Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact How To Add Names From One List To Another

Constant Contact have remained in the e-mail advertising and marketing game since 1995. Throughout that time, they’ve handled to become one of one of the most used e-mail tools on the planet, after Mailchimp.

One point I noticed is that Constant Contact is extremely frequently the top option for lots of other review web sites. Normally, I am curious to see if our thorough evaluation creates the very same outcome.

You may have looked into the Constant Contact testimonials used by individuals online, also, and whilst they are pretty favorable, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic technique as well as utilizes our functional experience and knowledge of dozens of various other simple as well as advanced advertising automation devices.

What makes them unique is that they’ve added a number of features throughout the years that few of their competitors sport, such as digital product downloads, event administration, appointment scheduling and also social campaigns. These all contribute to the varied listing of email choices readily available, along with automations and persisting e-newsletters.

Constant Contact boast a industry with around 400 applications and also combinations that satisfy even one of the most particular niche of items. Yet regardless of these flashy numbers as well as features, passion in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins as well as examine.
Discover below!

Constant Contact Summary

Constant Contact is routed towards small businesses, yet their costs aren’t the most cost effective, especially when you consider that their features simply aren’t that progressed. Plans begin with $9.99/ month, but this just allows for 500 customers, and also prices climb quite dramatically after that.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our full rates overview

Pros and Cons


Is Constant Contact the best newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite special hereof, being just one of the few email advertising devices to permit you to handle event registrations, tickets, and invites . Remember that this feature comes with its very own costs: 5.4% + $0.80 for each ticket sold or deal conducted.

Not recommended if:

You require innovative automation:

Surprisingly, for the costs it charges, Constant Contact does not use one of the most sophisticated automations. While they do supply set off campaigns, autoresponders and abandoned cart campaigns (for Shopify just), you’ll find that more affordable tools offer similar degrees of automation– MailerLite as well as Sendinblue, for instance.

Score details


Alleviate of Use

Usually it’s very easy to navigate, though a bit dull-looking. You can get to the majority of locations within a couple of clicks, though as they’ve added much more capability, some points have actually come to be a little hidden, as an example, automations.

Newsletter Creation


The editor is quick, however light on functions, particularly in the designing department. Besides that it’s very easy to work with.



This is extremely fundamental, only allowing you to place easy introductions or contact details. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, basic automations, reoccuring e-newsletters, A/B screening, event registrations, studies, surveys and promo codes .

Choice as well as Flexibility of Template Designs

Not bad. You can likewise begin from scratch, as well as use a handy feature called ‘Brand your e-mail’ to auto-generate a layout based on your web site’s shades as well as logo.

Email Marketing Automation

It also generates pre-defined get in touch with sections based on your clients’ interactions with your on-line shop (e.g. repeat, expired and also potential consumers). Automations based on contact triggers (e.g. email opens up, clicks) are likewise available.

List Management

You can create segments from contact task, list subscription, call information, tags, or ecommerce activity. You can also produce a section from your call insights as well as tag calls based on get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, and it merely provides a summary box, fundamental area options (which you can not add to) and afterwards a checklist, or checklists, that people can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to one of the most popular email companies (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records and also Analysis

In addition to conventional open and click reports, spam, bounce and unsubscribe rates are also available. You also obtain click heat maps, as well as some valuable introduction reports such as open and also click patterns, opens up by gadget, % of contacts involved, and the majority of successful subject line.


The website and the device are only available in English. You can select to alter some of the non-editable e-mail sections (e.g. footer and also privacy policy text) to one of 10 languages available, mostly European.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, nonetheless, there is a attribute to examine the email for errors (missing web links, placeholder message that hasn’t been updated, and so on). There’s also a tool that allows you to sneak peek how e-mails will search for specific recipients, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on temporary hold for 15 days, and after that frown at. If it happens once more, they are relocated into a put on hold bounce classification. They have actually a ‘ advised for removal’ filter offered to see these, but don’t eliminate them immediately.



Import/export available although it’s not as simple as maybe– you need to first enable innovative email authorizations under Account Settings.

Storage available for data as well as images


All plans come with endless storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various levels of account gain access to

of course

The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a large quantity of integrations and also applications , nearly 400.

Landing Page Builder

of course

This is only offered using their type builder, as well as it’s extremely basic. Instead, we ‘d advise these cost-free landing web page builders.

Customer Support

3.5/ 5.

There are numerous channels of support, including real-time conversation, phone support, a knowledge base and also community-based support. I located that the chat and phone assistance weren’t constantly readily available, which was a little discouraging.

General score.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of the boxes. The major concern below, however, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves state via their website, they are a device for local business. And also, because of this, it’s worth assessing them on these terms. As discussed above, they definitely have sufficient of the essentials covered to please most local business, as well as if it were as straightforward as that after that we would certainly advise them extra extremely.

The concern, nowadays, is that there are a lot of other email devices supplying much more than Constant Contact, as well as for a lot much less cash. This includes not just features, however additionally user experience. As a matter of fact, for the amount you pay with Constant Contact, you can find yourself using a lot more effective tools such as ActiveCampaign as well as GetResponse.

They do pick up points for their decent deliverability rates, integrations ( especially social media combinations), and also for permitting various accessibility degrees for separate individuals. As well as with recent enhancements to automations and reporting, and also the enhancement of new features like a internet site home builder, it does resemble they’re making an effort to enhance the item. But their absence of sophisticated attributes makes it tough to suggest them over others at this rate point. (You’ll see we don’t list them as a great Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly claim that there could be other interests at play there.

Attempt Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before attempted, and also it can not be compared to Constant Contact’s simplistic strategy (it only features autoresponders). They likewise supply durable records and also evaluation tools. On top of that, they are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one e-mail advertising devices on the marketplace. It’s readily available in 6 languages and also comes with innovative automation choices and also a built-in CRM.
  • GetResponse is a solid alternative. It includes numerous sophisticated features (e.g. a webinar device), has excellent automations and also supplies one of the most effective spam as well as style screening tools we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the very best choices to Constant Contact, check it out right here. You can also try out our Smart Finder to see which newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly like to obtain right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a appearance at any of these CRMs for tiny services, which will be much extra inexpensive. There are even lots of outstanding free CRMs to select from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software for local business. It securely shops your customer information as well as supplies a safe and secure way to handle your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability tests.

Despite these flashy numbers as well as features, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat with their website, they are a device for tiny organizations. The problem, these days, is that there are plenty of other email devices using also much more than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simple approach (it just includes autoresponders).

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