Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email advertising video game because 1995. During that time, they’ve handled to turn into one of the most pre-owned email devices in the world, after Mailchimp.

One thing I noticed is that Constant Contact is really frequently the leading choice for many other testimonial websites. Normally, I wonder to see if our thorough analysis produces the very same end result.

You may have looked into the Constant Contact reviews used by individuals online, also, and whilst they are quite favorable, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a methodical method as well as uses our sensible experience and also knowledge of dozens of various other easy and also sophisticated advertising and marketing automation tools.

What makes them unique is that they’ve added a number of features for many years that few of their competitors sport, such as electronic item downloads, occasion administration, visit organizing and also social projects. These all contribute to the diverse listing of e-mail options readily available, in addition to automations and recurring newsletters.

Constant Contact brag a market with around 400 apps and also combinations that deal with also one of the most niche of products. Yet despite these showy numbers and functions, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Enough factor for us to take a more detailed consider Constant Contact’s ins & outs as well as inspect if it’s still pertinent in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is routed towards local business, but their rates aren’t the most economical, especially when you think about that their features simply aren’t that progressed. Strategies start from $9.99/ month, however this only allows for 500 customers, and prices rise rather dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our complete prices overview

Pros and also Cons


Is Constant Contact the appropriate e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather special hereof, being just one of the few e-mail marketing devices to allow you to handle occasion invitations, tickets, as well as registrations . Keep in mind that this feature comes with its own fees: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not recommended if:

You require advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not supply the most sophisticated automations. While they do supply set off campaigns, autoresponders and also abandoned cart projects (for Shopify only), you’ll discover that various other much cheaper devices supply similar degrees of automation– MailerLite and also Sendinblue.

Ranking details


Alleviate of Use

Normally it’s simple to navigate, though a bit dull-looking. You can reach many locations within a number of clicks, though as they’ve included extra capability, some points have actually come to be a little concealed, as an example, automations.

Newsletter Creation


The editor is quickly, but light on functions, specifically in the styling division. In addition to that it’s simple to deal with.



This is extremely standard, just enabling you to put simple introductions or contact information. There is no if/then/else reasoning offered.

Email types

Classic, autoresponders, standard automations, repeating newsletters, A/B screening, occasion registrations, discount coupons, surveys as well as surveys .

Option as well as Flexibility of Template Designs

Not negative. You can additionally begin from scratch, and use a helpful feature called ‘Brand your email’ to auto-generate a layout based on your website’s shades and logo.

Email Marketing Automation

It also generates pre-defined get in touch with sections based on your customers’ communications with your online shop (e.g. repeat, expired and prospective clients). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are additionally readily available.

Checklist Management

You can create sections from contact activity, list subscription, call details, tags, or ecommerce task. You can also produce a section from your call understandings and tag get in touches with based upon call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, as well as it just offers a summary box, standard field choices (which you can’t include in) and after that a listing, or checklists, that individuals can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also terribly, getting to the most popular e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

In enhancement to typical open and also click reports, spam, bounce and also unsubscribe prices are likewise available. You likewise get click warm maps, and some helpful summary reports such as open and click trends, opens up by gadget, % of get in touches with involved, and also many successful subject line.


The website and also the tool are only available in English. You can pick to change some of the non-editable email areas (e.g. footer and also personal privacy plan text) to one of 10 languages readily available, mostly European.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a function to check the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a device that enables you to preview exactly how e-mails will certainly seek specific recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and after that dislike. If it happens once more, they are moved right into a suspended bounce classification. They have actually a ‘ suggested for elimination’ filter readily available to check out these, however don’t eliminate them instantly.



Import/export available although it’s not as uncomplicated as it could be– you require to first enable innovative e-mail authorizations under Account Settings.

Storage readily available for images and also information


All plans feature unrestricted storage.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Different levels of account accessibility


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a massive amount of apps as well as integrations , virtually 400.

Touchdown Page Builder


This is just readily available via their type building contractor, as well as it’s really fundamental. Instead, we ‘d advise these free landing web page contractors.

Client Support

3.5/ 5.

There are numerous networks of assistance, including real-time conversation, phone assistance, a knowledge base and community-based assistance. I located that the chat and phone support weren’t constantly offered, which was a little aggravating. When I had the ability to get hold of conversation support, nevertheless, I did locate them to be responsive and also valuable . Remember that you’ll require to call order to terminate your registration, which is quite frustrating.

General rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks the majority of the boxes. The main concern right here, though, is that they’re asking a premium cost for a sub-premium item.

Final thought.

As Constant Contact themselves restate via their site, they are a device for small businesses. And also, as such, it’s worth evaluating them on these terms. As pointed out above, they absolutely have enough of the basics covered to satisfy most small businesses, and if it were as basic as that then we ‘d suggest them much more very.

The problem, nowadays, is that there are lots of various other e-mail tools using even more than Constant Contact, and also for a great deal less money. This consists of not only includes, but additionally individual experience. For the amount you pay with Constant Contact, you can locate on your own using a lot extra effective tools such as ActiveCampaign as well as GetResponse.

And also with recent enhancements to automations and also coverage, as well as the addition of brand-new attributes like a internet site builder, it does look like they’re making an effort to improve the product. Their absence of advanced functions makes it difficult to recommend them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there might be other passions at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplistic technique (it just features autoresponders). They also use robust reports and analysis tools. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email marketing tools on the marketplace. It’s offered in 6 languages as well as includes sophisticated automation choices and a integrated CRM.
  • GetResponse is a solid option. It features numerous innovative functions (e.g. a webinar tool), provides as well as has superb automations one of the best spam and also design screening tools we’ve ever made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a detailed overview with the best alternatives to Constant Contact, check it out below. You can likewise try our Smart Finder to see which newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d such as to enter the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for little companies, which will certainly be far more budget-friendly. There are also lots of outstanding complimentary CRMs to choose from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software program for small companies. It securely stores your consumer data and offers a safe and secure way to manage your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are consistently great in our bi-annual deliverability tests.

Despite these fancy numbers as well as functions, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate through their website, they are a device for tiny companies. The concern, these days, is that there are lots of other e-mail devices providing also a lot more than Constant Contact, and for a whole lot much less cash. For the amount you pay with Constant Contact, you might find yourself utilizing much a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simplistic approach (it just features autoresponders).

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