Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Keeps Unsubscribing Me

Constant Contact have actually remained in the email advertising and marketing video game because 1995. During that time, they’ve managed to become one of the most previously owned e-mail tools in the world, after Mailchimp.

Something I observed is that Constant Contact is really often the top selection for numerous other review sites. Naturally, I am curious to see if our comprehensive evaluation produces the same result.

You might have looked into the Constant Contact reviews supplied by customers online, also, and whilst they are quite favorable, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique and uses our sensible experience and knowledge of lots of various other easy and also innovative advertising automation tools.

What makes them special is that they’ve added a number of functions for many years that few of their rivals sporting activity, such as digital item downloads, occasion administration, visit organizing and social campaigns. These all add to the diverse list of e-mail options readily available, in addition to automations and also recurring newsletters.

Constant Contact brag a marketplace with around 400 applications and assimilations that cater to even one of the most particular niche of items. In spite of these showy numbers and also attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins and also examine.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, yet their prices aren’t one of the most budget-friendly, especially when you consider that their attributes just aren’t that advanced. Plans start from $9.99/ month, however this just enables 500 clients, as well as costs rise pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our total rates guide

Pros as well as Cons


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind in this regard, being just one of the few email advertising and marketing devices to enable you to take care of event tickets, invites, and enrollments . Bear in mind that this attribute includes its own costs: 5.4% + $0.80 for each and every ticket offered or transaction carried out.

Not advised if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact does not provide one of the most sophisticated automations. While they do provide set off projects, autoresponders and also abandoned cart projects (for Shopify just), you’ll find that other much less expensive devices use similar degrees of automation– MailerLite and also Sendinblue.

Score information


Alleviate of Use

Normally it’s easy to navigate, though a little bit dull-looking. You can reach most areas within a couple of clicks, though as they’ve included extra capability, some things have become a little concealed, for instance, automations.

E-newsletter Creation


The editor is quick, however light on features, specifically in the styling department. Aside from that it’s simple to deal with.



This is very fundamental, only permitting you to place simple introductions or call details. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, standard automations, persisting e-newsletters, A/B testing, event enrollments, promo codes, surveys as well as polls .

Option and also Flexibility of Template Designs

Not negative. You can also begin from scrape, as well as use a helpful attribute called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s shades and also logo design.

Email Marketing Automation

They use autoresponders as well as deserted cart advocate Shopify and WooCommerce. It likewise generates pre-defined get in touch with sectors based on your clients’ communications with your on the internet store (e.g. repeat, lapsed as well as prospective clients). Automations based upon contact triggers (e.g. e-mail opens up, clicks) are also available. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can’t really incorporate problems and also activities as you can in lots of various other tools.

Checklist Management

You can develop sectors from contact task, list membership, call details, tags, or ecommerce task. You can likewise create a section from your get in touch with understandings and tag calls based upon contact area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the form, and it simply offers a description box, fundamental field options (which you can’t add to) and afterwards a listing, or checklists, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do as well severely, getting to one of the most prominent email companies (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and also Analysis

In addition to typical open as well as click reports, spam, bounce as well as unsubscribe prices are also readily available. You also obtain click warm maps, and some useful summary records such as open and also click patterns, opens by gadget, % of calls involved, as well as many effective subject line.


Here’s where it obtains a little bit hairy. The website and the tool are only readily available in English. You can pick to change a few of the non-editable email sections (e.g. footer as well as personal privacy policy message) to among 10 languages available, primarily European. Assistance as well as the knowledge base is readily available in 4 languages. A little complex, but a minimum of there’s some initiative to support multilingual individuals and target markets.

More Features

Spam- and also Design-Testing

Spam screening isn’t offered, however, there is a feature to inspect the email for mistakes ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s likewise a device that enables you to preview how e-mails will search for particular receivers, although this didn’t appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and after that feel bitter. If it happens once more, they are relocated right into a put on hold bounce group. They have actually a ‘recommended for elimination’ filter offered to view these, however do not eliminate them immediately.



Import/export available although it’s not as simple as maybe– you require to first allow advanced e-mail approvals under Account Settings.

Storage readily available for information as well as pictures


All strategies come with unlimited storage.

Pro Features



SPF and also DKIM are supported.

Own Domain


Various degrees of account accessibility

of course

The Account Owner can also assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a massive quantity of apps as well as combinations , nearly 400.

Touchdown Page Builder


This is just available by means of their form home builder, as well as it’s really standard. Instead, we would certainly advise these totally free touchdown page contractors.

Customer Support

3.5/ 5.

There are several channels of assistance, including live chat, phone assistance, a knowledge base and also community-based assistance. I found that the chat and phone support weren’t always readily available, which was a little discouraging.

Overall rating.

3.6/ 5.

For a fundamental email device, Constant Contact ticks the majority of the boxes. The major issue below, however, is that they’re asking a premium rate for a sub-premium product.

Final thought.

As Constant Contact themselves repeat with their website, they are a tool for small companies. And also, therefore, it’s worth evaluating them on these terms. As pointed out above, they absolutely have sufficient of the fundamentals covered to satisfy most small companies, as well as if it were as basic as that after that we would certainly recommend them more highly.

The problem, these days, is that there are lots of various other email tools using a lot more than Constant Contact, as well as for a whole lot much less cash. This includes not only features, but also user experience. For the amount you pay with Constant Contact, you can find yourself making use of much extra effective tools such as ActiveCampaign and GetResponse.

As well as with current improvements to automations and also reporting, and also the addition of brand-new functions like a web site building contractor, it does look like they’re making an initiative to improve the item. Their absence of innovative functions makes it challenging to recommend them over others at this price factor.

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly claim that there might be various other interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplistic strategy (it just features autoresponders). They also offer durable reports and also analysis tools. They are even more affordable than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one email marketing tools on the market. It’s readily available in 6 languages as well as includes advanced automation options and a integrated CRM.
  • GetResponse is a strong option. It comes with many innovative functions (e.g. a webinar device), uses and has outstanding automations one of the most effective spam and also style screening devices we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a detailed guide with the most effective choices to Constant Contact, check it out here. You can likewise try our Smart Finder to see which e-newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you ‘d like to get into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. However, at $399/month, you ‘d be much better off having a look at any one of these CRMs for small businesses, which will be far more inexpensive. There are also plenty of superb totally free CRMs to pick from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for local business. It safely stores your customer information as well as provides a protected method to handle your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are consistently great in our bi-annual deliverability tests.

Regardless of these fancy numbers and attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their website, they are a tool for tiny companies. The concern, these days, is that there are lots of various other e-mail tools providing also more than Constant Contact, as well as for a lot much less money. For the amount you pay with Constant Contact, you might locate yourself making use of a lot extra effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can’t be compared to Constant Contact’s simple method (it just includes autoresponders).

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