Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising and marketing game because 1995. During that time, they’ve handled to become one of the most secondhand e-mail devices in the world, after Mailchimp.

One thing I saw is that Constant Contact is really commonly the top option for several other testimonial internet sites. Normally, I am curious to see if our in-depth evaluation produces the same end result.

You might have taken a look at the Constant Contact testimonials supplied by individuals online, also, and also whilst they are quite favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a methodical approach as well as utilizes our sensible experience and understanding of lots of other easy as well as advanced advertising automation tools.

What makes them unique is that they’ve included a number of attributes throughout the years that few of their rivals sporting activity, such as electronic product downloads, occasion management, visit scheduling and also social projects. These all include in the diverse list of email choices offered, in addition to automations and reoccuring newsletters.

Constant Contact brag a market with around 400 apps and assimilations that deal with even the most specific niche of products. Regardless of these showy numbers and also features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs as well as examine.
Learn below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, but their rates aren’t the most affordable, particularly when you think about that their attributes just aren’t that advanced. Strategies start from $9.99/ month, but this just permits 500 customers, as well as prices increase quite greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete rates overview

Cons and also pros


Is Constant Contact the right newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather one-of-a-kind in this regard, being one of minority e-mail advertising tools to enable you to manage occasion tickets, registrations, as well as invitations . Bear in mind that this feature includes its own fees: 5.4% + $0.80 for each ticket offered or transaction carried out.

Not recommended if:

You need sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t provide one of the most innovative automations. While they do provide activated projects, autoresponders and abandoned cart projects (for Shopify just), you’ll find that various other much less costly tools use similar degrees of automation– MailerLite as well as Sendinblue.

Rating information


Relieve of Use

Usually it’s simple to navigate, though a bit dull-looking. You can get to many places within a couple of clicks, though as they’ve included extra functionality, some points have ended up being a little concealed, for instance, automations.

E-newsletter Creation


The editor is fast, but light on attributes, especially in the styling division. In addition to that it’s easy to collaborate with.



This is extremely basic, only enabling you to insert simple introductions or contact information. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B testing, occasion enrollments, vouchers, studies and surveys .

Selection and Flexibility of Template Designs

Not bad. You can likewise begin from scratch, as well as use a helpful function called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s shades and logo.

Email Marketing Automation

They use autoresponders as well as abandoned cart campaigns for Shopify and WooCommerce. It additionally creates pre-defined call sections based upon your clients’ interactions with your on the internet shop (e.g. repeat, lapsed and also prospective customers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are likewise available. It’s worth noting that the automations aren’t the most flexible, as you can not really incorporate problems as well as activities as you can in many various other devices.

Checklist Management

You can produce segments from call task, checklist subscription, contact information, tags, or ecommerce activity. You can also create a sector from your get in touch with insights as well as tag contacts based on call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the form, as well as it simply provides a summary box, basic area alternatives (which you can not contribute to) and afterwards a list, or checklists, that individuals can check to be added to.


As you can see in our deliverability tests, Constant Contact does not perform too badly, reaching one of the most preferred email suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records and also Analysis

In enhancement to common open as well as click records, spam, bounce and unsubscribe prices are likewise readily available. You additionally get click warmth maps, and some valuable overview records such as open and also click trends, opens by device, % of contacts involved, as well as the majority of successful subject line.


Here’s where it gets a little bit hirsute. The site and the tool are only readily available in English. You can select to change several of the non-editable e-mail sections (e.g. footer as well as personal privacy policy text) to among 10 languages offered, primarily European. Support as well as the knowledge base is offered in 4 languages. Somewhat complicated, but a minimum of there’s some effort to sustain multilingual customers and target markets.

More Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a attribute to inspect the e-mail for errors ( missing out on links, placeholder message that hasn’t been updated, etc). There’s additionally a tool that enables you to preview how e-mails will certainly search for particular recipients, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on short-term hold for 15 days, and afterwards dislike. If it takes place once more, they are moved into a suspended bounce category. They have a ‘ advised for removal’ filter readily available to check out these, yet don’t remove them automatically.



Import/export offered although it’s not as simple as maybe– you require to first enable advanced e-mail consents under Account Settings.

Storage space available for images and also data


All plans include limitless storage space.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different levels of account access

of course

The Account Owner can likewise designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge amount of assimilations and applications , practically 400.

Landing Page Builder

of course

This is just available using their kind contractor, as well as it’s extremely fundamental. Instead, we ‘d recommend these totally free landing page building contractors.

Consumer Support

3.5/ 5.

There are several channels of support, including online conversation, phone assistance, a expertise base and community-based support. I discovered that the chat as well as phone assistance weren’t constantly readily available, which was a little frustrating.

Total ranking.

3.6/ 5.

For a basic email device, Constant Contact ticks most of the boxes. The primary problem right here, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves reiterate with their website, they are a device for small companies. And, thus, it’s worth evaluating them on these terms. As mentioned above, they definitely have enough of the basics covered to please most small businesses, as well as if it were as easy as that after that we would certainly suggest them more extremely.

The concern, these days, is that there are lots of various other e-mail tools offering a lot more than Constant Contact, as well as for a great deal much less money. This includes not only features, however likewise customer experience. For the quantity you pay with Constant Contact, you can discover yourself utilizing much a lot more effective tools such as ActiveCampaign as well as GetResponse.

And also with current improvements to automations and coverage, and also the addition of new functions like a web site contractor, it does look like they’re making an initiative to boost the product. Their lack of advanced attributes makes it hard to suggest them over others at this rate factor.

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly claim that there may be various other rate of interests at play there.

Try Constant Contact now completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders). They additionally supply robust records and also analysis tools. They are also cheaper than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one email advertising and marketing tools on the market. It’s available in 6 languages and includes sophisticated automation choices and a integrated CRM.
  • GetResponse is a strong alternative. It includes lots of advanced functions (e.g. a webinar tool), has superb automations and uses one of the best spam and style testing devices we’ve ever utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive overview with the most effective options to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter service is best matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly like to get into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you ‘d be much better off having a look at any of these CRMs for local business, which will be even more cost effective. There are even lots of excellent free CRMs to select from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to cancel your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software for local business. It safely stores your customer data as well as uses a safe and secure means to handle your customers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability examinations.

In spite of these fancy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a device for small businesses. The issue, these days, is that there are lots of other e-mail tools using also extra than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you can discover on your own making use of much more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic method (it just features autoresponders).

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