Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Import File Format

Constant Contact have actually remained in the e-mail marketing video game given that 1995. Throughout that time, they’ve managed to turn into one of the most pre-owned email devices in the world, after Mailchimp.

One point I observed is that Constant Contact is really often the leading choice for lots of various other evaluation websites. Naturally, I wonder to see if our detailed evaluation creates the exact same result.

You could have had a look at the Constant Contact evaluations offered by users online, too, and also whilst they are rather favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a systematic approach and utilizes our sensible experience and also understanding of loads of other basic as well as sophisticated advertising automation tools.

What makes them special is that they’ve included several features throughout the years that few of their rivals sport, such as electronic product downloads, event administration, consultation organizing and social campaigns. These all add to the diverse list of e-mail alternatives offered, in addition to automations as well as recurring e-newsletters.

Constant Contact brag a industry with around 400 applications and combinations that accommodate even the most niche of items. Yet in spite of these flashy numbers and attributes, interest in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. Sufficient reason for us to take a better take a look at Constant Contact’s ins & outs and also examine if it’s still appropriate in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is routed towards local business, yet their costs aren’t one of the most budget-friendly, specifically when you consider that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, yet this only permits 500 customers, as well as prices increase rather sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our total prices guide

Cons as well as pros


Is Constant Contact the best newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is quite distinct in this regard, being just one of minority e-mail advertising and marketing devices to enable you to manage event invites, registrations, as well as tickets . Bear in mind that this attribute features its own charges: 5.4% + $0.80 for each and every ticket offered or transaction performed.

Not suggested if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact doesn’t provide one of the most advanced automations. While they do supply activated campaigns, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll find that various other much less expensive tools provide similar levels of automation– MailerLite and also Sendinblue.

Rating details


Ease of Use

Usually it’s simple to navigate, though a bit dull-looking. You can reach most places within a couple of clicks, though as they’ve included a lot more functionality, some points have ended up being a little concealed, for example, automations.

Newsletter Creation


The editor is quickly, yet light on attributes, specifically in the styling division. Aside from that it’s simple to work with.



This is really standard, just enabling you to place straightforward greetings or call information. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, standard automations, repeating newsletters, A/B screening, event registrations, polls, discount coupons as well as surveys .

Choice and also Flexibility of Template Designs

Not poor. You can also start from scrape, as well as use a helpful feature called ‘Brand your e-mail’ to auto-generate a design template based on your site’s shades and logo design.

Email Marketing Automation

It likewise creates pre-defined contact sections based on your clients’ interactions with your online shop (e.g. repeat, expired and potential consumers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are also offered.

Checklist Management

You can create segments from call activity, listing membership, get in touch with details, tags, or ecommerce task. You can also produce a section from your contact understandings and also tag get in touches with based on call field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and it merely supplies a summary box, basic field alternatives (which you can’t include in) and then a list, or lists, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not do too badly, reaching the most prominent e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports and Analysis

Along with conventional open and also click reports, spam, bounce and also unsubscribe rates are additionally offered. You additionally get click heat maps, and also some helpful summary records such as open and also click trends, opens by tool, % of calls involved, and the majority of effective subject line. You can also compare projects. Progressed tracking such as social monitoring isn’t available.


The website and the device are only offered in English. You can choose to change some of the non-editable e-mail sections (e.g. footer as well as privacy policy message) to one of 10 languages offered, mainly European.

Further Features

Spam- and also Design-Testing

Spam screening isn’t readily available, nonetheless, there is a attribute to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s likewise a device that allows you to preview exactly how e-mails will search for details recipients, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management

of course

Soft bounces are put on momentary hold for 15 days, and then dislike. If it occurs once more, they are relocated into a put on hold bounce classification. They have a ‘ advised for removal’ filter available to watch these, however don’t remove them instantly.


of course

Import/export available although it’s not as uncomplicated as it could be– you need to initially make it possible for advanced email permissions under Account Settings.

Storage space offered for data and also photos


All strategies feature unlimited storage.

Pro Features


of course

SPF as well as DKIM are supported.

Own Domain


Different levels of account accessibility

of course

The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a huge amount of apps and also assimilations , practically 400.

Touchdown Page Builder

of course

This is only available through their form building contractor, and also it’s really fundamental. Instead, we ‘d advise these free touchdown page contractors.

Customer Support

3.5/ 5.

There are several channels of assistance, consisting of online conversation, phone support, a knowledge base and also community-based assistance. I located that the conversation as well as phone assistance weren’t constantly readily available, which was a little irritating. When I had the ability to acquire chat support, nonetheless, I did find them to be responsive as well as useful . Bear in mind that you’ll need to call in order to terminate your registration, which is rather annoying.

General ranking.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of packages. The major issue right here, though, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves state via their website, they are a device for small companies. And also, thus, it’s worth reviewing them on these terms. As stated over, they certainly have enough of the essentials covered to satisfy most local business, and also if it were as simple as that after that we would certainly advise them extra highly.

The concern, nowadays, is that there are plenty of other e-mail devices providing even more than Constant Contact, and also for a whole lot much less money. This consists of not just features, yet likewise individual experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself using far more effective devices such as ActiveCampaign as well as GetResponse.

As well as with recent improvements to automations and reporting, and the addition of new attributes like a internet site home builder, it does look like they’re making an initiative to enhance the product. Their lack of innovative attributes makes it challenging to recommend them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly declare that there may be other passions at play there.

Try Constant Contact now totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplistic approach (it only includes autoresponders). They additionally offer robust reports and also evaluation tools. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email advertising tools on the market. It’s readily available in 6 languages as well as includes advanced automation options and also a integrated CRM.
  • GetResponse is a solid alternative. It features several advanced functions (e.g. a webinar device), uses and also has superb automations among the best spam and layout screening tools we’ve ever before made use of. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the very best options to Constant Contact, check it out here. You can additionally experiment with our Smart Finder to see which e-newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly such as to get into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. Nonetheless, at $399/month, you ‘d be far better off having a look at any one of these CRMs for small companies, which will be far more budget friendly. There are also a lot of superb totally free CRMs to choose from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for small companies. It safely stores your customer data and also offers a safe and secure means to handle your customers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

Despite these flashy numbers and also features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves restate with their website, they are a tool for tiny organizations. The problem, these days, is that there are plenty of other e-mail devices supplying even extra than Constant Contact, and also for a great deal less money. For the quantity you pay with Constant Contact, you can locate yourself utilizing much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplistic strategy (it just includes autoresponders).

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