Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Sams Fabrics

Constant Contact have actually remained in the email advertising and marketing game because 1995. During that time, they’ve managed to turn into one of the most used e-mail tools in the world, after Mailchimp.

One point I noticed is that Constant Contact is really frequently the top option for many other testimonial sites. Naturally, I wonder to see if our comprehensive analysis creates the very same outcome.

You may have checked out the Constant Contact testimonials supplied by customers online, also, and whilst they are quite favorable, they may not provide you the whole picture. Our review of Constant Contact is based on a methodical method as well as utilizes our functional experience as well as expertise of loads of other simple and advanced advertising and marketing automation tools.

What makes them special is that they’ve included a number of attributes for many years that few of their rivals sport, such as digital item downloads, occasion monitoring, appointment scheduling as well as social projects. These all include in the diverse listing of email choices offered, in addition to automations and persisting newsletters.

Constant Contact boast a marketplace with around 400 apps and also integrations that accommodate also the most particular niche of items. Yet regardless of these flashy numbers and attributes, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and also check.
Learn below!

Constant Contact Summary

Constant Contact is directed towards local business, but their prices aren’t one of the most budget-friendly, especially when you take into consideration that their attributes just aren’t that advanced. Strategies start from $9.99/ month, but this just permits 500 subscribers, as well as costs increase rather dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete prices guide

Cons as well as pros


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run events:

Constant Contact is fairly unique hereof, being among the few e-mail marketing devices to allow you to take care of occasion registrations, invitations, as well as tickets . Bear in mind that this attribute includes its very own fees: 5.4% + $0.80 for each and every ticket marketed or purchase conducted.

Not suggested if:

You require advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t offer one of the most innovative automations. While they do supply triggered projects, autoresponders and also abandoned cart projects (for Shopify just), you’ll locate that much cheaper tools offer similar levels of automation– MailerLite and Sendinblue, for example.

Score information


Reduce of Use

Generally it’s very easy to navigate, though a little bit dull-looking. You can reach the majority of areas within a number of clicks, though as they’ve added a lot more capability, some things have actually become a little surprise, for example, automations.

E-newsletter Creation


The editor is quickly, however light on features, specifically in the designing division. Aside from that it’s simple to collaborate with.



This is extremely basic, only enabling you to insert easy introductions or get in touch with details. There is no if/then/else logic readily available.

Email kinds

Classic, autoresponders, fundamental automations, reoccuring e-newsletters, A/B testing, occasion registrations, studies, vouchers as well as polls .

Selection and also Flexibility of Template Designs

Not poor. You can additionally begin from scratch, and utilize a useful feature called ‘Brand your e-mail’ to auto-generate a template based on your site’s shades as well as logo.

Email Marketing Automation

They supply autoresponders and also abandoned cart advocate Shopify and WooCommerce. It additionally generates pre-defined contact sectors based on your clients’ interactions with your on-line store (e.g. repeat, expired as well as possible consumers). Automations based upon call triggers (e.g. email opens, clicks) are likewise readily available. It’s worth noting that the automations aren’t the most versatile, as you can’t truly integrate conditions and also actions as you can in lots of other devices.

List Management

You can develop segments from contact activity, listing membership, contact details, tags, or ecommerce task. You can also create a segment from your call understandings and also tag calls based upon contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, and also it merely offers a summary box, fundamental field choices (which you can’t contribute to) and afterwards a checklist, or lists, that individuals can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform also terribly, reaching one of the most preferred email service providers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Reports as well as Analysis

In enhancement to standard open and click records, spam, bounce as well as unsubscribe rates are additionally available. You likewise obtain click heat maps, and also some helpful summary records such as open as well as click patterns, opens up by device, % of get in touches with involved, and the majority of successful subject line.


The device and also the site are just readily available in English. You can select to change some of the non-editable email sections (e.g. footer as well as personal privacy plan message) to one of 10 languages readily available, mainly European.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nevertheless, there is a function to inspect the e-mail for mistakes ( missing out on links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that allows you to preview how e-mails will certainly look for details recipients, although this didn’t seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and afterwards resent. They are relocated right into a put on hold bounce group if it occurs once more. They have actually a ‘ advised for removal’ filter readily available to view these, however do not remove them instantly.


of course

Import/export offered although it’s not as simple as maybe– you need to first make it possible for sophisticated email authorizations under Account Settings.

Storage space available for information as well as images


All plans include limitless storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Own Domain


Various degrees of account gain access to


The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge quantity of apps and combinations , nearly 400.

Touchdown Page Builder

of course

This is just offered via their form home builder, as well as it’s very standard. Rather, we would certainly recommend these free landing page contractors.

Consumer Support

3.5/ 5.

There are a number of networks of assistance, consisting of live conversation, phone assistance, a knowledge base as well as community-based assistance. I found that the conversation and also phone assistance weren’t constantly readily available, which was a little irritating.

Overall ranking.

3.6/ 5.

For a basic email device, Constant Contact ticks most of the boxes. The major concern here, however, is that they’re asking a premium cost for a sub-premium item.

Final thought.

As Constant Contact themselves state with their site, they are a device for small businesses. As well as, thus, it’s worth reviewing them on these terms. As pointed out above, they absolutely have enough of the essentials covered to satisfy most local business, and if it were as easy as that after that we would certainly recommend them much more extremely.

The problem, nowadays, is that there are a lot of other email devices supplying a lot more than Constant Contact, as well as for a whole lot less cash. This includes not only includes, yet also individual experience. For the amount you pay with Constant Contact, you could locate on your own using a lot more powerful tools such as ActiveCampaign and also GetResponse.

And also with recent enhancements to automations as well as coverage, as well as the enhancement of new attributes like a website builder, it does look like they’re making an effort to improve the product. Their lack of advanced functions makes it difficult to advise them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly declare that there might be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplistic approach (it just features autoresponders). They also use robust reports and also evaluation tools. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one email advertising devices on the marketplace. It’s readily available in 6 languages and comes with innovative automation choices and a integrated CRM.
  • GetResponse is a solid option. It includes several sophisticated functions (e.g. a webinar tool), offers as well as has outstanding automations one of the best spam and design testing devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough guide with the most effective options to Constant Contact, check it out below. You can also try our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to obtain right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for small services, which will certainly be far a lot more economical. There are also a lot of excellent totally free CRMs to select from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for small businesses. It securely shops your customer information and offers a safe way to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability tests.

Despite these flashy numbers and attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat via their website, they are a tool for little companies. The concern, these days, is that there are lots of other e-mail devices using even extra than Constant Contact, and for a lot less cash. For the amount you pay with Constant Contact, you might discover yourself utilizing much more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simplistic approach (it just features autoresponders).

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