Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Going To Promotions

Constant Contact have been in the email marketing game considering that 1995. During that time, they’ve handled to become one of one of the most pre-owned e-mail tools on the planet, after Mailchimp.

Something I discovered is that Constant Contact is very frequently the leading option for many various other review websites. Naturally, I wonder to see if our thorough analysis generates the same result.

You may have had a look at the Constant Contact evaluations offered by customers online, also, and also whilst they are quite favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic strategy and utilizes our sensible experience as well as understanding of dozens of other simple as well as innovative advertising automation devices.

What makes them unique is that they’ve added several functions over the years that few of their competitors sport, such as electronic product downloads, occasion management, appointment scheduling and social projects. These all include in the diverse listing of e-mail alternatives offered, along with automations as well as persisting newsletters.

Constant Contact boast a marketplace with around 400 applications as well as integrations that accommodate even one of the most particular niche of products. Regardless of these flashy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and check.
Learn below!

Constant Contact Summary

Constant Contact is directed towards small businesses, yet their prices aren’t the most budget friendly, especially when you take into consideration that their functions just aren’t that advanced. Strategies start from $9.99/ month, however this just allows for 500 customers, and prices climb pretty greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete pricing guide

Cons and also pros


Is Constant Contact the best newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind in this regard, being among the few e-mail advertising tools to permit you to handle occasion invites, tickets, as well as enrollments . Remember that this function features its own costs: 5.4% + $0.80 for each and every ticket offered or purchase carried out.

Not advised if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact does not supply one of the most advanced automations. While they do provide activated projects, autoresponders as well as abandoned cart projects (for Shopify only), you’ll locate that other much less expensive devices provide comparable degrees of automation– MailerLite as well as Sendinblue.

Score information


Relieve of Use

Typically it’s very easy to browse, though a bit dull-looking. You can get to most areas within a number of clicks, though as they’ve included more performance, some things have ended up being a little covert, for instance, automations.

Newsletter Creation


The editor is quick, however light on attributes, specifically in the styling division. Besides that it’s very easy to work with.



This is very standard, only enabling you to put simple greetings or call details. There is no if/then/else logic available.

Email types

Classic, autoresponders, basic automations, reoccuring newsletters, A/B screening, event enrollments, surveys, vouchers and surveys .

Selection and also Flexibility of Template Designs

Okay. There are around 200 (!) themes to select from, with differing levels of quality (some are respectable, while others look a little standard as well as dated). You can also go back to square one, and also use a helpful function called ‘Brand your e-mail’ to auto-generate a layout based upon your web site’s colors as well as logo.

Email Marketing Automation

They provide autoresponders and also deserted cart advocate Shopify and WooCommerce. It also produces pre-defined call sectors based on your clients’ communications with your online store (e.g. repeat, expired and potential consumers). Automations based on call triggers (e.g. e-mail opens up, clicks) are likewise readily available. It’s worth noting that the automations aren’t the most flexible, as you can not really integrate conditions and actions as you can in several various other tools.

List Management

You can produce segments from call task, list membership, contact information, tags, or ecommerce activity. You can additionally develop a segment from your contact understandings as well as tag get in touches with based on get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the form, as well as it simply provides a summary box, basic field options (which you can’t contribute to) and then a checklist, or lists, that people can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute too badly, getting to the most preferred email providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

In addition to standard open and also click reports, spam, bounce as well as unsubscribe rates are likewise offered. You also get click warmth maps, as well as some helpful summary records such as open and click patterns, opens by gadget, % of contacts engaged, and a lot of successful subject line.


The device and also the site are only available in English. You can choose to alter some of the non-editable e-mail sections (e.g. footer as well as personal privacy policy text) to one of 10 languages offered, mainly European.

Further Features

Spam- and also Design-Testing

Spam testing isn’t available, nonetheless, there is a feature to inspect the email for mistakes ( missing out on web links, placeholder text that hasn’t been updated, etc). There’s likewise a tool that permits you to sneak peek just how e-mails will look for specific receivers, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and then feel bitter. If it happens again, they are moved right into a put on hold bounce group. They have actually a ‘recommended for elimination’ filter offered to watch these, however don’t eliminate them instantly.


of course

Import/export offered although it’s not as simple as maybe– you require to first enable sophisticated e-mail consents under Account Settings.

Storage available for data as well as pictures


All strategies include unrestricted storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Various levels of account accessibility

of course

The Account Owner can additionally appoint roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous amount of combinations and applications , virtually 400.

Touchdown Page Builder


This is just available using their type home builder, as well as it’s very basic. Rather, we would certainly recommend these complimentary landing page contractors.

Client Support

3.5/ 5.

There are numerous networks of support, consisting of online conversation, phone support, a knowledge base as well as community-based assistance. Nevertheless, I located that the conversation and phone support weren’t constantly offered, which was a little frustrating. When I had the ability to get hold of chat support, nevertheless, I did locate them to be beneficial as well as responsive . Remember that you’ll require to call order to cancel your registration, which is pretty irritating.

General score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of the boxes. The major problem right here, though, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves reiterate through their site, they are a tool for local business. And, as such, it’s worth reviewing them on these terms. As mentioned above, they most definitely have enough of the basics covered to please most small companies, and also if it were as easy as that then we would certainly advise them much more extremely.

The issue, nowadays, is that there are a lot of various other email devices using even more than Constant Contact, as well as for a lot much less cash. This consists of not just includes, however also user experience. In fact, for the quantity you pay with Constant Contact, you can find yourself utilizing much more powerful tools such as ActiveCampaign and also GetResponse.

And also with current enhancements to automations and coverage, and the enhancement of new attributes like a website building contractor, it does look like they’re making an initiative to improve the item. Their lack of innovative functions makes it difficult to suggest them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly claim that there could be other passions at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplified strategy (it only features autoresponders). They also use durable reports and evaluation tools. They are also cheaper than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email marketing devices on the market. It’s available in 6 languages as well as features sophisticated automation choices and a built-in CRM.
  • GetResponse is a strong choice. It features numerous sophisticated features (e.g. a webinar device), has exceptional automations and uses one of the very best spam and style testing devices we’ve ever before utilized. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the most effective alternatives to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly such as to enter the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be much better off taking a look at any of these CRMs for small companies, which will certainly be far more budget-friendly. There are also a lot of outstanding free CRMs to select from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software application for local business. It securely shops your customer data and also supplies a safe and secure method to handle your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability examinations.

Despite these fancy numbers and also features, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for small businesses. The problem, these days, is that there are lots of various other e-mail devices using also much more than Constant Contact, and for a great deal less cash. For the quantity you pay with Constant Contact, you might discover on your own utilizing much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be compared to Constant Contact’s simple method (it only features autoresponders).

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