Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Paypal Integration 2016

Constant Contact have been in the e-mail advertising game since 1995. During that time, they’ve handled to turn into one of the most previously owned email devices in the world, after Mailchimp.

Something I observed is that Constant Contact is really frequently the leading option for several various other evaluation sites. Naturally, I wonder to see if our in-depth evaluation generates the same end result.

You may have looked into the Constant Contact testimonials provided by users online, too, and also whilst they are pretty favorable, they may not offer you the whole picture. Our testimonial of Constant Contact is based upon a systematic approach and utilizes our functional experience and expertise of lots of various other basic and also advanced marketing automation devices.

What makes them special is that they’ve included several attributes throughout the years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, visit organizing as well as social projects. These all contribute to the diverse checklist of email choices readily available, in addition to automations as well as repeating newsletters.

Constant Contact boast a market with around 400 apps and also integrations that accommodate even one of the most specific niche of items. Despite these showy numbers as well as features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and check.
Learn listed below!

Constant Contact Summary

Constant Contact is routed towards local business, however their rates aren’t one of the most affordable, specifically when you think about that their attributes just aren’t that advanced. Strategies start from $9.99/ month, however this only permits 500 clients, and rates climb rather greatly afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete rates guide

Pros and also Cons


Is Constant Contact the right newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is rather one-of-a-kind hereof, being one of minority e-mail marketing tools to allow you to manage occasion enrollments, invitations, as well as tickets . Bear in mind that this attribute comes with its own charges: 5.4% + $0.80 for each ticket sold or deal conducted.

Not suggested if:

You require innovative automation:

Remarkably, for the costs it charges, Constant Contact does not use one of the most innovative automations. While they do supply activated projects, autoresponders as well as deserted cart projects (for Shopify just), you’ll locate that other much less costly tools provide similar levels of automation– MailerLite as well as Sendinblue.

Rating information


Ease of Use

Usually it’s simple to navigate, though a little bit dull-looking. You can reach the majority of areas within a number of clicks, though as they’ve added extra capability, some points have become a little hidden, for instance, automations.

E-newsletter Creation


The editor is fast, but light on features, particularly in the designing department. Apart from that it’s easy to work with.


of course

This is really fundamental, only permitting you to place straightforward introductions or call details. There is no if/then/else reasoning offered.

Email types

Timeless, autoresponders, fundamental automations, persisting newsletters, A/B testing, occasion registrations, surveys, promo codes and studies .

Option and also Flexibility of Template Designs

Tolerable. There are around 200 (!) templates to pick from, with differing degrees of high quality (some are decent, while others look a little basic as well as outdated). You can additionally start from scratch, and also use a handy function called ‘Brand your e-mail’ to auto-generate a layout based upon your web site’s colors as well as logo design.

Email Marketing Automation

They provide autoresponders as well as deserted cart campaigns for Shopify and also WooCommerce. It likewise generates pre-defined contact sectors based upon your clients’ interactions with your on the internet shop (e.g. repeat, lapsed as well as possible consumers). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are additionally offered. It’s worth noting that the automations aren’t one of the most versatile, as you can not truly combine conditions and activities as you can in numerous other tools.

List Management

You can develop sections from get in touch with activity, checklist membership, contact information, tags, or ecommerce task. You can also develop a sector from your get in touch with insights and tag contacts based upon get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the type, and also it just provides a description box, fundamental area choices (which you can not add to) and after that a list, or listings, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out as well severely, getting to one of the most popular e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Records as well as Analysis

In enhancement to basic open and click records, spam, bounce and unsubscribe rates are additionally readily available. You also get click warmth maps, and also some beneficial summary reports such as open and click patterns, opens up by gadget, % of calls involved, and the majority of effective subject line.


Below’s where it obtains a little bit hairy. The device as well as the site are just offered in English. You can pick to transform some of the non-editable e-mail sections (e.g. footer and also privacy plan message) to among 10 languages available, mainly European. Support and the data base is readily available in 4 languages. Somewhat complicated, but a minimum of there’s some initiative to support multilingual users and audiences.

More Features

Spam- and Design-Testing

Spam testing isn’t readily available, nonetheless, there is a attribute to inspect the email for errors ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a tool that enables you to preview exactly how emails will certainly search for certain receivers, although this really did not seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are positioned on short-lived hold for 15 days, and then frown at. They are relocated into a put on hold bounce category if it occurs again. They have actually a ‘recommended for removal’ filter offered to see these, but don’t eliminate them automatically.



Import/export readily available although it’s not as simple as it could be– you need to initially enable advanced email approvals under Account Settings.

Storage space offered for images and information


All strategies come with unrestricted storage space.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account accessibility

of course

The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a huge amount of integrations and also apps , nearly 400.

Landing Page Builder

of course

This is only offered using their type contractor, and it’s really fundamental. Rather, we would certainly advise these free touchdown page building contractors.

Client Support

3.5/ 5.

There are numerous channels of assistance, consisting of online chat, phone support, a knowledge base and also community-based support. However, I found that the chat as well as phone assistance weren’t constantly available, which was a little discouraging. When I was able to get hold of chat support, nevertheless, I did locate them to be beneficial and responsive . Keep in mind that you’ll need to call in order to terminate your membership, which is quite frustrating.

Total ranking.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks most of packages. The major problem right here, however, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate with their website, they are a tool for small businesses. And, as such, it’s worth assessing them on these terms. As discussed above, they definitely have enough of the essentials covered to please most small businesses, and also if it were as straightforward as that then we ‘d recommend them much more highly.

The issue, nowadays, is that there are lots of other email tools using even more than Constant Contact, and for a lot less money. This includes not just features, but additionally customer experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself making use of much more effective devices such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability rates, combinations (particularly social media sites assimilations), and for enabling different accessibility levels for separate customers. And with current enhancements to automations and reporting, as well as the enhancement of new attributes like a internet site building contractor, it does resemble they’re making an effort to enhance the product. Their lack of sophisticated features makes it difficult to advise them over others at this cost point. (You’ll see we do not provide them as a great Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would strongly claim that there could be various other interests at play there.

Try Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplified approach (it only features autoresponders). They also use durable records as well as analysis devices. They are also less costly than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email advertising devices on the market. It’s offered in 6 languages and comes with sophisticated automation choices and a integrated CRM.
  • GetResponse is a strong choice. It features several advanced attributes (e.g. a webinar tool), provides and has exceptional automations among the most effective spam and design testing tools we’ve ever before used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth guide with the best alternatives to Constant Contact, check it out right here. You can additionally try our Smart Finder to see which newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly such as to obtain right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you would certainly be far better off having a look at any one of these CRMs for small companies, which will be much more affordable. There are also lots of outstanding cost-free CRMs to choose from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for small businesses. It securely stores your consumer data and also provides a secure way to handle your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are consistently excellent in our bi-annual deliverability examinations.

Regardless of these fancy numbers and functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a tool for small businesses. The concern, these days, is that there are lots of various other e-mail tools supplying even a lot more than Constant Contact, and also for a lot less money. For the amount you pay with Constant Contact, you can find on your own making use of much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, as well as it can not be contrasted to Constant Contact’s simple strategy (it only includes autoresponders).

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