Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact List Building Tools

Constant Contact have been in the email advertising and marketing video game given that 1995. During that time, they’ve managed to turn into one of the most used e-mail tools on the planet, after Mailchimp.

One thing I observed is that Constant Contact is really frequently the leading selection for lots of other review web sites. Naturally, I am curious to see if our comprehensive evaluation generates the exact same outcome.

You could have looked into the Constant Contact testimonials used by individuals online, too, as well as whilst they are pretty positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic strategy and also utilizes our sensible experience and knowledge of loads of various other basic and also innovative marketing automation devices.

What makes them unique is that they’ve added numerous functions for many years that few of their rivals sport, such as digital item downloads, event management, consultation organizing and also social projects. These all contribute to the varied checklist of email alternatives offered, along with automations and also persisting newsletters.

Constant Contact brag a market with around 400 applications and also assimilations that accommodate even one of the most specific niche of products. Yet in spite of these fancy numbers and attributes, passion in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins and check.
Find out listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their rates aren’t one of the most budget friendly, specifically when you consider that their features simply aren’t that advanced. Plans begin with $9.99/ month, yet this only permits 500 clients, and prices increase rather dramatically afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full pricing guide

Pros as well as Cons


Is Constant Contact the right e-newsletter service for you?

Recommended if:

You run events:

Constant Contact is rather one-of-a-kind in this regard, being just one of the few email advertising devices to permit you to manage occasion enrollments, invitations, and tickets . Remember that this attribute comes with its very own costs: 5.4% + $0.80 for each and every ticket offered or deal performed.

Not recommended if:

You need advanced automation:

Remarkably, for the premium it charges, Constant Contact doesn’t provide one of the most sophisticated automations. While they do provide caused projects, autoresponders as well as abandoned cart campaigns (for Shopify just), you’ll find that more affordable devices offer similar levels of automation– MailerLite and also Sendinblue, for instance.

Ranking information


Ease of Use

Normally it’s simple to browse, though a little bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve added much more functionality, some points have actually come to be a little hidden, as an example, automations.

Newsletter Creation


The editor is quick, yet light on attributes, specifically in the designing department. Besides that it’s easy to work with.


of course

This is extremely standard, just allowing you to place simple introductions or contact information. There is no if/then/else reasoning available.

Email types

Traditional, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion enrollments, surveys, discount coupons and surveys .

Choice as well as Flexibility of Template Designs

Not bad. You can likewise start from scratch, and use a useful attribute called ‘Brand your email’ to auto-generate a layout based on your site’s colors as well as logo.

Email Marketing Automation

It likewise creates pre-defined contact sectors based on your customers’ communications with your on-line store (e.g. repeat, expired as well as potential clients). Automations based on call triggers (e.g. e-mail opens, clicks) are also available.

Checklist Management

You can produce sections from contact activity, list membership, call information, tags, or ecommerce task. You can likewise produce a section from your get in touch with understandings as well as tag calls based on contact area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, and it simply provides a summary box, standard area alternatives (which you can not include in) and then a listing, or checklists, that individuals can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not do too terribly, reaching the most popular email providers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Reports and also Analysis

Along with basic open as well as click reports, spam, bounce as well as unsubscribe prices are likewise available. You additionally get click warmth maps, and also some helpful introduction reports such as open and click fads, opens up by gadget, % of calls involved, as well as a lot of effective subject line. You can likewise compare projects. Advanced tracking such as social monitoring isn’t available.


Here’s where it obtains a little bit hairy. The tool and also the site are just available in English. You can select to alter several of the non-editable e-mail areas (e.g. footer and privacy policy text) to one of 10 languages offered, mainly European. Support as well as the knowledge base is offered in 4 languages. A little complex, but at the very least there’s some effort to sustain multilingual customers and audiences.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t available, however, there is a feature to inspect the email for mistakes ( missing out on links, placeholder text that hasn’t been updated, etc). There’s likewise a tool that enables you to sneak peek just how emails will search for particular recipients, although this didn’t seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on temporary hold for 15 days, and then frown at. If it happens once again, they are relocated into a put on hold bounce classification. They have a ‘recommended for removal’ filter readily available to view these, but don’t eliminate them immediately.



Import/export offered although it’s not as simple as it could be– you need to first enable innovative email approvals under Account Settings.

Storage space offered for data and pictures


All strategies feature endless storage space.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Various degrees of account accessibility


The Account Owner can also assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge quantity of applications and also integrations , virtually 400.

Landing Page Builder

of course

This is just readily available through their form home builder, as well as it’s extremely basic. Rather, we would certainly recommend these totally free touchdown web page building contractors.

Customer Support

3.5/ 5.

There are numerous networks of assistance, consisting of live chat, phone support, a knowledge base and community-based assistance. I discovered that the conversation as well as phone assistance weren’t always readily available, which was a little irritating.

Total ranking.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of packages. The primary problem below, though, is that they’re asking a costs rate for a sub-premium item.


As Constant Contact themselves state with their website, they are a tool for local business. And also, because of this, it’s worth reviewing them on these terms. As discussed over, they absolutely have enough of the basics covered to please most small companies, and also if it were as straightforward as that after that we would certainly advise them extra highly.

The problem, these days, is that there are a lot of various other e-mail tools using a lot more than Constant Contact, and also for a lot much less money. This consists of not just features, yet likewise user experience. For the amount you pay with Constant Contact, you might find on your own using a lot more powerful tools such as ActiveCampaign and GetResponse.

And also with current enhancements to automations and reporting, as well as the addition of brand-new attributes like a internet site building contractor, it does look like they’re making an effort to boost the item. Their absence of innovative functions makes it hard to suggest them over others at this price factor.

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly declare that there may be other passions at play there.

Try Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and also it can’t be compared to Constant Contact’s simple method (it only features autoresponders). They likewise offer durable reports as well as analysis devices. In addition to that, they are also more affordable than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising and marketing devices on the market. It’s available in 6 languages and also features innovative automation alternatives and a integrated CRM.
  • GetResponse is a strong option. It includes numerous advanced features (e.g. a webinar tool), uses as well as has superb automations among the most effective spam and also layout screening devices we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a appearance at any of these CRMs for tiny businesses, which will be much extra cost effective. There are also a lot of excellent totally free CRMs to pick from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to cancel your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software program for small businesses. It securely stores your customer data and supplies a safe method to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

In spite of these flashy numbers and also features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state via their website, they are a tool for small services. The problem, these days, is that there are plenty of various other e-mail tools supplying also a lot more than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you could discover yourself using a lot extra powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can’t be compared to Constant Contact’s simplified method (it only includes autoresponders).

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