Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail advertising and marketing game since 1995. During that time, they’ve handled to become one of the most previously owned email devices on the planet, after Mailchimp.

Something I discovered is that Constant Contact is really typically the leading selection for several various other review internet sites. Normally, I am curious to see if our in-depth evaluation generates the same end result.

You may have looked into the Constant Contact testimonials used by users online, as well, and also whilst they are quite favorable, they may not offer you the whole picture. Our review of Constant Contact is based upon a methodical approach as well as utilizes our useful experience and knowledge of dozens of other basic as well as innovative advertising automation devices.

What makes them special is that they’ve added a number of functions throughout the years that few of their competitors sporting activity, such as electronic item downloads, occasion monitoring, visit scheduling as well as social campaigns. These all contribute to the varied list of e-mail choices offered, along with automations and also persisting newsletters.

Constant Contact brag a marketplace with around 400 apps and combinations that satisfy even the most niche of items. Despite these fancy numbers as well as features, passion in Constant Contact appears to be on the decline, at least according to Google Trends. Sufficient reason for us to take a more detailed consider Constant Contact’s outs & ins and inspect if it’s still relevant in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards local business, however their costs aren’t the most budget friendly, particularly when you consider that their attributes just aren’t that progressed. Plans start from $9.99/ month, yet this just allows for 500 clients, and also rates rise quite sharply after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our complete rates overview

Cons as well as pros


Is Constant Contact the best e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is quite one-of-a-kind hereof, being one of minority email advertising devices to allow you to handle event invites, registrations, as well as tickets . Keep in mind that this attribute features its own costs: 5.4% + $0.80 for each and every ticket offered or deal conducted.

Not advised if:

You need innovative automation:

Remarkably, for the premium it bills, Constant Contact does not supply the most sophisticated automations. While they do use set off campaigns, autoresponders and also abandoned cart projects (for Shopify just), you’ll discover that other much cheaper devices use similar degrees of automation– MailerLite as well as Sendinblue, for instance.

Rating information


Reduce of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve added a lot more capability, some points have become a little concealed, for instance, automations.

E-newsletter Creation


The editor is fast, yet light on features, specifically in the styling department. In addition to that it’s easy to collaborate with.



This is very fundamental, just permitting you to place basic introductions or contact details. There is no if/then/else reasoning offered.

Email kinds

Traditional, autoresponders, fundamental automations, repeating e-newsletters, A/B testing, occasion enrollments, discount coupons, polls as well as surveys .

Selection as well as Flexibility of Template Designs

Not poor. You can likewise begin from scrape, and also utilize a useful feature called ‘Brand your email’ to auto-generate a design template based on your internet site’s shades and also logo design.

Email Marketing Automation

It likewise generates pre-defined get in touch with segments based on your consumers’ communications with your on-line store (e.g. repeat, expired as well as prospective customers). Automations based on contact triggers (e.g. email opens up, clicks) are additionally available.

Checklist Management

You can produce segments from contact task, checklist subscription, get in touch with details, tags, or ecommerce activity. You can also produce a segment from your contact insights and tag calls based upon contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, and also it simply provides a description box, basic area options (which you can’t contribute to) and then a list, or checklists, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not perform as well badly, reaching the most popular email service providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and also Analysis

In enhancement to conventional open and also click reports, spam, bounce as well as unsubscribe rates are additionally offered. You also obtain click heat maps, and some beneficial overview reports such as open and also click fads, opens by tool, % of contacts engaged, and also a lot of successful subject line.


The site and the tool are just offered in English. You can pick to alter some of the non-editable e-mail areas (e.g. footer as well as privacy policy text) to one of 10 languages offered, mainly European.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a feature to check the e-mail for errors ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s also a tool that allows you to sneak peek just how emails will certainly try to find particular receivers, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are positioned on temporary hold for 15 days, and afterwards frown at. If it takes place once more, they are moved into a put on hold bounce classification. They have a ‘recommended for removal’ filter available to see these, but do not eliminate them automatically.



Import/export available although it’s not as simple as maybe– you need to first make it possible for advanced e-mail permissions under Account Settings.

Storage space available for data and also pictures


All plans come with endless storage space.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various degrees of account access

of course

The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a massive amount of integrations and also apps , nearly 400.

Touchdown Page Builder


This is just offered through their type contractor, and it’s very fundamental. Instead, we would certainly suggest these free touchdown web page builders.

Customer Support

3.5/ 5.

There are a number of networks of assistance, consisting of online conversation, phone support, a knowledge base and also community-based assistance. I discovered that the conversation as well as phone support weren’t constantly readily available, which was a little irritating.

Overall rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks most of packages. The major concern below, however, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate through their site, they are a device for small companies. As well as, thus, it’s worth evaluating them on these terms. As discussed above, they definitely have sufficient of the essentials covered to satisfy most local business, and also if it were as straightforward as that after that we ‘d suggest them more extremely.

The concern, these days, is that there are lots of various other e-mail devices providing even more than Constant Contact, and also for a whole lot less cash. This consists of not just features, however likewise individual experience. For the quantity you pay with Constant Contact, you could find yourself making use of much a lot more effective tools such as ActiveCampaign and also GetResponse.

They do pick up points for their suitable deliverability rates, combinations ( specifically social networks assimilations), and for allowing various access levels for separate customers. And with current enhancements to automations and also coverage, and the enhancement of new attributes like a site home builder, it does resemble they’re making an effort to enhance the product. Their lack of advanced attributes makes it hard to advise them over others at this cost point. (You’ll see we don’t provide them as a excellent Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly assert that there might be various other rate of interests at play there.

Try Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before attempted, and also it can’t be compared to Constant Contact’s simplified method (it only includes autoresponders). They also use robust reports and also analysis devices. On top of that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising and marketing tools on the marketplace. It’s offered in 6 languages and also features innovative automation alternatives as well as a integrated CRM.
  • GetResponse is a strong alternative. It features several sophisticated functions (e.g. a webinar device), supplies and has exceptional automations one of the very best spam and also style testing tools we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive overview with the best choices to Constant Contact, check it out right here. You can likewise experiment with our Smart Finder to see which newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly like to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for tiny services, which will certainly be much a lot more budget-friendly. There are even lots of superb cost-free CRMs to pick from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for small companies. It safely shops your client data and provides a safe and secure means to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are consistently excellent in our bi-annual deliverability examinations.

In spite of these showy numbers and also attributes, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat with their website, they are a tool for small services. The issue, these days, is that there are lots of various other email tools supplying even more than Constant Contact, and for a great deal less cash. For the quantity you pay with Constant Contact, you could find yourself using much more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simple technique (it just includes autoresponders).

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