Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Email Format Html Xhtml

Constant Contact have remained in the email advertising and marketing video game considering that 1995. Throughout that time, they’ve handled to become one of one of the most used email devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is extremely commonly the leading choice for numerous other testimonial websites. Normally, I am curious to see if our comprehensive evaluation creates the same result.

You could have had a look at the Constant Contact evaluations provided by individuals online, as well, and whilst they are pretty favorable, they may not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic strategy and utilizes our sensible experience and knowledge of loads of various other simple and also sophisticated advertising and marketing automation tools.

What makes them unique is that they’ve included a number of features over the years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, consultation organizing and also social campaigns. These all contribute to the varied listing of e-mail alternatives readily available, along with automations as well as reoccuring newsletters.

Constant Contact brag a industry with around 400 applications and also integrations that cater to also one of the most niche of items. Regardless of these showy numbers and also features, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and also check.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their costs aren’t the most inexpensive, particularly when you take into consideration that their attributes simply aren’t that progressed. Plans begin with $9.99/ month, yet this only allows for 500 subscribers, and also costs increase pretty greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete rates overview

Cons as well as pros


Is Constant Contact the ideal newsletter service for you?

Advised if:

You run events:

Constant Contact is rather one-of-a-kind in this regard, being among the few email marketing tools to permit you to handle occasion invitations, registrations, and also tickets . Remember that this function includes its own costs: 5.4% + $0.80 for every ticket marketed or purchase carried out.

Not suggested if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact does not provide the most sophisticated automations. While they do offer caused projects, autoresponders and also abandoned cart projects (for Shopify only), you’ll discover that other much more affordable devices supply comparable degrees of automation– MailerLite and also Sendinblue.

Ranking details


Reduce of Use

Typically it’s very easy to browse, though a bit dull-looking. You can reach many areas within a couple of clicks, though as they’ve included more performance, some things have actually come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is fast, but light on features, especially in the designing division. In addition to that it’s very easy to deal with.



This is extremely fundamental, just enabling you to insert simple greetings or contact information. There is no if/then/else reasoning readily available.

Email kinds

Traditional, autoresponders, fundamental automations, reoccuring e-newsletters, A/B testing, occasion registrations, vouchers, polls and surveys .

Selection and also Flexibility of Template Designs

Tolerable. There are around 200 (!) layouts to choose from, with varying levels of top quality (some are respectable, while others look a little standard as well as outdated). You can also start from scratch, as well as use a convenient feature called ‘Brand your e-mail’ to auto-generate a template based upon your site’s colors and logo design.

Email Marketing Automation

They provide autoresponders and also deserted cart advocate Shopify as well as WooCommerce. It also produces pre-defined contact sectors based on your consumers’ communications with your online shop (e.g. repeat, expired and also prospective consumers). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are additionally offered. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t truly combine problems as well as actions as you can in several other devices.

List Management

You can produce sections from contact task, list subscription, get in touch with information, tags, or ecommerce task. You can additionally create a sector from your get in touch with insights and also tag calls based on get in touch with field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the type, and also it just supplies a description box, standard field choices (which you can not add to) and then a listing, or lists, that people can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to one of the most popular email suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Records and Analysis

In addition to typical open and also click reports, spam, bounce and unsubscribe prices are additionally offered. You additionally get click warmth maps, as well as some helpful review records such as open and click fads, opens by tool, % of get in touches with engaged, as well as many effective subject line. You can additionally compare projects. However, progressed tracking such as social monitoring isn’t offered.


The website as well as the tool are just available in English. You can choose to transform some of the non-editable e-mail areas (e.g. footer as well as privacy plan message) to one of 10 languages readily available, primarily European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a attribute to examine the e-mail for errors (missing web links, placeholder text that hasn’t been upgraded, etc). There’s additionally a device that permits you to preview just how emails will certainly look for specific receivers, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and then resent. They are relocated into a put on hold bounce category if it occurs again. They have a ‘recommended for removal’ filter offered to view these, but don’t eliminate them automatically.


of course

Import/export readily available although it’s not as straightforward as it could be– you need to first allow sophisticated email approvals under Account Settings.

Storage space available for images and data


All plans come with unrestricted storage.

Pro Features


of course

SPF and DKIM are sustained.

Own Domain


Various degrees of account accessibility

of course

The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial amount of applications as well as assimilations , almost 400.

Touchdown Page Builder

of course

This is only offered by means of their kind home builder, as well as it’s really standard. Rather, we ‘d suggest these free touchdown web page building contractors.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of real-time chat, phone support, a understanding base as well as community-based support. I located that the chat and phone assistance weren’t constantly readily available, which was a little aggravating.

Overall score.

3.6/ 5.

For a fundamental email device, Constant Contact ticks the majority of packages. The primary issue right here, however, is that they’re asking a premium rate for a sub-premium product.

Final thought.

As Constant Contact themselves repeat via their website, they are a tool for local business. As well as, because of this, it’s worth examining them on these terms. As mentioned above, they most definitely have sufficient of the fundamentals covered to please most small businesses, and if it were as basic as that then we would certainly suggest them extra highly.

The problem, these days, is that there are lots of other email devices offering a lot more than Constant Contact, and for a great deal much less cash. This consists of not just includes, however also customer experience. Actually, for the quantity you pay with Constant Contact, you might find yourself utilizing far more effective tools such as ActiveCampaign and GetResponse.

And also with current enhancements to automations as well as coverage, as well as the addition of new attributes like a web site builder, it does look like they’re making an effort to improve the product. Their lack of advanced attributes makes it hard to advise them over others at this cost point.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly claim that there may be other rate of interests at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simple technique (it just features autoresponders). They additionally use robust reports and also evaluation tools. They are even more affordable than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail marketing devices on the market. It’s readily available in 6 languages as well as comes with innovative automation choices and a integrated CRM.
  • GetResponse is a solid alternative. It features lots of innovative features (e.g. a webinar device), has outstanding automations and supplies one of the best spam and style screening tools we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a detailed overview with the very best alternatives to Constant Contact, check it out right here. You can also try our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you ‘d be much better off taking a look at any one of these CRMs for local business, which will be even more cost effective. There are also lots of exceptional free CRMs to select from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to cancel your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software program for small companies. It safely stores your customer data and provides a safe way to handle your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are regularly good in our bi-annual deliverability examinations.

In spite of these flashy numbers and also features, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves restate via their website, they are a device for little companies. The concern, these days, is that there are lots of various other email tools offering even much more than Constant Contact, as well as for a whole lot less cash. For the quantity you pay with Constant Contact, you might locate on your own utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simplistic technique (it just features autoresponders).

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