Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the e-mail advertising and marketing game given that 1995. Throughout that time, they’ve handled to turn into one of one of the most secondhand e-mail devices in the world, after Mailchimp.

One point I observed is that Constant Contact is really often the leading option for many various other evaluation sites. Naturally, I wonder to see if our detailed evaluation produces the same outcome.

You could have checked out the Constant Contact testimonials used by individuals online, as well, as well as whilst they are pretty favorable, they may not provide you the whole picture. Our testimonial of Constant Contact is based on a systematic technique and also utilizes our functional experience and understanding of dozens of other basic as well as innovative advertising and marketing automation tools.

What makes them unique is that they’ve included several features for many years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, consultation organizing and also social campaigns. These all include in the varied list of email alternatives readily available, along with automations and reoccuring e-newsletters.

Constant Contact boast a marketplace with around 400 applications and also combinations that accommodate also the most niche of items. In spite of these showy numbers and functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. Sufficient factor for us to take a more detailed look at Constant Contact’s outs & ins and also examine if it’s still pertinent in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, yet their rates aren’t the most budget friendly, particularly when you take into consideration that their attributes just aren’t that progressed. Strategies begin with $9.99/ month, but this just allows for 500 subscribers, and prices rise pretty greatly afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our complete rates overview

Cons as well as pros


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather one-of-a-kind hereof, being among the few e-mail advertising and marketing tools to enable you to handle occasion invites, registrations, and tickets . Keep in mind that this function includes its very own costs: 5.4% + $0.80 for each ticket sold or purchase conducted.

Not advised if:

You need advanced automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer one of the most innovative automations. While they do provide caused campaigns, autoresponders as well as abandoned cart projects (for Shopify just), you’ll find that other much cheaper devices use similar levels of automation– MailerLite and Sendinblue.

Score information


Reduce of Use

Usually it’s simple to navigate, though a bit dull-looking. You can reach many places within a couple of clicks, though as they’ve added much more performance, some points have ended up being a little hidden, as an example, automations.

E-newsletter Creation


The editor is quick, however light on attributes, specifically in the designing department. In addition to that it’s easy to deal with.



This is really basic, only permitting you to put basic introductions or call details. There is no if/then/else logic offered.

Email types

Timeless, autoresponders, standard automations, reoccuring newsletters, A/B testing, occasion enrollments, promo codes, polls and surveys .

Selection as well as Flexibility of Template Designs

Not bad. You can also begin from scratch, and use a helpful function called ‘Brand your email’ to auto-generate a template based on your web site’s colors and also logo.

Email Marketing Automation

It additionally generates pre-defined call sectors based on your consumers’ communications with your online shop (e.g. repeat, expired and prospective clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are also readily available.

List Management

You can develop sections from call activity, checklist subscription, contact information, tags, or ecommerce activity. You can likewise produce a section from your call understandings and also tag get in touches with based upon get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, as well as it merely offers a description box, basic area options (which you can’t contribute to) and afterwards a listing, or checklists, that individuals can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well badly, getting to one of the most popular email providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and also Analysis

In addition to common open and also click reports, spam, bounce and unsubscribe rates are additionally offered. You likewise obtain click warm maps, and some helpful summary records such as open as well as click trends, opens by tool, % of calls engaged, as well as many effective subject line. You can additionally compare projects. Nonetheless, progressed tracking such as social monitoring isn’t offered.


The site and also the device are only readily available in English. You can pick to alter some of the non-editable email areas (e.g. footer and privacy policy text) to one of 10 languages offered, mainly European.

More Features

Spam- and also Design-Testing

Spam screening isn’t available, nevertheless, there is a function to check the e-mail for errors (missing links, placeholder message that hasn’t been upgraded, etc). There’s also a tool that permits you to sneak peek just how emails will search for details recipients, although this really did not seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are placed on short-term hold for 15 days, and then dislike. They are relocated right into a put on hold bounce group if it occurs once again. They have a ‘recommended for removal’ filter offered to view these, however do not eliminate them automatically.



Import/export offered although it’s not as straightforward as it could be– you require to initially allow innovative e-mail approvals under Account Settings.

Storage space offered for pictures as well as data


All strategies feature endless storage.

Pro Features



SPF and DKIM are sustained.

Very own Domain


Various degrees of account access

of course

The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a massive quantity of applications as well as assimilations , practically 400.

Touchdown Page Builder

of course

This is just available through their type contractor, as well as it’s really standard. Rather, we would certainly recommend these complimentary touchdown web page builders.

Customer Support

3.5/ 5.

There are a number of channels of support, including live chat, phone support, a understanding base as well as community-based assistance. I located that the conversation and phone assistance weren’t constantly readily available, which was a little aggravating.

Overall ranking.

3.6/ 5.

For a fundamental email device, Constant Contact ticks the majority of the boxes. The primary concern below, however, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves repeat with their site, they are a tool for local business. As well as, because of this, it’s worth assessing them on these terms. As stated over, they certainly have enough of the basics covered to satisfy most small companies, and also if it were as easy as that after that we would certainly recommend them a lot more extremely.

The problem, these days, is that there are lots of other email devices offering much more than Constant Contact, and also for a lot much less money. This consists of not only features, but likewise user experience. In fact, for the quantity you pay with Constant Contact, you can find yourself utilizing far more powerful devices such as ActiveCampaign as well as GetResponse.

They do grab factors for their decent deliverability prices, assimilations ( specifically social networks assimilations), as well as for allowing various access degrees for separate customers. And also with current enhancements to automations and also coverage, and the enhancement of brand-new attributes like a site building contractor, it does look like they’re making an effort to enhance the product. But their lack of advanced features makes it difficult to suggest them over others at this rate point. (You’ll see we don’t note them as a great Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly declare that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can’t be compared to Constant Contact’s simple strategy (it just includes autoresponders). They also offer robust reports as well as analysis tools. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail marketing tools on the marketplace. It’s offered in 6 languages and features innovative automation choices as well as a integrated CRM.
  • GetResponse is a strong alternative. It comes with many innovative features (e.g. a webinar tool), uses as well as has excellent automations among the best spam and also design testing tools we’ve ever used. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive guide with the best choices to Constant Contact, check it out right here. You can additionally check out our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for little businesses, which will certainly be far more affordable. There are also lots of superb cost-free CRMs to pick from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to cancel your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software program for local business. It safely shops your customer information as well as supplies a safe and secure method to handle your subscribers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are consistently great in our bi-annual deliverability tests.

Regardless of these showy numbers and attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves restate via their website, they are a device for small companies. The problem, these days, is that there are plenty of other e-mail devices offering also more than Constant Contact, as well as for a lot less cash. For the quantity you pay with Constant Contact, you can find yourself using much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified strategy (it just includes autoresponders).

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