Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising and marketing video game because 1995. During that time, they’ve taken care of to become one of one of the most previously owned e-mail devices worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is very usually the leading option for numerous other evaluation web sites. Naturally, I wonder to see if our comprehensive analysis generates the same end result.

You might have taken a look at the Constant Contact testimonials used by users online, too, and also whilst they are rather favorable, they may not provide you the whole picture. Our testimonial of Constant Contact is based on a systematic technique and also uses our practical experience and knowledge of loads of various other basic as well as advanced advertising automation tools.

What makes them unique is that they’ve included numerous attributes for many years that few of their rivals sport, such as digital item downloads, event management, appointment organizing and social projects. These all contribute to the varied list of e-mail alternatives available, in addition to automations and also persisting newsletters.

Constant Contact boast a market with around 400 applications as well as combinations that deal with even the most niche of products. Yet in spite of these showy numbers and functions, interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs as well as examine.
Learn below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, but their prices aren’t one of the most budget friendly, particularly when you think about that their functions simply aren’t that progressed. Strategies start from $9.99/ month, yet this only enables 500 clients, and also prices climb pretty greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total pricing guide

Pros and Cons


Is Constant Contact the ideal newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather unique in this regard, being one of minority e-mail advertising and marketing devices to allow you to handle occasion invites, registrations, as well as tickets . Keep in mind that this function comes with its very own costs: 5.4% + $0.80 for each and every ticket offered or purchase performed.

Not recommended if:

You need sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t supply the most advanced automations. While they do use caused campaigns, autoresponders and also deserted cart projects (for Shopify only), you’ll locate that other much cheaper tools supply comparable levels of automation– MailerLite and Sendinblue, as an example.

Rating information


Relieve of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can get to a lot of locations within a couple of clicks, though as they’ve added extra capability, some things have actually become a little covert, as an example, automations.

Newsletter Creation


The editor is quickly, yet light on features, especially in the designing department. In addition to that it’s easy to collaborate with.



This is really standard, just permitting you to insert easy introductions or contact information. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, fundamental automations, reoccuring e-newsletters, A/B testing, occasion registrations, surveys, polls as well as discount coupons .

Selection and Flexibility of Template Designs

Okay. There are around 200 (!) layouts to pick from, with varying levels of quality (some are good, while others look a little fundamental and also outdated). You can likewise start from scratch, and make use of a handy attribute called ‘Brand your email’ to auto-generate a design template based upon your web site’s colors as well as logo design.

Email Marketing Automation

It also produces pre-defined contact segments based on your consumers’ communications with your on the internet shop (e.g. repeat, lapsed and possible consumers). Automations based on call triggers (e.g. email opens, clicks) are likewise readily available.

List Management

You can produce segments from contact activity, listing subscription, get in touch with information, tags, or ecommerce activity. You can also produce a sector from your call insights as well as tag get in touches with based upon contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, and it just supplies a summary box, basic area choices (which you can’t add to) and afterwards a checklist, or listings, that people can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform also terribly, reaching the most prominent email companies (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports and Analysis

In addition to conventional open and click records, spam, bounce and unsubscribe rates are likewise available. You likewise get click warmth maps, and also some beneficial introduction records such as open and also click trends, opens up by tool, % of calls involved, and the majority of effective subject line. You can also contrast campaigns. However, advanced tracking such as social monitoring isn’t available.


Below’s where it gets a little bit hirsute. The tool as well as the website are only readily available in English. You can pick to change some of the non-editable email sections (e.g. footer and also privacy plan text) to among 10 languages readily available, mainly European. Assistance and the knowledge base is available in 4 languages. Slightly complex, however at the very least there’s some initiative to sustain multilingual customers and also target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to inspect the e-mail for mistakes ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that permits you to preview exactly how e-mails will certainly seek certain receivers, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management

of course

Soft bounces are placed on momentary hold for 15 days, and afterwards frown at. If it happens once again, they are moved into a put on hold bounce group. They have a ‘ suggested for removal’ filter readily available to see these, yet do not remove them automatically.



Import/export readily available although it’s not as simple as maybe– you require to first allow sophisticated email permissions under Account Settings.

Storage space readily available for information as well as pictures


All plans feature endless storage space.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different degrees of account access


The Account Owner can likewise appoint duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a huge amount of applications and assimilations , nearly 400.

Landing Page Builder

of course

This is just available using their kind building contractor, as well as it’s really basic. Instead, we ‘d recommend these totally free landing page building contractors.

Consumer Support

3.5/ 5.

There are several channels of assistance, including online chat, phone assistance, a knowledge base and also community-based assistance. Nevertheless, I discovered that the chat as well as phone assistance weren’t always offered, which was a little irritating. When I was able to get hold of conversation assistance, nonetheless, I did locate them to be useful as well as receptive . Remember that you’ll require to hire order to cancel your registration, which is rather aggravating.

Total rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks most of packages. The major problem right here, though, is that they’re asking a costs price for a sub-premium product.


As Constant Contact themselves restate through their website, they are a device for small businesses. And, therefore, it’s worth reviewing them on these terms. As mentioned above, they definitely have enough of the basics covered to please most local business, and also if it were as straightforward as that then we ‘d recommend them a lot more very.

The problem, nowadays, is that there are lots of various other email devices supplying a lot more than Constant Contact, as well as for a great deal less money. This includes not only features, yet also individual experience. For the amount you pay with Constant Contact, you can discover on your own utilizing much more powerful devices such as ActiveCampaign and also GetResponse.

And also with recent enhancements to automations and coverage, as well as the addition of new functions like a web site contractor, it does look like they’re making an initiative to enhance the product. Their absence of advanced functions makes it hard to advise them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would boldly declare that there could be various other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simple approach (it only features autoresponders). They likewise supply durable records and also evaluation devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one e-mail marketing devices on the market. It’s offered in 6 languages as well as comes with advanced automation alternatives as well as a built-in CRM.
  • GetResponse is a strong alternative. It features many advanced attributes (e.g. a webinar tool), supplies and also has exceptional automations one of the very best spam and style testing devices we’ve ever before made use of. When compared to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive guide with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d like to enter the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be much better off taking a look at any of these CRMs for small companies, which will be far more affordable. There are even a lot of exceptional cost-free CRMs to select from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to cancel your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising software application for local business. It safely stores your customer information and also supplies a secure means to manage your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

Despite these showy numbers and functions, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves state via their site, they are a device for little services. The issue, these days, is that there are plenty of other e-mail tools supplying also extra than Constant Contact, as well as for a whole lot much less cash. For the amount you pay with Constant Contact, you can find on your own utilizing much extra powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simplified approach (it only includes autoresponders).

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