Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Editable Template

Constant Contact have actually been in the email marketing video game because 1995. Throughout that time, they’ve taken care of to turn into one of the most used e-mail tools in the world, after Mailchimp.

Something I observed is that Constant Contact is really frequently the leading option for numerous other review websites. Naturally, I wonder to see if our comprehensive evaluation generates the exact same end result.

You could have taken a look at the Constant Contact evaluations offered by individuals online, too, and whilst they are pretty positive, they might not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic approach as well as utilizes our sensible experience and understanding of lots of various other easy and innovative marketing automation tools.

What makes them unique is that they’ve included a number of features over the years that few of their rivals sporting activity, such as electronic product downloads, event administration, appointment scheduling and also social campaigns. These all contribute to the varied listing of e-mail choices offered, along with automations as well as persisting newsletters.

Constant Contact boast a industry with around 400 apps and also integrations that satisfy even the most niche of items. Yet in spite of these showy numbers as well as functions, rate of interest in Constant Contact seems to be on the decline, a minimum of according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs as well as inspect.
Figure out below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their costs aren’t the most inexpensive, especially when you take into consideration that their functions simply aren’t that advanced. Plans start from $9.99/ month, however this just permits 500 customers, as well as rates climb quite dramatically after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our full rates overview

Cons and also pros


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather unique in this regard, being one of the few email marketing devices to permit you to take care of occasion invites, registrations, and also tickets . Bear in mind that this function comes with its own costs: 5.4% + $0.80 for each and every ticket sold or purchase conducted.

Not advised if:

You need innovative automation:

Surprisingly, for the premium it bills, Constant Contact does not offer one of the most innovative automations. While they do use set off projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll discover that other much cheaper tools supply similar degrees of automation– MailerLite and Sendinblue, for instance.

Ranking details


Ease of Use

Normally it’s easy to navigate, though a little bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve added extra capability, some things have actually ended up being a little hidden, for example, automations.

E-newsletter Creation


The editor is quick, however light on functions, particularly in the designing department. Aside from that it’s very easy to work with.


of course

This is very standard, just permitting you to put straightforward greetings or contact information. There is no if/then/else logic available.

Email types

Traditional, autoresponders, basic automations, persisting newsletters, A/B screening, occasion registrations, surveys, studies and also vouchers .

Option as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) templates to choose from, with varying degrees of quality (some are good, while others look a little fundamental and dated). You can also start from scratch, and use a convenient attribute called ‘Brand your email’ to auto-generate a design template based upon your site’s colors and also logo.

Email Marketing Automation

They supply autoresponders and also abandoned cart advocate Shopify and WooCommerce. It additionally generates pre-defined contact sections based upon your customers’ interactions with your online store (e.g. repeat, lapsed and also potential clients). Automations based upon get in touch with triggers (e.g. email opens, clicks) are additionally readily available. It’s worth noting that the automations aren’t one of the most adaptable, as you can not actually integrate conditions and also activities as you can in many various other tools.

List Management

You can produce sectors from call activity, list subscription, contact information, tags, or ecommerce task. You can also develop a segment from your contact insights and tag contacts based on contact field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, as well as it simply uses a description box, basic area choices (which you can’t add to) and after that a listing, or lists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not do too severely, getting to one of the most prominent e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and also Analysis

In enhancement to conventional open and click records, spam, bounce as well as unsubscribe prices are also offered. You likewise obtain click warm maps, and also some useful review records such as open and also click trends, opens up by gadget, % of contacts engaged, and also many effective subject line.


The device and also the site are only readily available in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer and also personal privacy plan text) to one of 10 languages offered, mainly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nevertheless, there is a feature to examine the email for mistakes ( missing out on links, placeholder message that hasn’t been upgraded, and so on). There’s also a tool that enables you to preview just how e-mails will certainly look for details recipients, although this didn’t seem to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management


Soft bounces are positioned on short-lived hold for 15 days, and afterwards dislike. They are relocated into a suspended bounce group if it takes place once again. They have a ‘recommended for removal’ filter offered to check out these, but don’t remove them instantly.



Import/export offered although it’s not as straightforward as it could be– you require to first make it possible for advanced email permissions under Account Settings.

Storage available for photos and also data


All plans come with endless storage space.

Pro Features



SPF and also DKIM are supported.

Own Domain


Various levels of account gain access to


The Account Owner can likewise assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a enormous quantity of integrations and also apps , virtually 400.

Landing Page Builder

of course

This is only available using their form building contractor, and also it’s extremely standard. Rather, we would certainly recommend these free touchdown web page home builders.

Customer Support

3.5/ 5.

There are a number of channels of assistance, including real-time chat, phone assistance, a knowledge base as well as community-based support. I found that the chat and also phone assistance weren’t constantly available, which was a little discouraging.

Overall rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of the boxes. The main issue here, however, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves restate with their website, they are a device for local business. And, because of this, it’s worth assessing them on these terms. As mentioned over, they definitely have sufficient of the basics covered to please most local business, and if it were as straightforward as that after that we ‘d suggest them extra highly.

The issue, nowadays, is that there are a lot of various other e-mail tools using much more than Constant Contact, and also for a lot less cash. This includes not only includes, but also customer experience. Actually, for the quantity you pay with Constant Contact, you can find yourself making use of a lot more effective devices such as ActiveCampaign and GetResponse.

And also with recent improvements to automations and also coverage, as well as the addition of brand-new features like a internet site contractor, it does look like they’re making an effort to boost the item. Their absence of advanced functions makes it challenging to recommend them over others at this price factor.

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly declare that there may be other interests at play there.

Attempt Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified strategy (it just features autoresponders). They likewise supply durable records and evaluation devices. They are even less costly than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail advertising devices on the marketplace. It’s available in 6 languages as well as features innovative automation options as well as a built-in CRM.
  • GetResponse is a strong choice. It comes with lots of innovative features (e.g. a webinar device), has outstanding automations and also uses one of the best spam and design testing tools we’ve ever made use of. When compared to GetResponse, that’s why Constant Contact falls short.

We have a in-depth guide with the most effective alternatives to Constant Contact, check it out here. You can also try our Smart Finder to see which newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d like to obtain right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for small companies, which will be far more budget-friendly. There are also a lot of excellent totally free CRMs to choose from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within business hours Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising software application for small companies. It safely shops your customer information and also offers a safe method to handle your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability tests.

In spite of these showy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state through their site, they are a device for small businesses. The concern, these days, is that there are lots of other e-mail tools using also more than Constant Contact, and for a great deal much less cash. For the amount you pay with Constant Contact, you could find on your own using much a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and also it can’t be compared to Constant Contact’s simplified approach (it only includes autoresponders).

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