Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Different Business Names

Constant Contact have remained in the e-mail marketing video game because 1995. During that time, they’ve managed to turn into one of the most used e-mail tools worldwide, after Mailchimp.

One point I observed is that Constant Contact is really frequently the leading choice for numerous various other testimonial internet sites. Naturally, I am curious to see if our in-depth analysis generates the same outcome.

You may have had a look at the Constant Contact reviews supplied by users online, too, as well as whilst they are rather favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic method and also utilizes our sensible experience and also knowledge of dozens of various other simple and sophisticated marketing automation tools.

What makes them special is that they’ve included a number of attributes for many years that few of their rivals sport, such as electronic product downloads, event management, consultation organizing and social projects. These all include in the varied listing of e-mail options offered, in addition to automations and also recurring e-newsletters.

Constant Contact boast a marketplace with around 400 applications and also integrations that accommodate also the most specific niche of items. In spite of these flashy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough reason for us to take a better look at Constant Contact’s outs & ins and check if it’s still appropriate in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, yet their costs aren’t the most economical, especially when you take into consideration that their attributes just aren’t that advanced. Strategies begin with $9.99/ month, however this just enables 500 customers, as well as costs rise rather sharply afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our full rates overview

Pros and Cons


Is Constant Contact the best newsletter service for you?

Advised if:

You run occasions:

Constant Contact is fairly one-of-a-kind in this regard, being one of minority email advertising and marketing devices to permit you to handle occasion tickets, invitations, and also registrations . Keep in mind that this attribute includes its own charges: 5.4% + $0.80 for each ticket sold or deal conducted.

Not suggested if:

You need advanced automation:

Surprisingly, for the premium it bills, Constant Contact does not supply the most advanced automations. While they do offer triggered projects, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll discover that other much more affordable tools supply similar degrees of automation– MailerLite as well as Sendinblue.

Ranking details


Alleviate of Use

Typically it’s very easy to browse, though a bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve added much more capability, some things have actually become a little surprise, for example, automations.

Newsletter Creation


The editor is fast, however light on functions, particularly in the styling department. In addition to that it’s easy to collaborate with.


of course

This is very basic, only enabling you to put straightforward greetings or contact details. There is no if/then/else logic available.

Email kinds

Traditional, autoresponders, basic automations, recurring newsletters, A/B screening, occasion registrations, surveys, polls as well as coupons .

Selection and also Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to choose from, with varying levels of high quality (some are good, while others look a little basic as well as dated). You can additionally go back to square one, and also use a handy attribute called ‘Brand your e-mail’ to auto-generate a theme based upon your internet site’s colors as well as logo design.

Email Marketing Automation

They offer autoresponders and also deserted cart campaigns for Shopify and WooCommerce. It likewise creates pre-defined call segments based on your clients’ interactions with your on the internet store (e.g. repeat, lapsed as well as possible clients). Automations based on contact triggers (e.g. email opens up, clicks) are likewise readily available. It’s worth keeping in mind that the automations aren’t the most versatile, as you can’t really incorporate conditions and activities as you can in many other devices.

Checklist Management

You can develop segments from call activity, list membership, call information, tags, or ecommerce activity. You can additionally develop a sector from your contact understandings as well as tag calls based on get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the kind, as well as it merely uses a summary box, fundamental field alternatives (which you can’t include in) and then a list, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not carry out too severely, getting to the most preferred email suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and Analysis

In enhancement to standard open and click records, spam, bounce and also unsubscribe prices are additionally available. You also get click heat maps, as well as some helpful summary records such as open and also click patterns, opens up by gadget, % of contacts involved, as well as a lot of successful subject line.


Right here’s where it gets a little bit hirsute. The website and also the device are only available in English. You can choose to change a few of the non-editable e-mail sections (e.g. footer and personal privacy plan message) to one of 10 languages available, mostly European. Assistance as well as the data base is offered in 4 languages. Slightly confusing, however a minimum of there’s some effort to sustain multilingual users and target markets.

More Features

Spam- and Design-Testing

Spam testing isn’t available, however, there is a function to check the e-mail for errors ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a tool that allows you to sneak peek just how e-mails will certainly try to find certain recipients, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Jump Management


Soft bounces are positioned on momentary hold for 15 days, and after that frown at. They are relocated into a suspended bounce classification if it occurs once more. They have a ‘ advised for elimination’ filter readily available to check out these, however do not remove them instantly.


of course

Import/export offered although it’s not as straightforward as maybe– you require to first make it possible for advanced email permissions under Account Settings.

Storage offered for images and also information


All strategies include endless storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various degrees of account access


The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous quantity of integrations and apps , virtually 400.

Touchdown Page Builder

of course

This is only readily available via their kind builder, and also it’s extremely basic. Rather, we ‘d recommend these cost-free touchdown page builders.

Customer Support

3.5/ 5.

There are a number of networks of assistance, consisting of real-time chat, phone assistance, a knowledge base as well as community-based support. I located that the chat and also phone assistance weren’t always offered, which was a little irritating.

General score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks a lot of packages. The major concern here, though, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves repeat with their website, they are a tool for small companies. And also, as such, it’s worth assessing them on these terms. As pointed out above, they certainly have enough of the basics covered to please most small companies, and also if it were as easy as that then we ‘d suggest them a lot more very.

The issue, nowadays, is that there are lots of other email devices providing a lot more than Constant Contact, and also for a lot less cash. This consists of not just includes, yet likewise individual experience. For the amount you pay with Constant Contact, you might locate on your own utilizing a lot more effective devices such as ActiveCampaign and also GetResponse.

And also with current improvements to automations and also coverage, as well as the addition of brand-new features like a internet site builder, it does look like they’re making an initiative to improve the item. Their lack of sophisticated features makes it difficult to recommend them over others at this price factor.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly claim that there may be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever tried, as well as it can’t be compared to Constant Contact’s simplified technique (it only features autoresponders). They likewise provide durable reports as well as evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising devices on the marketplace. It’s readily available in 6 languages as well as comes with advanced automation choices as well as a integrated CRM.
  • GetResponse is a strong alternative. It includes many advanced attributes (e.g. a webinar tool), uses and also has excellent automations among the very best spam and also layout screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the most effective options to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly like to get into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be a lot better off taking a look at any of these CRMs for tiny companies, which will certainly be far extra inexpensive. There are even plenty of excellent cost-free CRMs to pick from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to cancel your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for local business. It securely stores your client data and also offers a protected way to handle your subscribers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are consistently great in our bi-annual deliverability examinations.

Regardless of these showy numbers and also functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a device for small businesses. The concern, these days, is that there are lots of other email devices offering also extra than Constant Contact, and for a great deal less money. For the amount you pay with Constant Contact, you could find on your own using a lot extra powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplistic technique (it just features autoresponders).

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