Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising game considering that 1995. During that time, they’ve handled to become one of the most previously owned e-mail devices worldwide, after Mailchimp.

One point I observed is that Constant Contact is extremely frequently the leading option for numerous other review web sites. Normally, I wonder to see if our in-depth evaluation produces the same outcome.

You could have checked out the Constant Contact evaluations provided by individuals online, as well, as well as whilst they are rather favorable, they might not give you the whole picture. Our review of Constant Contact is based on a systematic method and also utilizes our practical experience and also expertise of dozens of other simple and also advanced advertising automation devices.

What makes them unique is that they’ve added numerous functions for many years that few of their rivals sport, such as electronic item downloads, event monitoring, visit organizing and also social projects. These all include in the diverse list of email alternatives offered, in addition to automations as well as repeating newsletters.

Constant Contact boast a industry with around 400 applications and integrations that accommodate also the most specific niche of items. Yet despite these fancy numbers and also functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a closer look at Constant Contact’s ins & outs and also check if it’s still pertinent in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, however their prices aren’t one of the most budget-friendly, especially when you take into consideration that their attributes simply aren’t that progressed. Strategies begin with $9.99/ month, however this only permits 500 clients, and prices increase pretty greatly after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full pricing guide

Cons and pros


Is Constant Contact the appropriate e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is rather one-of-a-kind hereof, being just one of the few e-mail advertising and marketing devices to enable you to take care of occasion enrollments, tickets, and also invites . Bear in mind that this attribute includes its own fees: 5.4% + $0.80 for each ticket sold or deal carried out.

Not recommended if:

You need innovative automation:

Surprisingly, for the costs it bills, Constant Contact does not offer the most advanced automations. While they do offer caused campaigns, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll locate that much cheaper tools offer similar levels of automation– MailerLite and also Sendinblue, for example.

Ranking details


Reduce of Use

Typically it’s simple to browse, though a bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve added a lot more functionality, some points have actually ended up being a little covert, as an example, automations.

Newsletter Creation


The editor is fast, but light on attributes, specifically in the styling department. In addition to that it’s simple to collaborate with.


of course

This is really standard, only allowing you to put straightforward introductions or get in touch with details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, event enrollments, surveys, coupons and also surveys .

Choice and also Flexibility of Template Designs

Not bad. There are about 200 (!) templates to select from, with varying degrees of top quality (some are respectable, while others look a little standard and dated). You can additionally go back to square one, as well as make use of a handy attribute called ‘Brand your e-mail’ to auto-generate a template based on your site’s colors and logo.

Email Marketing Automation

It likewise produces pre-defined contact segments based on your customers’ communications with your on the internet store (e.g. repeat, expired as well as possible clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are additionally available.

Listing Management

You can develop segments from call activity, checklist membership, contact information, tags, or ecommerce activity. You can additionally develop a sector from your call understandings and tag contacts based on call area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and it simply offers a description box, standard area alternatives (which you can’t include in) and after that a listing, or checklists, that individuals can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not execute also terribly, reaching one of the most prominent e-mail companies (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Reports and also Analysis

In enhancement to conventional open and click reports, spam, bounce as well as unsubscribe prices are also readily available. You additionally obtain click warmth maps, and also some beneficial overview records such as open as well as click patterns, opens by device, % of get in touches with involved, and a lot of successful subject line.


The device as well as the site are only readily available in English. You can choose to transform some of the non-editable email sections (e.g. footer and personal privacy policy message) to one of 10 languages available, primarily European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t offered, nonetheless, there is a attribute to inspect the e-mail for mistakes (missing web links, placeholder message that hasn’t been updated, etc). There’s likewise a device that allows you to sneak peek exactly how e-mails will try to find certain recipients, although this didn’t seem to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are positioned on momentary hold for 15 days, and afterwards resent. They are relocated into a suspended bounce category if it happens again. They have a ‘ suggested for elimination’ filter available to check out these, but don’t remove them automatically.


of course

Import/export available although it’s not as straightforward as maybe– you need to first make it possible for innovative e-mail authorizations under Account Settings.

Storage offered for photos and data


All plans come with unlimited storage space.

Pro Features


of course

SPF as well as DKIM are sustained.

Own Domain


Various degrees of account gain access to


The Account Owner can additionally appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large amount of combinations as well as applications , practically 400.

Touchdown Page Builder


This is just available by means of their form builder, and also it’s very basic. Rather, we ‘d advise these cost-free landing page home builders.

Consumer Support

3.5/ 5.

There are a number of channels of support, including real-time conversation, phone assistance, a knowledge base and community-based assistance. I discovered that the chat and also phone assistance weren’t constantly available, which was a little irritating.

Total rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks most of the boxes. The major issue here, though, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a device for local business. And also, thus, it’s worth reviewing them on these terms. As pointed out over, they definitely have enough of the fundamentals covered to please most local business, and if it were as simple as that then we ‘d advise them a lot more extremely.

The issue, nowadays, is that there are plenty of various other email tools offering a lot more than Constant Contact, as well as for a whole lot less money. This includes not only features, however also customer experience. For the quantity you pay with Constant Contact, you might discover on your own using a lot a lot more powerful devices such as ActiveCampaign and also GetResponse.

They do pick up points for their good deliverability prices, assimilations ( especially social media sites integrations), as well as for permitting different gain access to degrees for separate users. And also with recent enhancements to automations as well as reporting, and the enhancement of brand-new attributes like a website contractor, it does resemble they’re making an effort to enhance the product. Their lack of innovative attributes makes it tough to recommend them over others at this price factor. (You’ll see we do not note them as a good Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly assert that there could be other passions at play there.

Try Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplistic technique (it just features autoresponders). They likewise use durable reports and analysis devices. They are also less costly than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising and marketing devices on the marketplace. It’s readily available in 6 languages and also includes advanced automation alternatives and a integrated CRM.
  • GetResponse is a strong choice. It comes with lots of sophisticated functions (e.g. a webinar device), offers as well as has exceptional automations one of the best spam and also style screening tools we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a in-depth guide with the best options to Constant Contact, check it out here. You can likewise experiment with our Smart Finder to see which e-newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d like to enter into the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. However, at $399/month, you would certainly be much better off having a look at any one of these CRMs for small businesses, which will be much more inexpensive. There are even lots of outstanding totally free CRMs to select from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to cancel your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software program for small companies. It securely shops your customer data and supplies a safe and secure means to manage your clients.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability tests.

Regardless of these fancy numbers as well as features, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a device for little services. The issue, these days, is that there are lots of other e-mail devices using even a lot more than Constant Contact, and for a lot less money. For the quantity you pay with Constant Contact, you could find yourself using a lot more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic technique (it only includes autoresponders).

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