Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising and marketing video game given that 1995. Throughout that time, they’ve handled to turn into one of one of the most used email tools on the planet, after Mailchimp.

One point I saw is that Constant Contact is very commonly the leading option for lots of various other testimonial sites. Normally, I wonder to see if our detailed evaluation creates the same outcome.

You could have had a look at the Constant Contact evaluations provided by users online, also, and also whilst they are rather positive, they might not offer you the whole picture. Our review of Constant Contact is based on a systematic method as well as uses our useful experience and also expertise of loads of other straightforward as well as sophisticated marketing automation tools.

What makes them unique is that they’ve included a number of features for many years that few of their competitors sporting activity, such as digital item downloads, event monitoring, consultation organizing and social projects. These all add to the diverse list of email alternatives available, in addition to automations as well as persisting e-newsletters.

Constant Contact boast a marketplace with around 400 apps and also assimilations that deal with also one of the most specific niche of items. Despite these fancy numbers and also functions, passion in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and also examine.
Find out below!

Constant Contact Summary

Constant Contact is routed towards small companies, but their rates aren’t the most inexpensive, specifically when you think about that their features just aren’t that progressed. Plans begin with $9.99/ month, yet this just allows for 500 clients, as well as costs climb pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our full rates overview

Cons and also pros


Is Constant Contact the right newsletter service for you?

Recommended if:

You run events:

Constant Contact is rather unique in this regard, being among minority e-mail marketing devices to permit you to manage occasion registrations, tickets, and also invites . Bear in mind that this attribute features its own fees: 5.4% + $0.80 for every ticket sold or purchase carried out.

Not suggested if:

You need innovative automation:

Remarkably, for the premium it bills, Constant Contact doesn’t supply the most innovative automations. While they do offer activated campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll locate that various other much more affordable devices offer similar levels of automation– MailerLite and also Sendinblue.

Score details


Ease of Use

Typically it’s simple to navigate, though a little bit dull-looking. You can get to the majority of locations within a number of clicks, though as they’ve included much more functionality, some things have actually ended up being a little concealed, for example, automations.

E-newsletter Creation


The editor is quick, however light on features, specifically in the designing department. Aside from that it’s very easy to work with.


of course

This is extremely standard, only enabling you to place basic greetings or contact details. There is no if/then/else logic available.

Email types

Classic, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, occasion enrollments, polls, discount coupons and studies .

Selection and also Flexibility of Template Designs

Not negative. You can also begin from scrape, as well as use a helpful feature called ‘Brand your email’ to auto-generate a theme based on your website’s shades and also logo design.

Email Marketing Automation

It likewise creates pre-defined get in touch with sections based on your clients’ communications with your on the internet store (e.g. repeat, lapsed as well as potential clients). Automations based on contact triggers (e.g. email opens up, clicks) are likewise readily available.

Checklist Management

You can create sectors from get in touch with activity, listing membership, get in touch with information, tags, or ecommerce task. You can additionally develop a sector from your contact insights and also tag calls based on contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and also it just offers a description box, basic area choices (which you can’t include in) and afterwards a list, or lists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also terribly, getting to the most prominent e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

In enhancement to typical open as well as click records, spam, bounce and unsubscribe rates are additionally offered. You additionally obtain click warm maps, and also some helpful summary records such as open and also click trends, opens up by tool, % of contacts involved, as well as a lot of effective subject line.


The site and the device are just offered in English. You can choose to change some of the non-editable email areas (e.g. footer and also personal privacy plan text) to one of 10 languages offered, mainly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t offered, nonetheless, there is a attribute to examine the email for errors (missing web links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that permits you to sneak peek exactly how emails will try to find specific recipients, although this really did not seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management


Soft bounces are positioned on short-term hold for 15 days, and after that frown at. They are relocated right into a put on hold bounce category if it occurs once again. They have actually a ‘ advised for removal’ filter available to see these, yet don’t eliminate them instantly.


of course

Import/export readily available although it’s not as uncomplicated as maybe– you require to first make it possible for innovative email permissions under Account Settings.

Storage offered for pictures as well as information


All strategies feature endless storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different degrees of account access


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive amount of integrations as well as apps , virtually 400.

Touchdown Page Builder

of course

This is only offered by means of their type building contractor, and also it’s extremely standard. Instead, we would certainly recommend these complimentary landing web page home builders.

Client Support

3.5/ 5.

There are several networks of assistance, consisting of real-time chat, phone support, a expertise base and community-based support. I located that the chat and phone support weren’t always readily available, which was a little discouraging.

Total rating.

3.6/ 5.

For a standard email device, Constant Contact ticks the majority of packages. The primary problem right here, however, is that they’re asking a costs cost for a sub-premium item.

Final thought.

As Constant Contact themselves repeat via their site, they are a tool for small companies. And, thus, it’s worth assessing them on these terms. As pointed out above, they absolutely have sufficient of the basics covered to satisfy most local business, as well as if it were as easy as that then we would certainly advise them more highly.

The problem, nowadays, is that there are plenty of various other email devices offering even more than Constant Contact, and also for a great deal much less cash. This consists of not only features, however also user experience. Actually, for the amount you pay with Constant Contact, you could find yourself utilizing much more effective devices such as ActiveCampaign as well as GetResponse.

And also with recent improvements to automations as well as coverage, and also the addition of new attributes like a web site builder, it does look like they’re making an effort to enhance the product. Their lack of innovative functions makes it tough to recommend them over others at this cost factor.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly declare that there could be other rate of interests at play there.

Try Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever before attempted, and also it can’t be compared to Constant Contact’s simple strategy (it only includes autoresponders). They also provide robust reports as well as analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email advertising devices on the marketplace. It’s readily available in 6 languages and comes with innovative automation options and a built-in CRM.
  • GetResponse is a solid alternative. It includes numerous advanced functions (e.g. a webinar tool), has outstanding automations and also provides among the very best spam and also style screening devices we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth overview with the best options to Constant Contact, check it out below. You can likewise experiment with our Smart Finder to see which e-newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d like to get right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a look at any of these CRMs for tiny services, which will be far a lot more cost effective. There are even lots of exceptional complimentary CRMs to choose from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software application for local business. It securely shops your client data and provides a safe way to manage your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability tests.

Despite these fancy numbers and also attributes, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state through their site, they are a tool for little services. The issue, these days, is that there are plenty of various other e-mail devices providing even more than Constant Contact, as well as for a lot much less cash. For the amount you pay with Constant Contact, you can locate yourself utilizing much extra powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders).

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