Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Making A Table To Display Infromation

Constant Contact have been in the e-mail marketing video game given that 1995. During that time, they’ve managed to become one of one of the most secondhand email devices on the planet, after Mailchimp.

One point I saw is that Constant Contact is very frequently the leading selection for numerous other evaluation sites. Normally, I wonder to see if our thorough analysis creates the same result.

You may have taken a look at the Constant Contact testimonials used by customers online, also, as well as whilst they are rather favorable, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic method as well as uses our practical experience and also expertise of loads of other straightforward and advanced advertising and marketing automation devices.

What makes them unique is that they’ve included a number of functions throughout the years that few of their rivals sport, such as digital item downloads, occasion monitoring, consultation scheduling as well as social projects. These all include in the varied list of e-mail choices available, along with automations and recurring e-newsletters.

Constant Contact brag a industry with around 400 applications as well as assimilations that satisfy even one of the most specific niche of items. Yet despite these flashy numbers and also features, interest in Constant Contact appears to be on the decline, a minimum of according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a better look at Constant Contact’s outs & ins and also examine.
Learn listed below!

Constant Contact Summary

Constant Contact is directed towards local business, yet their prices aren’t the most cost effective, specifically when you think about that their attributes just aren’t that progressed. Strategies begin with $9.99/ month, but this just permits 500 clients, and costs climb rather dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our total prices guide

Cons as well as pros


Is Constant Contact the right newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather distinct hereof, being among the few e-mail marketing devices to enable you to manage event tickets, invitations, as well as enrollments . Bear in mind that this attribute comes with its own costs: 5.4% + $0.80 for each and every ticket sold or transaction performed.

Not recommended if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use the most innovative automations. While they do use set off campaigns, autoresponders and also abandoned cart projects (for Shopify just), you’ll discover that various other much less expensive devices provide similar levels of automation– MailerLite and also Sendinblue.

Score information


Ease of Use

Typically it’s easy to navigate, though a bit dull-looking. You can get to the majority of areas within a couple of clicks, though as they’ve added much more functionality, some things have actually come to be a little surprise, as an example, automations.

E-newsletter Creation


The editor is fast, however light on attributes, especially in the styling department. In addition to that it’s very easy to work with.


of course

This is extremely basic, just allowing you to put easy introductions or contact details. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, fundamental automations, recurring e-newsletters, A/B testing, occasion registrations, surveys, surveys and also coupons .

Option and Flexibility of Template Designs

Tolerable. There are about 200 (!) layouts to select from, with differing degrees of top quality (some are decent, while others look a little standard and also outdated). You can additionally go back to square one, as well as make use of a handy attribute called ‘Brand your e-mail’ to auto-generate a design template based on your website’s colors as well as logo.

Email Marketing Automation

They use autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It likewise produces pre-defined call sections based on your clients’ communications with your on the internet store (e.g. repeat, expired and also prospective clients). Automations based upon get in touch with triggers (e.g. e-mail opens up, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t the most adaptable, as you can not actually incorporate conditions and activities as you can in many other tools.

Listing Management

You can produce segments from call task, list membership, get in touch with details, tags, or ecommerce task. You can also produce a segment from your contact insights and tag get in touches with based upon contact field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, and also it just provides a summary box, fundamental area options (which you can not include in) and afterwards a listing, or lists, that people can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do also terribly, getting to one of the most preferred e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and Analysis

Along with conventional open as well as click records, spam, bounce and unsubscribe prices are additionally readily available. You likewise obtain click warmth maps, as well as some beneficial introduction reports such as open as well as click fads, opens by tool, % of contacts involved, and also most effective subject line. You can also compare campaigns. Nonetheless, advanced tracking such as social tracking isn’t offered.


The website as well as the device are only offered in English. You can select to transform some of the non-editable e-mail areas (e.g. footer and also personal privacy policy text) to one of 10 languages offered, primarily European.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, however, there is a function to examine the e-mail for mistakes (missing links, placeholder text that hasn’t been updated, etc). There’s likewise a tool that allows you to sneak peek how emails will try to find certain recipients, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are positioned on momentary hold for 15 days, and afterwards frown at. If it takes place once again, they are moved right into a put on hold bounce classification. They have actually a ‘recommended for removal’ filter offered to view these, however don’t remove them instantly.



Import/export available although it’s not as uncomplicated as it could be– you need to initially enable advanced e-mail authorizations under Account Settings.

Storage readily available for data as well as photos


All plans include limitless storage.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Various degrees of account accessibility

of course

The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large quantity of applications as well as integrations , nearly 400.

Touchdown Page Builder

of course

This is only readily available via their kind building contractor, and also it’s very basic. Rather, we would certainly suggest these totally free touchdown web page builders.

Consumer Support

3.5/ 5.

There are a number of networks of support, including online conversation, phone support, a knowledge base as well as community-based assistance. I discovered that the conversation as well as phone support weren’t constantly available, which was a little frustrating.

Total ranking.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks most of the boxes. The main problem right here, however, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat through their website, they are a tool for small companies. And, because of this, it’s worth reviewing them on these terms. As stated over, they definitely have enough of the essentials covered to satisfy most small companies, as well as if it were as easy as that after that we ‘d suggest them much more highly.

The concern, nowadays, is that there are plenty of other email tools using even more than Constant Contact, and for a whole lot less money. This consists of not just features, but likewise customer experience. For the quantity you pay with Constant Contact, you might locate on your own utilizing a lot more powerful devices such as ActiveCampaign and also GetResponse.

They do grab points for their decent deliverability rates, assimilations (particularly social media sites integrations), and also for allowing various gain access to degrees for separate users. As well as with recent enhancements to automations and coverage, as well as the enhancement of brand-new attributes like a internet site builder, it does look like they’re making an effort to enhance the item. Their lack of advanced attributes makes it challenging to suggest them over others at this price point. (You’ll see we do not detail them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would strongly assert that there might be other passions at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simple method (it only features autoresponders). They also offer robust reports and evaluation tools. On top of that, they are even more affordable than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail marketing tools on the market. It’s available in 6 languages as well as includes innovative automation choices as well as a integrated CRM.
  • GetResponse is a solid choice. It includes many advanced features (e.g. a webinar tool), has exceptional automations and also provides among the very best spam as well as style screening devices we’ve ever before made use of. When compared to GetResponse, that’s why Constant Contact falls short.

We have a thorough overview with the very best options to Constant Contact, check it out right here. You can likewise try out our Smart Finder to see which newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you would certainly like to enter the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. Nevertheless, at $399/month, you ‘d be better off having a look at any one of these CRMs for small companies, which will be much more economical. There are even a lot of superb totally free CRMs to select from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for local business. It securely stores your client data and offers a safe way to manage your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are regularly excellent in our bi-annual deliverability tests.

In spite of these fancy numbers and features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for little services. The issue, these days, is that there are plenty of various other e-mail devices offering even more than Constant Contact, and also for a great deal much less cash. For the amount you pay with Constant Contact, you might locate yourself making use of much extra powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simple technique (it just includes autoresponders).

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