Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Ideal Font Size For Email

Constant Contact have actually remained in the e-mail advertising video game considering that 1995. During that time, they’ve handled to turn into one of one of the most pre-owned email tools on the planet, after Mailchimp.

One thing I observed is that Constant Contact is really frequently the top option for lots of various other review internet sites. Normally, I am curious to see if our thorough analysis generates the same result.

You may have looked into the Constant Contact evaluations supplied by individuals online, also, and also whilst they are quite positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based on a methodical approach and also utilizes our sensible experience and also knowledge of loads of various other basic as well as sophisticated advertising and marketing automation tools.

What makes them unique is that they’ve included numerous functions over the years that few of their competitors sporting activity, such as electronic item downloads, event monitoring, appointment organizing and social campaigns. These all contribute to the diverse checklist of email choices available, in addition to automations as well as recurring newsletters.

Constant Contact boast a marketplace with around 400 applications and combinations that cater to also the most particular niche of items. Yet in spite of these fancy numbers and also attributes, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Sufficient factor for us to take a better take a look at Constant Contact’s outs & ins as well as check if it’s still relevant in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, however their rates aren’t one of the most budget-friendly, particularly when you think about that their attributes simply aren’t that progressed. Plans start from $9.99/ month, however this only enables 500 customers, and also rates rise pretty dramatically afterwards.

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Constant Contact Pricing

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Pros as well as Cons


Is Constant Contact the ideal e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is rather one-of-a-kind in this regard, being among the few e-mail marketing devices to enable you to handle event invitations, registrations, and also tickets . Keep in mind that this attribute comes with its very own costs: 5.4% + $0.80 for each and every ticket offered or transaction conducted.

Not advised if:

You need innovative automation:

Surprisingly, for the premium it charges, Constant Contact does not provide the most innovative automations. While they do offer set off campaigns, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll locate that more affordable devices use comparable degrees of automation– MailerLite and Sendinblue, for instance.

Ranking details


Ease of Use

Generally it’s very easy to browse, though a little bit dull-looking. You can get to most locations within a number of clicks, though as they’ve added extra capability, some points have ended up being a little surprise, for example, automations.

Newsletter Creation


The editor is quickly, however light on functions, specifically in the styling division. Aside from that it’s simple to collaborate with.



This is very standard, only permitting you to put straightforward introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Traditional, autoresponders, basic automations, persisting newsletters, A/B testing, event registrations, surveys, coupons as well as surveys .

Selection as well as Flexibility of Template Designs

Not bad. You can additionally begin from scratch, and also utilize a useful function called ‘Brand your email’ to auto-generate a theme based on your website’s shades and also logo design.

Email Marketing Automation

They supply autoresponders and abandoned cart advocate Shopify as well as WooCommerce. It also produces pre-defined call sections based upon your clients’ interactions with your online store (e.g. repeat, expired as well as potential clients). Automations based upon get in touch with triggers (e.g. e-mail opens, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can not really combine conditions and activities as you can in numerous other tools.

List Management

You can produce sections from contact task, list membership, contact information, tags, or ecommerce task. You can also create a segment from your call insights and tag get in touches with based on get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the kind, and also it merely uses a description box, basic area options (which you can not contribute to) and after that a list, or checklists, that people can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not perform too badly, getting to the most preferred e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records and Analysis

Along with common open as well as click records, spam, bounce and unsubscribe rates are also offered. You likewise get click warm maps, as well as some useful summary records such as open and click fads, opens by device, % of get in touches with engaged, and also many successful subject line. You can also compare projects. Nonetheless, advanced tracking such as social monitoring isn’t offered.


Below’s where it obtains a bit unshaven. The tool and the website are only offered in English. You can choose to change several of the non-editable email areas (e.g. footer as well as privacy plan message) to among 10 languages offered, mostly European. Support and the data base is available in 4 languages. A little complex, yet at the very least there’s some initiative to support multilingual customers and also audiences.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nonetheless, there is a function to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, and so on). There’s also a tool that allows you to preview just how e-mails will certainly try to find particular recipients, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are put on short-lived hold for 15 days, and afterwards dislike. They are relocated right into a put on hold bounce category if it takes place once more. They have actually a ‘recommended for removal’ filter offered to check out these, however do not remove them automatically.


of course

Import/export offered although it’s not as straightforward as maybe– you require to first make it possible for innovative e-mail approvals under Account Settings.

Storage readily available for images as well as data


All plans include unlimited storage.

Pro Features



SPF and DKIM are supported.

Own Domain


Various levels of account access


The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge amount of applications and combinations , virtually 400.

Touchdown Page Builder


This is only readily available using their kind home builder, and it’s very standard. Rather, we ‘d suggest these cost-free landing page building contractors.

Client Support

3.5/ 5.

There are a number of channels of support, including online chat, phone assistance, a knowledge base as well as community-based support. Nevertheless, I discovered that the chat and phone assistance weren’t constantly offered, which was a little discouraging. When I had the ability to acquire chat support, nevertheless, I did locate them to be receptive and also valuable . Keep in mind that you’ll need to call order to cancel your subscription, which is pretty annoying.

General score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks a lot of the boxes. The primary problem below, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves reiterate through their site, they are a tool for small companies. As well as, as such, it’s worth examining them on these terms. As stated over, they most definitely have sufficient of the essentials covered to satisfy most local business, as well as if it were as simple as that after that we ‘d suggest them extra very.

The problem, nowadays, is that there are lots of other email tools providing a lot more than Constant Contact, as well as for a great deal less cash. This consists of not only features, but also customer experience. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

And also with current improvements to automations and also coverage, and also the addition of brand-new attributes like a website home builder, it does look like they’re making an effort to enhance the item. Their absence of advanced functions makes it tough to suggest them over others at this price factor.

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly declare that there may be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, and also it can’t be compared to Constant Contact’s simple method (it only features autoresponders). They likewise provide durable reports and also analysis devices. They are also less costly than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail advertising tools on the marketplace. It’s offered in 6 languages as well as includes sophisticated automation alternatives and a integrated CRM.
  • GetResponse is a solid alternative. It includes lots of innovative attributes (e.g. a webinar device), has excellent automations as well as uses among the most effective spam and also design screening devices we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the most effective options to Constant Contact, check it out here. You can additionally try out our Smart Finder to see which e-newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d such as to enter into the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for tiny companies, which will certainly be much extra budget-friendly. There are also lots of superb totally free CRMs to select from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software application for small businesses. It safely stores your consumer information and also offers a safe and secure method to handle your customers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability tests.

Despite these fancy numbers as well as attributes, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat with their site, they are a tool for tiny companies. The problem, these days, is that there are lots of various other e-mail tools supplying also more than Constant Contact, and also for a lot much less money. For the quantity you pay with Constant Contact, you can discover yourself making use of a lot a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic technique (it only features autoresponders).

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