Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Name Database

Constant Contact have remained in the email advertising game since 1995. During that time, they’ve taken care of to become one of the most pre-owned e-mail devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is very usually the top option for many various other testimonial websites. Normally, I am curious to see if our comprehensive analysis produces the same result.

You might have taken a look at the Constant Contact evaluations used by individuals online, too, and whilst they are pretty positive, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic method as well as uses our practical experience as well as understanding of dozens of various other straightforward and advanced advertising and marketing automation tools.

What makes them unique is that they’ve included a number of attributes over the years that few of their competitors sporting activity, such as electronic item downloads, occasion monitoring, visit scheduling as well as social campaigns. These all contribute to the diverse list of email alternatives offered, in addition to automations as well as persisting newsletters.

Constant Contact boast a industry with around 400 applications as well as integrations that deal with even one of the most specific niche of items. Yet in spite of these showy numbers and also functions, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and also inspect.
Figure out below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, however their prices aren’t one of the most economical, specifically when you think about that their attributes just aren’t that progressed. Plans begin with $9.99/ month, however this only allows for 500 customers, and also prices climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our complete pricing guide

Cons and pros


Is Constant Contact the right newsletter solution for you?

Advised if:

You run events:

Constant Contact is rather unique hereof, being among the few e-mail marketing devices to allow you to manage event invitations, tickets, and also registrations . Keep in mind that this feature features its very own charges: 5.4% + $0.80 for each and every ticket sold or deal carried out.

Not suggested if:

You need sophisticated automation:

Remarkably, for the premium it charges, Constant Contact doesn’t use one of the most innovative automations. While they do use triggered campaigns, autoresponders and abandoned cart campaigns (for Shopify only), you’ll locate that various other much less expensive devices supply comparable levels of automation– MailerLite as well as Sendinblue.

Ranking information


Ease of Use

Generally it’s very easy to browse, though a bit dull-looking. You can get to the majority of locations within a couple of clicks, though as they’ve included more performance, some points have actually ended up being a little covert, for example, automations.

Newsletter Creation


The editor is quick, yet light on features, especially in the styling division. In addition to that it’s simple to work with.



This is very fundamental, just enabling you to insert simple greetings or get in touch with information. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, basic automations, recurring newsletters, A/B testing, occasion registrations, promo codes, surveys and studies .

Option and Flexibility of Template Designs

Okay. There are around 200 (!) templates to choose from, with differing degrees of high quality (some are good, while others look a little fundamental and outdated). You can likewise go back to square one, as well as use a useful feature called ‘Brand your email’ to auto-generate a template based on your site’s colors and also logo design.

Email Marketing Automation

It additionally creates pre-defined get in touch with sections based on your clients’ communications with your online store (e.g. repeat, lapsed and also potential consumers). Automations based on contact triggers (e.g. email opens, clicks) are additionally readily available.

Checklist Management

You can develop sectors from call activity, listing membership, get in touch with details, tags, or ecommerce activity. You can additionally create a section from your contact insights as well as tag get in touches with based upon get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, as well as it merely provides a summary box, basic area alternatives (which you can not include in) and then a list, or listings, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out as well terribly, getting to one of the most preferred email carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records and Analysis

Along with basic open and click reports, spam, bounce and unsubscribe rates are also available. You likewise get click warmth maps, as well as some helpful summary records such as open as well as click fads, opens by gadget, % of get in touches with involved, as well as the majority of successful subject line. You can additionally compare campaigns. Nonetheless, advanced tracking such as social tracking isn’t available.


Right here’s where it gets a bit hairy. The device and also the site are only offered in English. You can pick to alter some of the non-editable e-mail areas (e.g. footer and privacy policy text) to one of 10 languages offered, mainly European. Assistance and the knowledge base is offered in 4 languages. A little complex, however at least there’s some effort to sustain multilingual customers and also target markets.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t offered, however, there is a feature to examine the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s likewise a tool that enables you to preview exactly how emails will try to find details recipients, although this really did not seem to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and afterwards dislike. They are relocated right into a suspended bounce category if it takes place again. They have actually a ‘recommended for removal’ filter readily available to watch these, however do not eliminate them immediately.



Import/export offered although it’s not as straightforward as maybe– you need to initially enable innovative e-mail permissions under Account Settings.

Storage space offered for photos and also data


All strategies come with unrestricted storage space.

Pro Features


of course

SPF and DKIM are supported.

Own Domain


Different degrees of account gain access to


The Account Owner can likewise appoint roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a large amount of integrations and also apps , nearly 400.

Landing Page Builder


This is only offered through their form home builder, and also it’s extremely standard. Rather, we ‘d advise these totally free landing page building contractors.

Customer Support

3.5/ 5.

There are numerous networks of assistance, including live chat, phone assistance, a data base as well as community-based assistance. I discovered that the conversation and phone assistance weren’t constantly offered, which was a little discouraging. When I was able to get hold of chat support, however, I did locate them to be responsive as well as helpful . Keep in mind that you’ll require to call order to cancel your membership, which is quite bothersome.

Overall score.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of packages. The major concern below, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves restate via their website, they are a device for small companies. And also, as such, it’s worth assessing them on these terms. As stated above, they certainly have sufficient of the fundamentals covered to please most small companies, and if it were as basic as that after that we ‘d advise them more highly.

The problem, these days, is that there are lots of various other email tools offering much more than Constant Contact, as well as for a great deal less money. This consists of not only includes, however also user experience. In fact, for the amount you pay with Constant Contact, you could find yourself utilizing a lot more effective tools such as ActiveCampaign and GetResponse.

And also with current enhancements to automations and reporting, and also the enhancement of brand-new functions like a internet site building contractor, it does look like they’re making an effort to enhance the item. Their absence of innovative attributes makes it hard to advise them over others at this rate factor.

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly claim that there may be other passions at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplified technique (it only features autoresponders). They likewise use durable records and analysis devices. In addition to that, they are also cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising tools on the market. It’s readily available in 6 languages and also includes advanced automation choices and a integrated CRM.
  • GetResponse is a solid alternative. It comes with many innovative features (e.g. a webinar device), uses as well as has outstanding automations one of the most effective spam and design screening tools we’ve ever before used. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive overview with the most effective options to Constant Contact, check it out below. You can likewise experiment with our Smart Finder to see which newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to enter into the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for small businesses, which will be far extra inexpensive. There are also a lot of outstanding cost-free CRMs to pick from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to cancel your account. Here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for local business. It securely shops your client data and provides a safe means to manage your customers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability examinations.

In spite of these flashy numbers as well as functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state with their website, they are a device for tiny companies. The concern, these days, is that there are lots of various other email devices offering also extra than Constant Contact, and also for a whole lot much less money. For the amount you pay with Constant Contact, you could find yourself utilizing a lot a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simple technique (it just includes autoresponders).

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