Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Interview

Constant Contact have actually been in the e-mail advertising game because 1995. Throughout that time, they’ve taken care of to become one of the most used email devices worldwide, after Mailchimp.

One thing I discovered is that Constant Contact is extremely commonly the top option for numerous other testimonial web sites. Naturally, I am curious to see if our in-depth analysis produces the exact same outcome.

You could have looked into the Constant Contact testimonials used by customers online, as well, and also whilst they are quite favorable, they might not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique as well as utilizes our practical experience and knowledge of dozens of other easy and advanced advertising and marketing automation devices.

What makes them special is that they’ve included a number of functions for many years that few of their competitors sport, such as electronic item downloads, occasion administration, appointment organizing as well as social projects. These all contribute to the varied list of e-mail alternatives available, in addition to automations and also repeating newsletters.

Constant Contact boast a industry with around 400 applications and also assimilations that satisfy also one of the most specific niche of products. Yet regardless of these showy numbers and also attributes, passion in Constant Contact appears to be on the decline, a minimum of according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and examine.
Find out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, yet their rates aren’t one of the most cost effective, particularly when you take into consideration that their functions simply aren’t that progressed. Strategies begin with $9.99/ month, however this only allows for 500 clients, and also costs rise pretty sharply after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our total prices overview

Pros and also Cons


Is Constant Contact the appropriate newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather special in this regard, being just one of minority email advertising devices to permit you to handle occasion tickets, invitations, and also enrollments . Bear in mind that this feature comes with its very own fees: 5.4% + $0.80 for every ticket sold or transaction performed.

Not recommended if:

You need innovative automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer the most innovative automations. While they do provide caused campaigns, autoresponders as well as deserted cart projects (for Shopify just), you’ll locate that various other much more affordable devices provide comparable degrees of automation– MailerLite and Sendinblue.

Score information


Alleviate of Use

Typically it’s easy to navigate, though a little bit dull-looking. You can get to many areas within a number of clicks, though as they’ve added extra functionality, some points have actually ended up being a little covert, for example, automations.

Newsletter Creation


The editor is fast, but light on functions, specifically in the designing division. In addition to that it’s easy to work with.



This is very standard, only permitting you to put easy greetings or contact details. There is no if/then/else reasoning offered.

Email types

Traditional, autoresponders, standard automations, persisting e-newsletters, A/B screening, event registrations, surveys, vouchers and also studies .

Option as well as Flexibility of Template Designs

Okay. There are about 200 (!) templates to select from, with differing levels of top quality (some are respectable, while others look a little basic and dated). You can likewise start from scratch, and also utilize a helpful attribute called ‘Brand your email’ to auto-generate a template based on your internet site’s shades as well as logo design.

Email Marketing Automation

They supply autoresponders and also abandoned cart campaigns for Shopify and WooCommerce. It additionally creates pre-defined call sections based upon your clients’ communications with your on the internet shop (e.g. repeat, expired and also prospective customers). Automations based upon get in touch with triggers (e.g. email opens, clicks) are additionally available. It’s worth noting that the automations aren’t one of the most flexible, as you can not truly incorporate conditions as well as activities as you can in several various other tools.

Listing Management

You can produce segments from get in touch with task, list membership, call details, tags, or ecommerce task. You can likewise create a section from your contact insights as well as tag contacts based on contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, and it merely uses a description box, fundamental area alternatives (which you can not contribute to) and afterwards a list, or lists, that people can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to the most prominent email suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and Analysis

In enhancement to common open and click records, spam, bounce and unsubscribe prices are likewise available. You also obtain click heat maps, as well as some helpful overview records such as open and also click fads, opens by gadget, % of contacts involved, as well as a lot of effective subject line.


The device and also the site are just readily available in English. You can select to change some of the non-editable email areas (e.g. footer as well as privacy plan text) to one of 10 languages offered, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a feature to inspect the email for mistakes ( missing out on links, placeholder message that hasn’t been updated, etc). There’s additionally a device that enables you to sneak peek how emails will look for specific recipients, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management

of course

Soft bounces are placed on short-term hold for 15 days, and then frown at. If it takes place again, they are relocated right into a put on hold bounce category. They have actually a ‘recommended for removal’ filter available to watch these, however don’t eliminate them automatically.



Import/export readily available although it’s not as uncomplicated as maybe– you need to initially enable advanced e-mail permissions under Account Settings.

Storage space readily available for pictures and information


All plans come with unrestricted storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different degrees of account accessibility


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large amount of apps as well as assimilations , virtually 400.

Touchdown Page Builder


This is just readily available using their form home builder, and also it’s really basic. Instead, we would certainly recommend these totally free landing page contractors.

Consumer Support

3.5/ 5.

There are a number of networks of support, consisting of real-time chat, phone assistance, a knowledge base and also community-based support. I found that the chat and phone support weren’t always available, which was a little irritating. When I was able to acquire chat assistance, however, I did discover them to be helpful and also receptive . Remember that you’ll require to employ order to cancel your registration, which is pretty frustrating.

Overall rating.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks a lot of the boxes. The primary concern here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves reiterate through their site, they are a device for local business. And, thus, it’s worth reviewing them on these terms. As mentioned over, they most definitely have sufficient of the basics covered to satisfy most small businesses, and if it were as easy as that after that we would certainly suggest them extra very.

The issue, nowadays, is that there are plenty of various other email tools using even more than Constant Contact, as well as for a lot less cash. This includes not only features, but likewise individual experience. For the amount you pay with Constant Contact, you could find on your own using much extra powerful devices such as ActiveCampaign and also GetResponse.

They do grab factors for their good deliverability prices, combinations ( specifically social media sites combinations), and for permitting various gain access to degrees for separate individuals. As well as with recent improvements to automations and reporting, and the enhancement of new attributes like a website contractor, it does resemble they’re making an initiative to enhance the item. Their absence of advanced functions makes it difficult to advise them over others at this rate point. (You’ll see we don’t detail them as a good Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly declare that there could be other rate of interests at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever attempted, and also it can’t be contrasted to Constant Contact’s simplistic method (it only includes autoresponders). They likewise offer durable records and also analysis tools. They are even cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail marketing tools on the marketplace. It’s readily available in 6 languages and also features innovative automation options as well as a integrated CRM.
  • GetResponse is a solid choice. It features several sophisticated functions (e.g. a webinar tool), uses and has outstanding automations among the most effective spam and layout testing devices we’ve ever made use of. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the most effective alternatives to Constant Contact, check it out below. You can likewise try our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d such as to obtain right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for little companies, which will be much a lot more budget-friendly. There are also a lot of outstanding totally free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software program for small companies. It securely stores your client information as well as uses a safe means to manage your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability examinations.

Despite these fancy numbers as well as features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a device for tiny services. The concern, these days, is that there are lots of various other email tools offering also much more than Constant Contact, as well as for a whole lot much less money. For the quantity you pay with Constant Contact, you could find on your own making use of much more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simple method (it just includes autoresponders).

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