Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail advertising and marketing video game because 1995. During that time, they’ve taken care of to become one of one of the most secondhand email devices worldwide, after Mailchimp.

One point I noticed is that Constant Contact is very commonly the leading selection for lots of various other testimonial internet sites. Normally, I wonder to see if our detailed evaluation creates the same end result.

You might have checked out the Constant Contact testimonials offered by individuals online, too, as well as whilst they are pretty positive, they may not give you the whole picture. Our review of Constant Contact is based on a methodical approach and utilizes our functional experience and also expertise of dozens of various other basic as well as sophisticated advertising and marketing automation devices.

What makes them special is that they’ve included a number of features throughout the years that few of their competitors sporting activity, such as electronic item downloads, event administration, appointment organizing as well as social projects. These all include in the diverse checklist of e-mail options available, along with automations as well as persisting newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that accommodate even one of the most niche of items. Regardless of these fancy numbers and features, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs and also inspect.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, however their prices aren’t one of the most affordable, specifically when you consider that their functions just aren’t that progressed. Strategies start from $9.99/ month, however this just allows for 500 customers, and costs climb pretty dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our full pricing overview

Cons and pros


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind hereof, being just one of the few email advertising tools to enable you to manage occasion registrations, tickets, and also invitations . Bear in mind that this attribute features its own charges: 5.4% + $0.80 for every ticket marketed or purchase carried out.

Not suggested if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact does not offer one of the most sophisticated automations. While they do supply triggered campaigns, autoresponders as well as deserted cart projects (for Shopify just), you’ll find that much cheaper devices provide similar levels of automation– MailerLite and also Sendinblue, for instance.

Ranking details


Alleviate of Use

Normally it’s easy to browse, though a bit dull-looking. You can get to many places within a number of clicks, though as they’ve added much more functionality, some points have come to be a little surprise, as an example, automations.

E-newsletter Creation


The editor is quick, yet light on attributes, especially in the styling department. Aside from that it’s easy to work with.



This is extremely fundamental, only permitting you to insert simple greetings or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, fundamental automations, recurring newsletters, A/B testing, occasion enrollments, polls, promo codes and also surveys .

Selection and Flexibility of Template Designs

Not bad. There are around 200 (!) templates to choose from, with varying degrees of high quality (some are suitable, while others look a little basic and also dated). You can likewise start from scratch, and make use of a helpful feature called ‘Brand your email’ to auto-generate a template based on your web site’s shades and logo design.

Email Marketing Automation

They provide autoresponders as well as abandoned cart advocate Shopify as well as WooCommerce. It additionally generates pre-defined call segments based on your clients’ interactions with your on-line shop (e.g. repeat, lapsed as well as prospective consumers). Automations based on contact triggers (e.g. email opens up, clicks) are likewise offered. It’s worth noting that the automations aren’t one of the most versatile, as you can’t truly integrate problems and also activities as you can in several other devices.

Listing Management

You can create segments from get in touch with task, list subscription, call information, tags, or ecommerce task. You can additionally produce a segment from your call understandings as well as tag contacts based on call field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, and it merely supplies a summary box, standard field options (which you can’t add to) and after that a listing, or lists, that individuals can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well severely, reaching one of the most preferred e-mail suppliers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and Analysis

Along with typical open as well as click records, spam, bounce as well as unsubscribe rates are also offered. You additionally obtain click heat maps, as well as some valuable introduction records such as open and click patterns, opens by device, % of calls involved, and many successful subject line. You can also contrast campaigns. Advanced tracking such as social monitoring isn’t offered.


The website as well as the tool are only offered in English. You can select to alter some of the non-editable email sections (e.g. footer and personal privacy policy text) to one of 10 languages readily available, primarily European.

Further Features

Spam- and Design-Testing

Spam screening isn’t readily available, nevertheless, there is a function to examine the email for errors (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a device that enables you to preview how emails will search for particular receivers, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on momentary hold for 15 days, and afterwards frown at. They are moved right into a suspended bounce group if it occurs again. They have a ‘ advised for elimination’ filter offered to see these, yet do not eliminate them instantly.


of course

Import/export available although it’s not as simple as maybe– you require to initially allow innovative e-mail permissions under Account Settings.

Storage space readily available for photos as well as information


All plans feature unrestricted storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Various degrees of account access


The Account Owner can likewise assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive quantity of integrations and applications , virtually 400.

Landing Page Builder


This is just available by means of their type contractor, and it’s extremely basic. Instead, we ‘d advise these free touchdown page building contractors.

Client Support

3.5/ 5.

There are a number of networks of assistance, consisting of online conversation, phone assistance, a expertise base as well as community-based support. I located that the conversation and phone assistance weren’t always readily available, which was a little aggravating.

General rating.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of the boxes. The main concern right here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves repeat with their website, they are a tool for local business. And, because of this, it’s worth assessing them on these terms. As mentioned over, they certainly have enough of the essentials covered to please most small businesses, and if it were as straightforward as that then we would certainly advise them a lot more very.

The concern, nowadays, is that there are a lot of other e-mail tools providing a lot more than Constant Contact, and also for a great deal less cash. This includes not only includes, however additionally customer experience. For the quantity you pay with Constant Contact, you could find yourself utilizing a lot more effective devices such as ActiveCampaign and GetResponse.

As well as with recent enhancements to automations and reporting, and also the enhancement of new functions like a internet site contractor, it does look like they’re making an effort to boost the item. Their lack of sophisticated features makes it tough to suggest them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly declare that there may be other passions at play there.

Try Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simple approach (it only features autoresponders). They additionally use durable records and also analysis tools. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising devices on the marketplace. It’s readily available in 6 languages and includes advanced automation options as well as a built-in CRM.
  • GetResponse is a solid choice. It includes lots of innovative functions (e.g. a webinar tool), supplies and has outstanding automations one of the most effective spam and also design testing tools we’ve ever before made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a detailed guide with the very best options to Constant Contact, check it out below. You can also check out our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d such as to get involved in the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. However, at $399/month, you ‘d be better off taking a look at any of these CRMs for small companies, which will be much more budget friendly. There are even a lot of excellent totally free CRMs to select from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for small companies. It safely stores your consumer data and provides a safe means to handle your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability tests.

Regardless of these showy numbers and also functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat with their website, they are a tool for little businesses. The concern, these days, is that there are plenty of other email devices supplying also a lot more than Constant Contact, and also for a whole lot less money. For the amount you pay with Constant Contact, you can locate yourself using much extra effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can not be contrasted to Constant Contact’s simplified method (it just features autoresponders).

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