Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact How Many Characters Subject Line

Constant Contact have been in the email advertising and marketing game considering that 1995. During that time, they’ve taken care of to become one of one of the most secondhand email tools on the planet, after Mailchimp.

One point I discovered is that Constant Contact is very frequently the leading choice for lots of other review websites. Naturally, I wonder to see if our detailed evaluation creates the exact same end result.

You might have checked out the Constant Contact evaluations offered by users online, too, and also whilst they are pretty positive, they may not offer you the whole picture. Our review of Constant Contact is based on a systematic approach as well as uses our useful experience as well as expertise of lots of various other basic as well as sophisticated marketing automation devices.

What makes them unique is that they’ve included numerous attributes over the years that few of their competitors sport, such as digital item downloads, event management, appointment scheduling and social campaigns. These all contribute to the diverse checklist of e-mail options offered, in addition to automations and persisting newsletters.

Constant Contact boast a market with around 400 applications as well as integrations that accommodate also one of the most niche of items. Yet regardless of these fancy numbers and features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Sufficient factor for us to take a better check out Constant Contact’s ins & outs and also inspect if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their costs aren’t one of the most budget-friendly, specifically when you consider that their features just aren’t that advanced. Strategies start from $9.99/ month, but this only allows for 500 subscribers, as well as prices rise pretty greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full pricing guide

Cons as well as pros


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run events:

Constant Contact is rather unique in this regard, being among the few e-mail advertising and marketing devices to permit you to manage occasion invites, enrollments, as well as tickets . Remember that this feature includes its very own costs: 5.4% + $0.80 for each and every ticket sold or purchase carried out.

Not recommended if:

You require advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not supply the most innovative automations. While they do use activated projects, autoresponders and also deserted cart campaigns (for Shopify only), you’ll find that other much cheaper tools provide comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Rating information


Relieve of Use

Generally it’s very easy to navigate, though a bit dull-looking. You can get to many areas within a number of clicks, though as they’ve included much more functionality, some things have become a little concealed, as an example, automations.

Newsletter Creation


The editor is fast, yet light on functions, particularly in the designing division. In addition to that it’s easy to work with.



This is really standard, only allowing you to insert straightforward greetings or contact details. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, standard automations, recurring e-newsletters, A/B screening, occasion enrollments, surveys, surveys and also coupons .

Option and Flexibility of Template Designs

Tolerable. There are about 200 (!) design templates to choose from, with varying degrees of quality (some are suitable, while others look a little standard and also dated). You can also go back to square one, and also make use of a convenient attribute called ‘Brand your email’ to auto-generate a design template based on your web site’s shades and logo design.

Email Marketing Automation

It likewise creates pre-defined call segments based on your clients’ interactions with your online store (e.g. repeat, expired as well as prospective consumers). Automations based on call triggers (e.g. email opens up, clicks) are also readily available.

List Management

You can develop sections from get in touch with task, checklist membership, get in touch with details, tags, or ecommerce task. You can additionally develop a segment from your call understandings and tag contacts based on call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the form, and it simply provides a summary box, standard area options (which you can not add to) and afterwards a listing, or lists, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute also badly, getting to one of the most prominent email carriers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and also Analysis

In addition to typical open as well as click reports, spam, bounce and also unsubscribe prices are additionally available. You additionally get click warmth maps, and also some useful overview records such as open and click trends, opens by gadget, % of calls involved, and also many effective subject line. You can also compare campaigns. However, advanced tracking such as social tracking isn’t readily available.


The site and the tool are only readily available in English. You can choose to transform some of the non-editable e-mail areas (e.g. footer as well as privacy policy text) to one of 10 languages readily available, mainly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t available, nevertheless, there is a function to examine the e-mail for errors ( missing out on web links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that enables you to sneak peek just how e-mails will certainly try to find certain recipients, although this didn’t seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are placed on short-lived hold for 15 days, and then feel bitter. They are relocated right into a put on hold bounce group if it takes place once again. They have a ‘ suggested for elimination’ filter offered to view these, however do not eliminate them instantly.


of course

Import/export available although it’s not as simple as maybe– you require to first enable innovative e-mail consents under Account Settings.

Storage offered for information and images


All strategies include limitless storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Different degrees of account accessibility

of course

The Account Owner can also appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial quantity of combinations as well as apps , almost 400.

Touchdown Page Builder


This is only readily available by means of their form building contractor, and it’s really fundamental. Instead, we ‘d recommend these totally free landing page home builders.

Client Support

3.5/ 5.

There are a number of channels of support, including real-time conversation, phone support, a knowledge base and community-based assistance. I found that the conversation and also phone support weren’t constantly available, which was a little frustrating.

Total rating.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of packages. The primary problem here, though, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves state through their website, they are a device for small businesses. As well as, as such, it’s worth assessing them on these terms. As pointed out over, they most definitely have sufficient of the essentials covered to please most local business, and also if it were as straightforward as that after that we ‘d suggest them more highly.

The problem, nowadays, is that there are plenty of other e-mail devices offering a lot more than Constant Contact, and for a whole lot much less money. This consists of not just includes, yet likewise user experience. For the quantity you pay with Constant Contact, you could discover yourself making use of a lot extra powerful tools such as ActiveCampaign and also GetResponse.

And with recent enhancements to automations as well as reporting, as well as the enhancement of new features like a web site home builder, it does look like they’re making an effort to improve the item. Their lack of innovative attributes makes it hard to recommend them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly claim that there could be various other interests at play there.

Try Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be contrasted to Constant Contact’s simplistic method (it only features autoresponders). They additionally supply robust reports and also analysis devices. They are even less costly than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing devices on the marketplace. It’s readily available in 6 languages and also features innovative automation choices and a built-in CRM.
  • GetResponse is a solid choice. It features several sophisticated attributes (e.g. a webinar device), has excellent automations and also supplies one of the very best spam and also style testing tools we’ve ever before used. That’s why Constant Contact falls short when compared to GetResponse.

We have a detailed guide with the very best alternatives to Constant Contact, check it out below. You can likewise check out our Smart Finder to see which newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to obtain right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. At $399/month, you would certainly be a lot far better off taking a appearance at any of these CRMs for small businesses, which will certainly be much much more affordable. There are also plenty of exceptional totally free CRMs to choose from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software program for small companies. It safely stores your consumer data and uses a safe means to handle your clients.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

In spite of these flashy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for tiny companies. The issue, these days, is that there are lots of various other email tools providing even more than Constant Contact, and also for a lot much less cash. For the amount you pay with Constant Contact, you could find on your own making use of a lot extra effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplified strategy (it just features autoresponders).

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