Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Security Check

Constant Contact have actually been in the e-mail advertising game considering that 1995. During that time, they’ve taken care of to turn into one of one of the most used e-mail tools in the world, after Mailchimp.

One thing I discovered is that Constant Contact is really frequently the leading selection for many various other review web sites. Normally, I wonder to see if our detailed analysis generates the exact same end result.

You might have had a look at the Constant Contact evaluations offered by customers online, also, as well as whilst they are pretty favorable, they might not provide you the whole picture. Our review of Constant Contact is based upon a methodical technique as well as utilizes our sensible experience as well as expertise of dozens of various other basic and also sophisticated advertising and marketing automation devices.

What makes them unique is that they’ve included several functions over the years that few of their competitors sport, such as digital item downloads, event monitoring, consultation scheduling and also social campaigns. These all add to the varied listing of e-mail choices offered, along with automations as well as reoccuring newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that cater to also the most particular niche of products. Yet despite these fancy numbers as well as functions, passion in Constant Contact seems to be on the decline, at least according to Google Trends. Enough reason for us to take a closer look at Constant Contact’s outs & ins and check if it’s still appropriate in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is routed towards local business, however their rates aren’t one of the most budget-friendly, particularly when you think about that their features just aren’t that advanced. Strategies begin with $9.99/ month, but this only enables 500 clients, and also prices rise quite greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full pricing guide

Pros as well as Cons


Is Constant Contact the right newsletter service for you?

Recommended if:

You run events:

Constant Contact is fairly special hereof, being one of the few e-mail advertising tools to permit you to handle event tickets, invites, as well as registrations . Remember that this feature comes with its own costs: 5.4% + $0.80 for every ticket sold or purchase performed.

Not advised if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide the most advanced automations. While they do use triggered projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll find that other much cheaper tools supply similar degrees of automation– MailerLite and Sendinblue.

Ranking information


Ease of Use

Typically it’s simple to browse, though a little bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve added a lot more performance, some things have ended up being a little hidden, as an example, automations.

E-newsletter Creation


The editor is quickly, but light on features, particularly in the styling division. In addition to that it’s easy to collaborate with.


of course

This is extremely fundamental, only permitting you to put straightforward introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Traditional, autoresponders, basic automations, recurring e-newsletters, A/B testing, occasion registrations, surveys, surveys and also discount coupons .

Selection and also Flexibility of Template Designs

Okay. There are about 200 (!) themes to select from, with varying degrees of high quality (some are good, while others look a little fundamental and also dated). You can likewise go back to square one, and utilize a useful function called ‘Brand your email’ to auto-generate a design template based on your web site’s shades as well as logo.

Email Marketing Automation

It likewise generates pre-defined call sections based on your consumers’ interactions with your online shop (e.g. repeat, expired and also possible customers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are additionally readily available.

Listing Management

You can produce segments from contact activity, listing membership, contact information, tags, or ecommerce task. You can likewise produce a sector from your contact understandings and tag contacts based on call field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, and also it simply supplies a summary box, fundamental field alternatives (which you can’t contribute to) and then a checklist, or checklists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out too badly, reaching the most prominent email providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and Analysis

In addition to conventional open and also click reports, spam, bounce and also unsubscribe prices are likewise available. You likewise obtain click warmth maps, as well as some valuable review records such as open as well as click trends, opens up by tool, % of get in touches with engaged, as well as most successful subject line.


Below’s where it gets a bit hairy. The website as well as the tool are just readily available in English. You can choose to change several of the non-editable email areas (e.g. footer as well as personal privacy policy message) to among 10 languages available, mainly European. Assistance and the data base is readily available in 4 languages. A little complex, yet at the very least there’s some effort to sustain multilingual users and target markets.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, nevertheless, there is a attribute to check the email for errors (missing links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that permits you to sneak peek just how e-mails will certainly look for certain receivers, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on short-term hold for 15 days, and then resent. They are relocated into a put on hold bounce category if it takes place again. They have actually a ‘ advised for elimination’ filter readily available to check out these, but do not eliminate them immediately.



Import/export offered although it’s not as uncomplicated as maybe– you need to initially enable advanced email permissions under Account Settings.

Storage space offered for information as well as images


All strategies feature limitless storage.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Various degrees of account gain access to

of course

The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a massive quantity of applications and also assimilations , virtually 400.

Touchdown Page Builder


This is only readily available through their kind builder, and it’s very fundamental. Instead, we ‘d suggest these complimentary landing page builders.

Consumer Support

3.5/ 5.

There are numerous channels of support, consisting of live conversation, phone assistance, a understanding base and also community-based support. I discovered that the conversation and phone assistance weren’t constantly available, which was a little irritating.

General score.

3.6/ 5.

For a basic email device, Constant Contact ticks the majority of packages. The primary issue below, however, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves state with their website, they are a device for small businesses. As well as, because of this, it’s worth examining them on these terms. As mentioned over, they definitely have enough of the fundamentals covered to please most small businesses, and if it were as straightforward as that after that we would certainly recommend them much more very.

The issue, these days, is that there are lots of other e-mail tools supplying even more than Constant Contact, and for a lot less money. This consists of not only includes, yet also user experience. Actually, for the quantity you pay with Constant Contact, you might find yourself using a lot more effective tools such as ActiveCampaign and also GetResponse.

As well as with recent enhancements to automations and also reporting, as well as the addition of new features like a website contractor, it does look like they’re making an effort to enhance the item. Their absence of innovative functions makes it tough to recommend them over others at this cost point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly assert that there might be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic strategy (it just includes autoresponders). They additionally use robust reports as well as evaluation tools. They are also less costly than Constant Contact.
  • Sendinblue is among the cheapest all-in-one e-mail advertising and marketing tools on the market. It’s readily available in 6 languages and includes sophisticated automation choices and also a integrated CRM.
  • GetResponse is a strong choice. It comes with lots of sophisticated attributes (e.g. a webinar tool), uses and has excellent automations among the most effective spam and layout testing tools we’ve ever before used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the very best alternatives to Constant Contact, check it out here. You can also try our Smart Finder to see which e-newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly such as to get right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be far better off taking a look at any one of these CRMs for small companies, which will certainly be even more economical. There are even a lot of exceptional free CRMs to select from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to cancel your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for local business. It securely stores your customer data and also uses a safe and secure means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are consistently good in our bi-annual deliverability examinations.

Regardless of these showy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a device for small companies. The concern, these days, is that there are plenty of other email tools using also much more than Constant Contact, and also for a whole lot less cash. For the amount you pay with Constant Contact, you might discover on your own utilizing much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simplistic approach (it just features autoresponders).

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