Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Email Ctr

Constant Contact have actually been in the e-mail advertising and marketing game because 1995. Throughout that time, they’ve taken care of to become one of one of the most secondhand e-mail tools in the world, after Mailchimp.

Something I observed is that Constant Contact is really typically the top selection for several other evaluation websites. Naturally, I wonder to see if our thorough evaluation generates the same end result.

You could have had a look at the Constant Contact reviews offered by customers online, also, as well as whilst they are pretty favorable, they may not offer you the whole picture. Our evaluation of Constant Contact is based upon a methodical strategy and also utilizes our sensible experience and also understanding of lots of other straightforward and innovative advertising and marketing automation devices.

What makes them unique is that they’ve added a number of attributes throughout the years that few of their rivals sport, such as electronic product downloads, event management, consultation organizing and social projects. These all include in the diverse list of email alternatives readily available, in addition to automations and also repeating newsletters.

Constant Contact brag a industry with around 400 applications and combinations that accommodate also one of the most specific niche of products. Regardless of these showy numbers and also attributes, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. Sufficient factor for us to take a closer take a look at Constant Contact’s outs & ins as well as examine if it’s still appropriate in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards small companies, but their rates aren’t the most affordable, particularly when you consider that their features simply aren’t that advanced. Strategies start from $9.99/ month, however this just enables 500 customers, and also prices rise quite sharply after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full rates guide

Pros as well as Cons


Is Constant Contact the right newsletter solution for you?

Suggested if:

You run events:

Constant Contact is fairly special hereof, being just one of the few email advertising and marketing devices to permit you to handle occasion tickets, registrations, and also invitations . Bear in mind that this feature features its very own costs: 5.4% + $0.80 for each ticket offered or deal conducted.

Not advised if:

You require innovative automation:

Remarkably, for the costs it charges, Constant Contact does not supply one of the most innovative automations. While they do supply triggered projects, autoresponders and also deserted cart campaigns (for Shopify just), you’ll discover that other much less costly tools use comparable degrees of automation– MailerLite as well as Sendinblue.

Score details


Alleviate of Use

Typically it’s very easy to browse, though a little bit dull-looking. You can reach most areas within a couple of clicks, though as they’ve included a lot more performance, some things have ended up being a little concealed, for example, automations.

E-newsletter Creation


The editor is fast, however light on functions, particularly in the designing department. Aside from that it’s easy to deal with.



This is extremely basic, only allowing you to insert simple greetings or call details. There is no if/then/else logic available.

Email kinds

Classic, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion registrations, polls, coupons as well as surveys .

Selection as well as Flexibility of Template Designs

Tolerable. There are around 200 (!) layouts to pick from, with differing degrees of top quality (some are suitable, while others look a little basic and dated). You can additionally start from scratch, and make use of a handy function called ‘Brand your e-mail’ to auto-generate a template based upon your website’s shades as well as logo design.

Email Marketing Automation

It likewise creates pre-defined call sectors based on your customers’ interactions with your on-line shop (e.g. repeat, expired and also possible customers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are likewise available.

List Management

You can develop sectors from get in touch with task, listing membership, call information, tags, or ecommerce task. You can likewise produce a section from your contact understandings as well as tag calls based on contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, as well as it merely uses a summary box, basic area choices (which you can not contribute to) and afterwards a checklist, or listings, that people can inspect to be added to.


As you can see in our deliverability tests, Constant Contact does not execute too terribly, reaching one of the most preferred email service providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Reports and also Analysis

Along with standard open and also click records, spam, bounce and also unsubscribe rates are likewise available. You also get click warmth maps, as well as some valuable review reports such as open and click fads, opens up by tool, % of calls engaged, as well as most successful subject line. You can additionally contrast projects. Nonetheless, progressed tracking such as social monitoring isn’t available.


Right here’s where it obtains a little bit hairy. The website and the tool are only available in English. You can choose to change some of the non-editable email sections (e.g. footer and also personal privacy plan message) to one of 10 languages available, mostly European. Assistance as well as the knowledge base is available in 4 languages. Somewhat confusing, yet a minimum of there’s some initiative to sustain multilingual customers as well as audiences.

Further Features

Spam- and Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to inspect the e-mail for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, etc). There’s additionally a tool that enables you to preview just how e-mails will search for specific receivers, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management

of course

Soft bounces are put on short-term hold for 15 days, and afterwards frown at. They are moved right into a suspended bounce group if it happens again. They have actually a ‘ advised for elimination’ filter available to check out these, yet don’t remove them automatically.


of course

Import/export readily available although it’s not as uncomplicated as it could be– you need to first enable innovative email consents under Account Settings.

Storage space readily available for photos and also data


All strategies include unlimited storage space.

Pro Features



SPF and DKIM are supported.

Own Domain


Various levels of account access


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large quantity of apps as well as combinations , almost 400.

Touchdown Page Builder

of course

This is only available by means of their type building contractor, and it’s really fundamental. Rather, we ‘d suggest these complimentary touchdown web page builders.

Customer Support

3.5/ 5.

There are a number of channels of support, consisting of live conversation, phone support, a knowledge base and community-based assistance. Nevertheless, I found that the chat as well as phone support weren’t always readily available, which was a little discouraging. When I was able to get hold of chat assistance, however, I did find them to be beneficial and receptive . Remember that you’ll require to employ order to terminate your subscription, which is rather frustrating.

Overall rating.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks a lot of the boxes. The primary concern right here, however, is that they’re asking a premium cost for a sub-premium item.

Final thought.

As Constant Contact themselves state via their site, they are a device for local business. And, as such, it’s worth examining them on these terms. As discussed above, they absolutely have enough of the essentials covered to please most small companies, and also if it were as simple as that after that we ‘d advise them more very.

The problem, these days, is that there are plenty of other e-mail devices using even more than Constant Contact, as well as for a lot less cash. This consists of not only includes, yet likewise individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you could find yourself utilizing far more effective devices such as ActiveCampaign as well as GetResponse.

They do grab factors for their decent deliverability rates, combinations ( specifically social media integrations), and also for enabling various accessibility levels for different individuals. As well as with recent enhancements to automations as well as coverage, and the enhancement of new features like a web site contractor, it does look like they’re making an effort to boost the product. But their lack of sophisticated functions makes it tough to advise them over others at this cost point. (You’ll see we don’t list them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly declare that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simple technique (it just includes autoresponders). They likewise use robust records and analysis tools. They are also cheaper than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email marketing devices on the market. It’s available in 6 languages and also includes sophisticated automation choices and also a built-in CRM.
  • GetResponse is a strong alternative. It includes many advanced features (e.g. a webinar device), uses and has outstanding automations one of the very best spam as well as layout testing tools we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a in-depth overview with the best choices to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which e-newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to enter into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. Nonetheless, at $399/month, you ‘d be far better off having a look at any one of these CRMs for small businesses, which will certainly be even more budget friendly. There are also lots of exceptional complimentary CRMs to choose from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software program for local business. It safely shops your customer data and provides a safe method to manage your clients.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

In spite of these fancy numbers and also attributes, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their website, they are a device for little organizations. The issue, these days, is that there are lots of other email tools offering even a lot more than Constant Contact, and also for a lot much less money. For the amount you pay with Constant Contact, you could discover on your own utilizing much more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic technique (it only features autoresponders).

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