Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Indent

Constant Contact have actually been in the email advertising game since 1995. Throughout that time, they’ve handled to turn into one of the most used email devices worldwide, after Mailchimp.

One point I discovered is that Constant Contact is very usually the leading selection for lots of other review internet sites. Normally, I wonder to see if our comprehensive analysis creates the exact same result.

You might have checked out the Constant Contact evaluations offered by users online, also, and whilst they are rather favorable, they might not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical strategy as well as uses our sensible experience as well as knowledge of lots of other easy and also advanced advertising and marketing automation tools.

What makes them special is that they’ve added a number of attributes for many years that few of their competitors sporting activity, such as electronic product downloads, event monitoring, visit scheduling and social projects. These all contribute to the diverse list of e-mail options available, in addition to automations as well as persisting e-newsletters.

Constant Contact brag a market with around 400 apps as well as combinations that satisfy even the most niche of items. Yet despite these showy numbers and attributes, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs as well as examine.
Find out below!

Constant Contact Summary

Constant Contact is routed towards small businesses, yet their costs aren’t the most affordable, especially when you think about that their functions just aren’t that progressed. Plans start from $9.99/ month, however this only allows for 500 clients, as well as prices climb pretty greatly afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full pricing guide

Cons as well as pros


Is Constant Contact the appropriate e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather special hereof, being one of the few email advertising and marketing devices to enable you to handle occasion invites, enrollments, as well as tickets . Keep in mind that this feature includes its very own fees: 5.4% + $0.80 for each ticket offered or transaction performed.

Not advised if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact doesn’t supply the most innovative automations. While they do use caused campaigns, autoresponders as well as abandoned cart projects (for Shopify only), you’ll discover that other much less costly tools offer similar degrees of automation– MailerLite and also Sendinblue.

Score details


Reduce of Use

Typically it’s easy to browse, though a little bit dull-looking. You can get to the majority of locations within a number of clicks, though as they’ve included much more capability, some points have actually come to be a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, however light on attributes, especially in the designing division. Aside from that it’s very easy to collaborate with.


of course

This is really basic, just allowing you to place straightforward greetings or contact details. There is no if/then/else reasoning offered.

Email kinds

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B testing, occasion registrations, polls, promo codes as well as studies .

Option and also Flexibility of Template Designs

Not bad. There are about 200 (!) templates to select from, with differing levels of top quality (some are suitable, while others look a little basic as well as outdated). You can likewise start from scratch, and use a convenient feature called ‘Brand your e-mail’ to auto-generate a template based on your web site’s colors and logo design.

Email Marketing Automation

It also generates pre-defined contact sectors based on your clients’ interactions with your online shop (e.g. repeat, lapsed and prospective consumers). Automations based on call triggers (e.g. email opens up, clicks) are additionally offered.

Checklist Management

You can create sections from contact activity, checklist membership, get in touch with information, tags, or ecommerce activity. You can also create a section from your contact understandings and tag get in touches with based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, and it merely uses a summary box, basic field choices (which you can not contribute to) and then a listing, or lists, that people can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform also terribly, getting to the most preferred email providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Records and Analysis

Along with standard open and click records, spam, bounce and unsubscribe rates are also offered. You also obtain click warm maps, as well as some beneficial summary records such as open and click trends, opens by tool, % of contacts engaged, as well as most effective subject line. You can additionally compare projects. Nevertheless, advanced tracking such as social tracking isn’t available.


Right here’s where it obtains a bit unshaven. The device as well as the website are only offered in English. You can choose to alter several of the non-editable e-mail sections (e.g. footer and also personal privacy plan text) to among 10 languages available, mostly European. Support and the data base is available in 4 languages. Slightly complicated, but a minimum of there’s some effort to support multilingual customers and target markets.

More Features

Spam- and also Design-Testing

Spam testing isn’t offered, nonetheless, there is a function to inspect the e-mail for errors (missing links, placeholder text that hasn’t been updated, and so on). There’s additionally a device that permits you to sneak peek how emails will certainly seek specific receivers, although this didn’t appear to function when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Jump Management


Soft bounces are put on momentary hold for 15 days, and after that resent. They are relocated into a put on hold bounce group if it takes place once again. They have a ‘recommended for elimination’ filter available to see these, yet don’t eliminate them immediately.


of course

Import/export available although it’s not as straightforward as it could be– you require to initially allow sophisticated e-mail approvals under Account Settings.

Storage space available for images and also data


All plans come with unlimited storage.

Pro Features



SPF and DKIM are sustained.

Own Domain


Various degrees of account accessibility

of course

The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a enormous quantity of integrations and apps , virtually 400.

Landing Page Builder


This is only available using their kind builder, as well as it’s really basic. Rather, we ‘d recommend these free landing web page home builders.

Customer Support

3.5/ 5.

There are several networks of assistance, consisting of online conversation, phone support, a knowledge base and also community-based support. I discovered that the conversation and also phone support weren’t constantly available, which was a little frustrating.

General ranking.

3.6/ 5.

For a standard email device, Constant Contact ticks the majority of packages. The primary problem right here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves restate through their site, they are a tool for small companies. As well as, because of this, it’s worth evaluating them on these terms. As discussed over, they most definitely have sufficient of the basics covered to please most small businesses, and also if it were as straightforward as that then we would certainly advise them more extremely.

The concern, these days, is that there are a lot of various other e-mail tools using much more than Constant Contact, and for a whole lot less cash. This consists of not just includes, however additionally individual experience. In fact, for the amount you pay with Constant Contact, you can find yourself using much more powerful devices such as ActiveCampaign and GetResponse.

And with recent enhancements to automations as well as coverage, and also the addition of brand-new functions like a internet site home builder, it does look like they’re making an initiative to boost the product. Their lack of innovative attributes makes it tough to recommend them over others at this price factor.

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly declare that there might be various other rate of interests at play there.

Attempt Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simplified strategy (it just includes autoresponders). They also offer durable records as well as evaluation tools. They are also less costly than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail marketing tools on the market. It’s readily available in 6 languages as well as includes innovative automation choices as well as a built-in CRM.
  • GetResponse is a solid option. It features lots of sophisticated functions (e.g. a webinar tool), has outstanding automations and also uses among the most effective spam and also design screening tools we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive guide with the most effective alternatives to Constant Contact, check it out here. You can also try out our Smart Finder to see which e-newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to obtain right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for small businesses, which will be even more inexpensive. There are even plenty of outstanding complimentary CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software application for small companies. It securely stores your customer data as well as supplies a secure method to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

In spite of these fancy numbers and attributes, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state through their website, they are a tool for small organizations. The problem, these days, is that there are lots of other email devices supplying even more than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you can locate on your own making use of a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplistic strategy (it only features autoresponders).

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