Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Should I Delete Unsubscribed Emails?

Constant Contact have actually remained in the email advertising video game considering that 1995. Throughout that time, they’ve managed to turn into one of one of the most secondhand e-mail devices worldwide, after Mailchimp.

Something I noticed is that Constant Contact is very usually the leading option for many various other evaluation websites. Normally, I am curious to see if our in-depth evaluation produces the exact same end result.

You could have had a look at the Constant Contact reviews offered by customers online, as well, and also whilst they are quite favorable, they may not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic method as well as utilizes our sensible experience and expertise of loads of other easy and sophisticated advertising automation tools.

What makes them unique is that they’ve included numerous features over the years that few of their competitors sporting activity, such as digital item downloads, event monitoring, appointment scheduling as well as social campaigns. These all add to the varied checklist of e-mail alternatives available, along with automations and reoccuring newsletters.

Constant Contact brag a marketplace with around 400 applications and also combinations that cater to even one of the most niche of products. Despite these fancy numbers and functions, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs as well as examine.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided towards small companies, however their prices aren’t one of the most economical, especially when you consider that their features simply aren’t that progressed. Strategies start from $9.99/ month, however this only allows for 500 subscribers, as well as costs climb quite greatly afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our total rates overview

Cons as well as pros


Is Constant Contact the best e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is quite one-of-a-kind in this regard, being one of the few email marketing devices to allow you to take care of event enrollments, tickets, as well as invites . Remember that this attribute includes its very own fees: 5.4% + $0.80 for every ticket marketed or deal conducted.

Not suggested if:

You need sophisticated automation:

Remarkably, for the premium it bills, Constant Contact does not use the most advanced automations. While they do provide set off projects, autoresponders as well as abandoned cart campaigns (for Shopify just), you’ll find that more affordable devices use comparable degrees of automation– MailerLite and also Sendinblue, for instance.

Rating information


Alleviate of Use

Usually it’s simple to browse, though a little bit dull-looking. You can reach many places within a number of clicks, though as they’ve added a lot more functionality, some points have come to be a little hidden, for example, automations.

E-newsletter Creation


The editor is fast, but light on features, especially in the designing department. Aside from that it’s easy to deal with.



This is extremely fundamental, just allowing you to put simple introductions or contact information. There is no if/then/else reasoning offered.

Email kinds

Classic, autoresponders, basic automations, repeating newsletters, A/B testing, occasion enrollments, surveys, vouchers and also polls .

Choice and also Flexibility of Template Designs

Not negative. You can additionally start from scrape, and also use a convenient attribute called ‘Brand your email’ to auto-generate a layout based on your site’s shades and also logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It also creates pre-defined contact sectors based upon your consumers’ communications with your on-line store (e.g. repeat, lapsed as well as possible clients). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can not actually incorporate problems and actions as you can in several other tools.

List Management

You can develop segments from call task, list membership, contact information, tags, or ecommerce task. You can additionally produce a segment from your get in touch with understandings and tag get in touches with based on contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and it simply provides a description box, basic area choices (which you can’t contribute to) and afterwards a checklist, or lists, that people can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform as well terribly, reaching one of the most prominent email providers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Reports and also Analysis

In addition to standard open and click records, spam, bounce and unsubscribe prices are likewise available. You also obtain click warm maps, as well as some helpful summary records such as open and also click fads, opens by tool, % of contacts engaged, and a lot of effective subject line. You can also compare campaigns. Advanced tracking such as social tracking isn’t offered.


The device and also the website are only offered in English. You can select to change some of the non-editable e-mail sections (e.g. footer and privacy plan message) to one of 10 languages offered, mostly European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, nonetheless, there is a function to inspect the email for mistakes (missing links, placeholder message that hasn’t been upgraded, etc). There’s likewise a device that permits you to preview how e-mails will seek specific receivers, although this really did not appear to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on momentary hold for 15 days, and then dislike. They are moved right into a suspended bounce classification if it happens once again. They have actually a ‘recommended for removal’ filter readily available to check out these, however do not remove them automatically.



Import/export readily available although it’s not as straightforward as maybe– you require to initially allow advanced email authorizations under Account Settings.

Storage available for information as well as pictures


All plans come with unlimited storage space.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Different degrees of account gain access to


The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive quantity of applications as well as combinations , nearly 400.

Touchdown Page Builder

of course

This is only readily available by means of their kind builder, and it’s extremely fundamental. Instead, we ‘d recommend these totally free landing web page builders.

Customer Support

3.5/ 5.

There are a number of networks of assistance, consisting of real-time chat, phone assistance, a data base as well as community-based assistance. I located that the conversation and phone support weren’t constantly offered, which was a little irritating. When I was able to get hold of conversation support, nevertheless, I did find them to be receptive and also beneficial . Remember that you’ll need to contact order to cancel your membership, which is pretty annoying.

Total score.

3.6/ 5.

For a basic email device, Constant Contact ticks most of the boxes. The main issue right here, though, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves reiterate via their site, they are a tool for local business. As well as, therefore, it’s worth reviewing them on these terms. As stated over, they absolutely have sufficient of the essentials covered to satisfy most local business, and if it were as straightforward as that after that we ‘d recommend them much more extremely.

The concern, these days, is that there are lots of other e-mail devices offering much more than Constant Contact, and also for a whole lot less cash. This includes not only features, yet likewise customer experience. For the quantity you pay with Constant Contact, you could locate yourself using a lot extra effective devices such as ActiveCampaign and also GetResponse.

As well as with recent improvements to automations as well as coverage, and the enhancement of new features like a website builder, it does look like they’re making an effort to enhance the product. Their absence of innovative features makes it challenging to advise them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly declare that there could be other interests at play there.

Try Constant Contact now completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplified technique (it just features autoresponders). They likewise supply robust reports as well as analysis devices. In addition to that, they are also cheaper than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail advertising and marketing devices on the market. It’s readily available in 6 languages as well as includes advanced automation choices as well as a built-in CRM.
  • GetResponse is a solid alternative. It comes with several sophisticated features (e.g. a webinar device), offers and also has superb automations among the most effective spam and also layout testing tools we’ve ever used. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the very best choices to Constant Contact, check it out here. You can likewise try our Smart Finder to see which e-newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly such as to obtain right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be much better off taking a look at any of these CRMs for small companies, which will be much more budget friendly. There are even a lot of superb free CRMs to pick from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software for small companies. It safely shops your customer information as well as offers a safe and secure means to manage your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

Despite these fancy numbers and functions, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for tiny businesses. The problem, these days, is that there are plenty of other e-mail tools providing even a lot more than Constant Contact, and also for a great deal less money. For the amount you pay with Constant Contact, you might discover on your own using much a lot more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplified strategy (it just includes autoresponders).

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