Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email advertising game since 1995. During that time, they’ve managed to turn into one of one of the most previously owned e-mail devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is extremely typically the leading option for many various other evaluation internet sites. Naturally, I wonder to see if our detailed analysis generates the exact same end result.

You might have checked out the Constant Contact evaluations supplied by individuals online, also, and whilst they are quite favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a methodical method and utilizes our sensible experience and understanding of dozens of various other straightforward as well as innovative advertising automation devices.

What makes them special is that they’ve added numerous attributes for many years that few of their rivals sporting activity, such as electronic product downloads, event administration, appointment scheduling and also social projects. These all include in the diverse checklist of e-mail choices offered, along with automations and recurring e-newsletters.

Constant Contact brag a marketplace with around 400 applications as well as assimilations that satisfy even the most particular niche of products. Yet despite these showy numbers as well as functions, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins as well as examine.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards local business, but their prices aren’t the most economical, especially when you take into consideration that their functions just aren’t that progressed. Plans start from $9.99/ month, but this just allows for 500 subscribers, and rates climb rather dramatically afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total prices guide

Cons and also pros


Is Constant Contact the best e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is quite distinct in this regard, being just one of minority email advertising and marketing tools to allow you to take care of occasion tickets, invitations, and registrations . Remember that this function comes with its very own fees: 5.4% + $0.80 for every ticket marketed or purchase conducted.

Not advised if:

You require sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t offer one of the most sophisticated automations. While they do supply triggered campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll find that various other much less costly tools use comparable levels of automation– MailerLite and also Sendinblue.

Rating details


Ease of Use

Typically it’s simple to browse, though a bit dull-looking. You can reach a lot of locations within a couple of clicks, though as they’ve included much more capability, some points have ended up being a little concealed, for instance, automations.

Newsletter Creation


The editor is quickly, yet light on features, particularly in the styling division. Apart from that it’s easy to collaborate with.



This is very standard, only enabling you to place easy introductions or get in touch with details. There is no if/then/else logic offered.

Email kinds

Traditional, autoresponders, standard automations, recurring newsletters, A/B testing, occasion registrations, surveys, discount coupons as well as surveys .

Selection and also Flexibility of Template Designs

Not bad. You can likewise begin from scrape, as well as make use of a handy feature called ‘Brand your e-mail’ to auto-generate a template based on your website’s colors and logo.

Email Marketing Automation

It also creates pre-defined contact sectors based on your consumers’ communications with your on-line store (e.g. repeat, expired and also prospective clients). Automations based on call triggers (e.g. email opens up, clicks) are likewise offered.

List Management

You can develop sectors from call activity, list subscription, contact information, tags, or ecommerce task. You can also create a section from your contact understandings as well as tag calls based upon call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, and it simply provides a summary box, fundamental area options (which you can’t include in) and afterwards a list, or checklists, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not perform also severely, getting to the most preferred e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports as well as Analysis

In addition to basic open as well as click records, spam, bounce and unsubscribe prices are likewise readily available. You also get click warmth maps, and also some helpful overview records such as open as well as click fads, opens up by gadget, % of calls involved, and a lot of effective subject line. You can likewise contrast projects. Advanced tracking such as social monitoring isn’t readily available.


Here’s where it gets a bit unshaven. The device and also the website are just offered in English. You can choose to change several of the non-editable e-mail areas (e.g. footer as well as privacy policy text) to among 10 languages readily available, mostly European. Assistance as well as the data base is readily available in 4 languages. Somewhat confusing, however a minimum of there’s some initiative to sustain multilingual users and audiences.

More Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nonetheless, there is a feature to check the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a device that enables you to sneak peek exactly how e-mails will certainly seek certain receivers, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and afterwards resent. They are relocated right into a put on hold bounce category if it occurs again. They have a ‘recommended for elimination’ filter offered to see these, yet do not remove them instantly.



Import/export available although it’s not as uncomplicated as it could be– you require to initially enable innovative email approvals under Account Settings.

Storage space readily available for images and data


All plans feature limitless storage space.

Pro Features



SPF and DKIM are supported.

Own Domain


Various degrees of account accessibility


The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge quantity of applications and integrations , nearly 400.

Landing Page Builder

of course

This is only readily available using their type home builder, and it’s extremely fundamental. Rather, we ‘d advise these free landing page contractors.

Consumer Support

3.5/ 5.

There are several networks of assistance, consisting of live conversation, phone support, a data base as well as community-based assistance. However, I found that the conversation and also phone assistance weren’t always available, which was a little discouraging. When I had the ability to get hold of chat support, nevertheless, I did find them to be responsive and also beneficial . Bear in mind that you’ll need to call order to terminate your registration, which is rather annoying.

Overall ranking.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of the boxes. The primary issue below, though, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate through their website, they are a device for small businesses. And also, thus, it’s worth examining them on these terms. As stated above, they definitely have enough of the essentials covered to please most local business, and also if it were as simple as that after that we would certainly suggest them more highly.

The issue, nowadays, is that there are plenty of various other email devices providing a lot more than Constant Contact, as well as for a great deal much less cash. This includes not just includes, however additionally user experience. For the amount you pay with Constant Contact, you might locate on your own using much a lot more powerful devices such as ActiveCampaign and GetResponse.

They do get points for their decent deliverability prices, combinations (particularly social media sites assimilations), and also for enabling various access levels for different customers. And also with recent improvements to automations as well as coverage, and the enhancement of new attributes like a web site home builder, it does resemble they’re making an initiative to boost the item. Their absence of sophisticated attributes makes it challenging to suggest them over others at this rate factor. (You’ll see we don’t list them as a good Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would boldly declare that there may be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simple approach (it just features autoresponders). They likewise supply durable records and evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing devices on the market. It’s available in 6 languages and also includes sophisticated automation options and a integrated CRM.
  • GetResponse is a solid alternative. It comes with numerous sophisticated functions (e.g. a webinar device), has superb automations and uses one of the very best spam as well as style screening tools we’ve ever before used. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough overview with the very best choices to Constant Contact, check it out right here. You can additionally try out our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d like to get into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. However, at $399/month, you would certainly be better off taking a look at any one of these CRMs for small businesses, which will be far more inexpensive. There are even lots of excellent cost-free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software for small companies. It safely stores your client information as well as supplies a safe and secure means to handle your customers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are consistently good in our bi-annual deliverability tests.

In spite of these flashy numbers and also features, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a device for small services. The problem, these days, is that there are plenty of various other e-mail devices supplying also extra than Constant Contact, and also for a whole lot less money. For the amount you pay with Constant Contact, you could find yourself making use of a lot a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified method (it just includes autoresponders).

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