Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Commercial Landscape

Constant Contact have remained in the email marketing video game since 1995. Throughout that time, they’ve taken care of to become one of one of the most used email tools on the planet, after Mailchimp.

Something I discovered is that Constant Contact is extremely often the leading selection for lots of other evaluation internet sites. Naturally, I am curious to see if our comprehensive evaluation creates the exact same result.

You could have looked into the Constant Contact reviews supplied by users online, too, and whilst they are pretty positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a systematic method and utilizes our useful experience and also expertise of dozens of various other basic and advanced marketing automation tools.

What makes them unique is that they’ve included numerous functions for many years that few of their rivals sport, such as digital item downloads, occasion administration, consultation organizing and social campaigns. These all include in the diverse checklist of email alternatives offered, along with automations and repeating e-newsletters.

Constant Contact brag a marketplace with around 400 apps and combinations that deal with also one of the most specific niche of products. In spite of these showy numbers and attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough factor for us to take a better take a look at Constant Contact’s ins & outs as well as inspect if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of local business, however their rates aren’t one of the most budget friendly, particularly when you think about that their features just aren’t that progressed. Plans begin with $9.99/ month, yet this only permits 500 customers, and also costs rise pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete prices overview

Pros and Cons


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather unique hereof, being one of minority email marketing tools to allow you to take care of event tickets, invitations, and registrations . Remember that this feature features its own costs: 5.4% + $0.80 for each ticket sold or transaction performed.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use one of the most sophisticated automations. While they do supply activated campaigns, autoresponders and also deserted cart projects (for Shopify only), you’ll discover that other much cheaper tools supply comparable levels of automation– MailerLite and Sendinblue, for instance.

Score information


Reduce of Use

Normally it’s easy to navigate, though a bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve added more capability, some points have come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is quickly, but light on attributes, specifically in the styling department. In addition to that it’s very easy to work with.


of course

This is very standard, only permitting you to insert straightforward introductions or contact information. There is no if/then/else logic available.

Email kinds

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B testing, occasion enrollments, polls, discount coupons as well as surveys .

Choice as well as Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to pick from, with differing levels of quality (some are respectable, while others look a little standard and also dated). You can also start from scratch, and also make use of a helpful function called ‘Brand your e-mail’ to auto-generate a template based on your website’s shades and logo.

Email Marketing Automation

It likewise generates pre-defined call sectors based on your consumers’ interactions with your on the internet shop (e.g. repeat, expired and also prospective customers). Automations based on call triggers (e.g. email opens, clicks) are likewise available.

Checklist Management

You can develop sectors from call task, list subscription, contact information, tags, or ecommerce activity. You can likewise produce a section from your call understandings as well as tag get in touches with based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, and it simply offers a description box, standard area alternatives (which you can’t add to) and after that a checklist, or checklists, that people can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform as well badly, reaching one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and also Analysis

In enhancement to typical open as well as click records, spam, bounce and also unsubscribe rates are also readily available. You likewise obtain click warm maps, as well as some helpful summary reports such as open as well as click patterns, opens up by tool, % of contacts engaged, and also the majority of effective subject line.


Right here’s where it obtains a little bit hirsute. The website and the tool are just available in English. You can choose to transform some of the non-editable e-mail areas (e.g. footer as well as personal privacy plan text) to one of 10 languages readily available, mostly European. Support as well as the knowledge base is available in 4 languages. Somewhat confusing, however at the very least there’s some initiative to support multilingual customers and also audiences.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, however, there is a feature to check the e-mail for mistakes (missing web links, placeholder message that hasn’t been upgraded, etc). There’s also a device that allows you to preview exactly how emails will look for particular receivers, although this didn’t seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and after that dislike. They are relocated right into a suspended bounce classification if it occurs again. They have actually a ‘ suggested for removal’ filter available to watch these, but do not eliminate them instantly.


of course

Import/export offered although it’s not as simple as maybe– you require to first make it possible for sophisticated e-mail permissions under Account Settings.

Storage space readily available for information and photos


All plans come with unrestricted storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different degrees of account access

of course

The Account Owner can additionally designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge amount of apps as well as integrations , nearly 400.

Touchdown Page Builder


This is only readily available using their form contractor, as well as it’s extremely basic. Instead, we ‘d advise these totally free landing page home builders.

Client Support

3.5/ 5.

There are several networks of assistance, including online conversation, phone support, a data base and also community-based assistance. I located that the chat and phone support weren’t constantly offered, which was a little aggravating. When I was able to get hold of chat assistance, nevertheless, I did locate them to be useful as well as responsive . Remember that you’ll require to contact order to terminate your subscription, which is rather bothersome.

Overall rating.

3.6/ 5.

For a basic email device, Constant Contact ticks a lot of packages. The major problem right here, though, is that they’re asking a costs rate for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their site, they are a tool for local business. And also, as such, it’s worth assessing them on these terms. As stated over, they certainly have enough of the fundamentals covered to please most small companies, and if it were as easy as that after that we would certainly recommend them extra highly.

The concern, nowadays, is that there are lots of other e-mail tools using much more than Constant Contact, and also for a whole lot much less money. This consists of not just features, however likewise customer experience. For the amount you pay with Constant Contact, you might discover yourself using a lot a lot more effective tools such as ActiveCampaign and GetResponse.

And also with current enhancements to automations and also reporting, as well as the addition of brand-new features like a internet site building contractor, it does look like they’re making an initiative to boost the item. Their absence of sophisticated features makes it difficult to recommend them over others at this rate factor.

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly declare that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, as well as it can not be contrasted to Constant Contact’s simplified technique (it only includes autoresponders). They additionally supply robust records as well as analysis devices. They are even cheaper than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing devices on the marketplace. It’s readily available in 6 languages as well as includes advanced automation choices and a built-in CRM.
  • GetResponse is a strong alternative. It features several sophisticated features (e.g. a webinar device), offers and also has superb automations one of the most effective spam and also design testing tools we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a in-depth overview with the best options to Constant Contact, check it out below. You can likewise try our Smart Finder to see which e-newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly like to enter into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for little organizations, which will certainly be far much more economical. There are also lots of superb free CRMs to select from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to cancel your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software application for small companies. It securely stores your client information as well as uses a protected way to manage your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

In spite of these flashy numbers and features, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat with their website, they are a device for tiny businesses. The concern, these days, is that there are lots of various other e-mail tools using also a lot more than Constant Contact, and for a lot less cash. For the quantity you pay with Constant Contact, you can locate on your own making use of a lot a lot more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simple approach (it just features autoresponders).

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