Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail advertising video game given that 1995. During that time, they’ve managed to turn into one of one of the most previously owned e-mail tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is extremely commonly the leading option for lots of various other review sites. Normally, I am curious to see if our detailed analysis creates the exact same outcome.

You could have had a look at the Constant Contact reviews supplied by customers online, also, and whilst they are pretty positive, they might not give you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy and also uses our useful experience and understanding of dozens of various other straightforward and also sophisticated advertising and marketing automation devices.

What makes them special is that they’ve included several attributes for many years that few of their competitors sporting activity, such as digital item downloads, occasion management, visit organizing as well as social projects. These all contribute to the diverse checklist of email choices readily available, along with automations and also persisting newsletters.

Constant Contact boast a marketplace with around 400 applications as well as combinations that accommodate even the most specific niche of products. Yet regardless of these flashy numbers and also attributes, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs and inspect.
Learn below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, but their prices aren’t the most economical, specifically when you think about that their functions just aren’t that progressed. Plans begin with $9.99/ month, but this only allows for 500 customers, and also costs increase rather greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete prices overview

Pros and also Cons


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather special in this regard, being one of minority email advertising tools to allow you to handle event registrations, invitations, and also tickets . Bear in mind that this attribute includes its own fees: 5.4% + $0.80 for each ticket marketed or transaction performed.

Not advised if:

You require innovative automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer one of the most innovative automations. While they do supply set off campaigns, autoresponders and deserted cart campaigns (for Shopify just), you’ll find that other more affordable devices provide comparable levels of automation– MailerLite and Sendinblue, for example.

Score details


Ease of Use

Generally it’s simple to browse, though a bit dull-looking. You can reach the majority of areas within a number of clicks, though as they’ve included a lot more capability, some points have actually ended up being a little surprise, for instance, automations.

E-newsletter Creation


The editor is quick, however light on features, particularly in the designing division. Aside from that it’s very easy to collaborate with.



This is very fundamental, only enabling you to place straightforward greetings or get in touch with details. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, standard automations, recurring newsletters, A/B testing, occasion registrations, polls, vouchers and surveys .

Option and also Flexibility of Template Designs

Tolerable. There are around 200 (!) layouts to pick from, with varying degrees of high quality (some are suitable, while others look a little basic and outdated). You can additionally go back to square one, and also make use of a helpful attribute called ‘Brand your email’ to auto-generate a template based upon your web site’s shades and also logo design.

Email Marketing Automation

It additionally produces pre-defined get in touch with segments based on your consumers’ communications with your online shop (e.g. repeat, expired and also prospective consumers). Automations based on contact triggers (e.g. e-mail opens, clicks) are likewise available.

Checklist Management

You can create segments from call activity, list membership, contact details, tags, or ecommerce task. You can additionally develop a section from your get in touch with insights as well as tag contacts based upon call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, and also it merely supplies a summary box, fundamental area alternatives (which you can not add to) and after that a checklist, or lists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well badly, reaching one of the most preferred e-mail companies (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Records and Analysis

Along with common open as well as click reports, spam, bounce as well as unsubscribe prices are likewise readily available. You likewise get click warm maps, and some beneficial introduction records such as open as well as click trends, opens by gadget, % of contacts engaged, and many successful subject line. You can also contrast campaigns. Advanced tracking such as social tracking isn’t readily available.


The site and the tool are only offered in English. You can choose to alter some of the non-editable email sections (e.g. footer as well as privacy policy message) to one of 10 languages readily available, mostly European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to check the email for errors ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s additionally a tool that enables you to preview just how emails will look for certain receivers, although this really did not seem to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and afterwards frown at. They are moved into a suspended bounce group if it takes place once again. They have a ‘ suggested for elimination’ filter offered to watch these, yet don’t eliminate them instantly.


of course

Import/export readily available although it’s not as uncomplicated as maybe– you need to first enable innovative e-mail authorizations under Account Settings.

Storage available for information as well as photos


All strategies include limitless storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different levels of account gain access to

of course

The Account Owner can also appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a massive quantity of integrations and applications , practically 400.

Touchdown Page Builder


This is only available through their kind contractor, as well as it’s very fundamental. Rather, we would certainly advise these complimentary landing web page builders.

Consumer Support

3.5/ 5.

There are several channels of assistance, including online conversation, phone assistance, a data base as well as community-based support. Nonetheless, I located that the chat as well as phone support weren’t always readily available, which was a little frustrating. When I was able to acquire chat assistance, nevertheless, I did find them to be valuable and also receptive . Bear in mind that you’ll require to call order to terminate your subscription, which is rather aggravating.

Total ranking.

3.6/ 5.

For a basic email device, Constant Contact ticks the majority of packages. The main concern right here, though, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves restate with their website, they are a tool for small companies. And, because of this, it’s worth evaluating them on these terms. As pointed out above, they definitely have enough of the fundamentals covered to satisfy most small companies, and if it were as basic as that then we would certainly advise them more very.

The concern, nowadays, is that there are plenty of various other email tools providing a lot more than Constant Contact, and also for a lot much less cash. This consists of not only features, yet additionally customer experience. As a matter of fact, for the amount you pay with Constant Contact, you can find yourself using a lot more powerful devices such as ActiveCampaign as well as GetResponse.

They do grab factors for their decent deliverability rates, assimilations ( specifically social media sites assimilations), and also for enabling different gain access to levels for different individuals. And with current improvements to automations and also reporting, and also the enhancement of new functions like a site home builder, it does look like they’re making an effort to improve the product. Their lack of innovative features makes it difficult to recommend them over others at this rate factor. (You’ll see we do not detail them as a great Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would strongly declare that there could be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simplified strategy (it only features autoresponders). They likewise use robust records and evaluation devices. They are also cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising devices on the market. It’s readily available in 6 languages as well as includes innovative automation options and a integrated CRM.
  • GetResponse is a solid option. It comes with many advanced functions (e.g. a webinar device), has outstanding automations and supplies among the very best spam and also layout screening devices we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the very best options to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly like to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a appearance at any of these CRMs for small companies, which will certainly be far extra affordable. There are even a lot of outstanding cost-free CRMs to choose from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to cancel your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software application for local business. It securely shops your customer data and uses a safe means to manage your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability tests.

Despite these showy numbers and also functions, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for small organizations. The problem, these days, is that there are plenty of various other email devices supplying even a lot more than Constant Contact, and for a whole lot much less cash. For the amount you pay with Constant Contact, you could locate yourself making use of much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplistic approach (it just features autoresponders).

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