Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact How Often To Post

Constant Contact have remained in the email advertising game considering that 1995. Throughout that time, they’ve taken care of to become one of the most used e-mail devices worldwide, after Mailchimp.

One point I saw is that Constant Contact is very commonly the top option for numerous other review web sites. Normally, I am curious to see if our in-depth analysis produces the same end result.

You might have checked out the Constant Contact evaluations used by customers online, as well, and also whilst they are pretty positive, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical approach and also uses our useful experience as well as expertise of lots of other straightforward as well as sophisticated advertising automation tools.

What makes them special is that they’ve included a number of attributes for many years that few of their competitors sporting activity, such as digital item downloads, occasion management, visit scheduling as well as social campaigns. These all add to the diverse listing of e-mail choices offered, along with automations as well as reoccuring e-newsletters.

Constant Contact boast a market with around 400 applications and integrations that accommodate even the most specific niche of products. Yet despite these fancy numbers and attributes, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Enough reason for us to take a closer consider Constant Contact’s outs & ins as well as inspect if it’s still appropriate in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is directed towards local business, yet their rates aren’t one of the most economical, especially when you consider that their attributes just aren’t that progressed. Strategies start from $9.99/ month, yet this just permits 500 customers, as well as prices climb quite sharply after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our total rates guide

Cons and pros


Is Constant Contact the right e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather distinct hereof, being one of minority e-mail marketing tools to allow you to take care of event tickets, registrations, as well as invitations . Bear in mind that this function features its very own costs: 5.4% + $0.80 for each ticket offered or purchase conducted.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t use one of the most innovative automations. While they do offer caused projects, autoresponders and also deserted cart projects (for Shopify just), you’ll find that other more affordable tools use comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Ranking details


Alleviate of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can get to many locations within a couple of clicks, though as they’ve included extra functionality, some points have actually come to be a little concealed, for example, automations.

Newsletter Creation


The editor is quick, yet light on features, particularly in the designing division. Apart from that it’s simple to collaborate with.


of course

This is really basic, just enabling you to put easy introductions or call information. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, standard automations, recurring newsletters, A/B screening, occasion enrollments, polls, surveys and also coupons .

Option and also Flexibility of Template Designs

Not bad. There are about 200 (!) themes to select from, with varying degrees of top quality (some are decent, while others look a little standard and also outdated). You can also start from scratch, as well as use a convenient function called ‘Brand your email’ to auto-generate a theme based upon your website’s shades as well as logo design.

Email Marketing Automation

They supply autoresponders and also abandoned cart campaigns for Shopify as well as WooCommerce. It additionally creates pre-defined call sectors based upon your customers’ interactions with your on the internet store (e.g. repeat, lapsed and potential consumers). Automations based on call triggers (e.g. e-mail opens, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can’t really incorporate conditions and activities as you can in many various other devices.

Checklist Management

You can develop segments from call task, list subscription, call information, tags, or ecommerce activity. You can likewise develop a sector from your call insights and also tag calls based upon call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the type, and also it simply provides a description box, basic field choices (which you can’t contribute to) and afterwards a listing, or checklists, that individuals can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well severely, reaching the most prominent e-mail providers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports as well as Analysis

Along with typical open and click records, spam, bounce as well as unsubscribe prices are also available. You likewise obtain click heat maps, and also some helpful review reports such as open and also click patterns, opens by device, % of contacts engaged, and most successful subject line. You can likewise contrast projects. However, advanced tracking such as social tracking isn’t available.


The tool and the site are just readily available in English. You can choose to transform some of the non-editable e-mail sections (e.g. footer as well as personal privacy plan text) to one of 10 languages available, primarily European.

Further Features

Spam- and Design-Testing

Spam testing isn’t offered, nevertheless, there is a attribute to inspect the email for mistakes ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that enables you to sneak peek how emails will seek particular receivers, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and after that resent. If it occurs once again, they are relocated right into a suspended bounce group. They have actually a ‘ advised for removal’ filter available to watch these, however don’t eliminate them automatically.



Import/export offered although it’s not as straightforward as maybe– you require to initially enable innovative e-mail consents under Account Settings.

Storage offered for pictures as well as information


All strategies feature endless storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Own Domain


Various levels of account gain access to


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive quantity of applications and also combinations , nearly 400.

Touchdown Page Builder


This is just readily available via their kind building contractor, and also it’s very fundamental. Rather, we ‘d advise these free touchdown web page contractors.

Consumer Support

3.5/ 5.

There are numerous channels of support, consisting of online conversation, phone assistance, a data base as well as community-based support. I discovered that the conversation as well as phone support weren’t constantly available, which was a little aggravating. When I had the ability to get hold of chat assistance, nonetheless, I did discover them to be responsive as well as beneficial . Bear in mind that you’ll need to contact order to cancel your membership, which is pretty aggravating.

General rating.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks the majority of packages. The primary concern right here, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves state via their website, they are a device for local business. And, as such, it’s worth examining them on these terms. As stated over, they absolutely have sufficient of the basics covered to please most small businesses, and if it were as easy as that then we would certainly advise them more very.

The concern, nowadays, is that there are plenty of other e-mail devices supplying even more than Constant Contact, and also for a whole lot much less cash. This includes not only features, yet likewise individual experience. For the quantity you pay with Constant Contact, you could discover on your own utilizing a lot more powerful devices such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability rates, combinations ( specifically social media combinations), as well as for allowing various gain access to levels for separate customers. And also with current improvements to automations and also coverage, and also the addition of new features like a internet site home builder, it does resemble they’re making an effort to improve the item. Their lack of sophisticated functions makes it hard to suggest them over others at this rate point. (You’ll see we don’t provide them as a excellent Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly claim that there may be various other rate of interests at play there.

Try Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever tried, as well as it can’t be contrasted to Constant Contact’s simplistic technique (it only includes autoresponders). They likewise offer durable reports and analysis tools. They are also less costly than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one email marketing devices on the marketplace. It’s readily available in 6 languages and also features innovative automation alternatives as well as a integrated CRM.
  • GetResponse is a solid alternative. It features numerous advanced features (e.g. a webinar tool), supplies and also has superb automations one of the very best spam and style screening tools we’ve ever utilized. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a in-depth overview with the most effective choices to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly like to enter the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for local business, which will be far more budget-friendly. There are also a lot of excellent cost-free CRMs to pick from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software for small companies. It safely stores your client data and also offers a safe means to handle your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability examinations.

Regardless of these showy numbers and attributes, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate through their website, they are a device for tiny businesses. The issue, these days, is that there are plenty of other e-mail devices offering even much more than Constant Contact, as well as for a whole lot much less money. For the quantity you pay with Constant Contact, you could locate yourself utilizing a lot extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simple approach (it only includes autoresponders).

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