less money. For the quantity you pay with Constant Contact, you can find on your own utilizing much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplified approach (it only includes autoresponders).

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