Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Seminar

Constant Contact have actually remained in the email advertising and marketing video game given that 1995. Throughout that time, they’ve handled to become one of one of the most used e-mail devices on the planet, after Mailchimp.

Something I observed is that Constant Contact is extremely commonly the leading selection for several other evaluation sites. Normally, I am curious to see if our detailed analysis produces the exact same end result.

You could have had a look at the Constant Contact testimonials used by users online, as well, and whilst they are pretty favorable, they might not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical method and uses our practical experience as well as understanding of loads of other basic and also advanced advertising automation devices.

What makes them unique is that they’ve included numerous attributes throughout the years that few of their rivals sporting activity, such as electronic item downloads, occasion administration, visit scheduling as well as social projects. These all add to the diverse list of e-mail alternatives offered, along with automations and repeating e-newsletters.

Constant Contact brag a market with around 400 apps and also assimilations that deal with even one of the most niche of items. Regardless of these fancy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs as well as check.
Find out below!

Constant Contact Summary

Constant Contact is routed towards small companies, yet their rates aren’t the most inexpensive, specifically when you think about that their features simply aren’t that advanced. Strategies begin with $9.99/ month, but this only enables 500 clients, as well as costs climb quite sharply after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete prices overview

Pros as well as Cons


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is quite one-of-a-kind hereof, being just one of the few email marketing devices to allow you to manage occasion enrollments, invitations, and also tickets . Remember that this feature includes its own fees: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not suggested if:

You require sophisticated automation:

Remarkably, for the costs it charges, Constant Contact does not provide one of the most innovative automations. While they do use set off campaigns, autoresponders and abandoned cart projects (for Shopify only), you’ll discover that various other much cheaper tools supply similar degrees of automation– MailerLite as well as Sendinblue.

Rating details


Ease of Use

Typically it’s simple to browse, though a little bit dull-looking. You can reach the majority of locations within a number of clicks, though as they’ve added a lot more functionality, some points have ended up being a little concealed, for instance, automations.

Newsletter Creation


The editor is quick, however light on attributes, particularly in the designing department. Apart from that it’s very easy to collaborate with.


of course

This is very standard, just enabling you to insert basic introductions or call details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, basic automations, recurring newsletters, A/B screening, event registrations, studies, polls and coupons .

Selection and Flexibility of Template Designs

Okay. There are about 200 (!) layouts to choose from, with varying degrees of high quality (some are respectable, while others look a little standard as well as outdated). You can likewise go back to square one, and also make use of a useful attribute called ‘Brand your email’ to auto-generate a template based upon your web site’s colors and logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It likewise produces pre-defined call sectors based upon your consumers’ interactions with your online shop (e.g. repeat, lapsed as well as potential customers). Automations based on contact triggers (e.g. email opens, clicks) are additionally available. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t truly combine conditions and actions as you can in numerous various other devices.

Listing Management

You can produce segments from contact task, checklist membership, contact information, tags, or ecommerce activity. You can additionally produce a sector from your get in touch with insights and also tag get in touches with based on call field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, and it just supplies a summary box, standard area choices (which you can’t include in) and afterwards a checklist, or lists, that individuals can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do also terribly, reaching the most preferred e-mail service providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and Analysis

In addition to common open and click records, spam, bounce and unsubscribe prices are also readily available. You likewise get click warm maps, and also some beneficial introduction reports such as open as well as click fads, opens by gadget, % of get in touches with involved, and also most successful subject line.


The tool and the website are only readily available in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer and also personal privacy policy message) to one of 10 languages readily available, mostly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t available, nevertheless, there is a feature to inspect the email for errors ( missing out on links, placeholder message that hasn’t been updated, etc). There’s also a device that allows you to sneak peek just how e-mails will seek particular recipients, although this really did not appear to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on momentary hold for 15 days, and then feel bitter. If it occurs once again, they are moved right into a put on hold bounce classification. They have a ‘ suggested for removal’ filter readily available to check out these, yet don’t eliminate them immediately.



Import/export available although it’s not as uncomplicated as it could be– you require to initially make it possible for advanced e-mail consents under Account Settings.

Storage offered for data and photos


All strategies come with unrestricted storage.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large quantity of apps and also combinations , practically 400.

Touchdown Page Builder

of course

This is only available using their type contractor, and also it’s very basic. Rather, we would certainly suggest these cost-free touchdown page building contractors.

Consumer Support

3.5/ 5.

There are numerous channels of support, including real-time chat, phone support, a knowledge base as well as community-based support. Nonetheless, I located that the chat as well as phone assistance weren’t always offered, which was a little discouraging. When I had the ability to acquire chat support, nonetheless, I did locate them to be responsive as well as helpful . Keep in mind that you’ll need to employ order to cancel your registration, which is quite bothersome.

Overall ranking.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks the majority of the boxes. The primary problem here, though, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves restate through their site, they are a device for local business. And also, because of this, it’s worth examining them on these terms. As discussed over, they certainly have enough of the fundamentals covered to please most small businesses, as well as if it were as easy as that after that we would certainly recommend them a lot more highly.

The issue, nowadays, is that there are plenty of various other email tools providing even more than Constant Contact, and also for a whole lot less money. This includes not just includes, however likewise user experience. In fact, for the quantity you pay with Constant Contact, you might find yourself using much more effective tools such as ActiveCampaign and GetResponse.

And with recent enhancements to automations and also reporting, and the enhancement of new functions like a internet site builder, it does look like they’re making an initiative to boost the product. Their absence of advanced attributes makes it hard to suggest them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly claim that there might be other interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simplified technique (it only includes autoresponders). They additionally use robust reports and also analysis devices. In addition to that, they are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one email advertising and marketing tools on the marketplace. It’s available in 6 languages and features advanced automation choices and also a integrated CRM.
  • GetResponse is a solid alternative. It comes with many innovative features (e.g. a webinar tool), has excellent automations as well as provides among the most effective spam and design testing devices we’ve ever before utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the most effective alternatives to Constant Contact, check it out right here. You can also try our Smart Finder to see which newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to get into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for local business, which will certainly be much more cost effective. There are also a lot of excellent complimentary CRMs to choose from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software program for small businesses. It safely shops your customer information as well as provides a safe and secure method to manage your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability examinations.

Regardless of these flashy numbers and also functions, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their website, they are a device for tiny organizations. The concern, these days, is that there are plenty of other email devices providing also more than Constant Contact, and also for a whole lot much less cash. For the amount you pay with Constant Contact, you might discover yourself making use of much a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simple method (it just features autoresponders).

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