Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Template How To Add Image To Text Block

Constant Contact have remained in the e-mail marketing video game because 1995. During that time, they’ve handled to become one of one of the most secondhand e-mail tools in the world, after Mailchimp.

Something I saw is that Constant Contact is extremely usually the top choice for lots of other review internet sites. Normally, I am curious to see if our comprehensive analysis creates the very same outcome.

You may have had a look at the Constant Contact evaluations provided by users online, too, and whilst they are pretty favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical approach and also utilizes our practical experience as well as expertise of lots of other straightforward as well as sophisticated marketing automation tools.

What makes them special is that they’ve included numerous attributes for many years that few of their competitors sport, such as electronic product downloads, event administration, appointment scheduling as well as social campaigns. These all contribute to the diverse list of email alternatives readily available, in addition to automations and persisting e-newsletters.

Constant Contact brag a marketplace with around 400 apps and integrations that satisfy even the most specific niche of items. In spite of these showy numbers as well as features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. Sufficient reason for us to take a more detailed look at Constant Contact’s outs & ins and also inspect if it’s still pertinent in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, yet their prices aren’t one of the most affordable, particularly when you take into consideration that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this only enables 500 subscribers, and prices climb pretty greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our full prices overview

Cons and also pros


Is Constant Contact the best e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is fairly unique in this regard, being among minority email marketing tools to enable you to handle event tickets, invitations, as well as enrollments . Keep in mind that this feature includes its very own charges: 5.4% + $0.80 for every ticket marketed or transaction carried out.

Not advised if:

You require innovative automation:

Remarkably, for the premium it bills, Constant Contact does not supply the most advanced automations. While they do offer triggered campaigns, autoresponders and abandoned cart projects (for Shopify only), you’ll find that various other much cheaper devices offer comparable degrees of automation– MailerLite as well as Sendinblue.

Ranking information


Alleviate of Use

Typically it’s easy to browse, though a bit dull-looking. You can get to many locations within a number of clicks, though as they’ve added extra performance, some things have come to be a little surprise, for instance, automations.

E-newsletter Creation


The editor is quick, yet light on features, especially in the designing division. Apart from that it’s simple to collaborate with.



This is very basic, just permitting you to insert straightforward introductions or contact details. There is no if/then/else logic readily available.

Email kinds

Classic, autoresponders, standard automations, persisting newsletters, A/B testing, event registrations, surveys, vouchers and also surveys .

Option as well as Flexibility of Template Designs

Not bad. There are around 200 (!) themes to select from, with varying degrees of top quality (some are respectable, while others look a little standard and outdated). You can also start from scratch, and make use of a helpful function called ‘Brand your email’ to auto-generate a design template based upon your website’s colors as well as logo.

Email Marketing Automation

They provide autoresponders as well as deserted cart advocate Shopify as well as WooCommerce. It also produces pre-defined call sections based on your clients’ interactions with your online store (e.g. repeat, expired as well as possible customers). Automations based upon get in touch with triggers (e.g. email opens, clicks) are also readily available. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can’t truly combine problems and actions as you can in numerous other tools.

Listing Management

You can develop sections from call activity, list subscription, call information, tags, or ecommerce activity. You can additionally develop a section from your get in touch with understandings and tag calls based on contact field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the type, as well as it simply provides a summary box, standard area alternatives (which you can’t include in) and afterwards a checklist, or lists, that people can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute as well severely, reaching the most preferred e-mail carriers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and Analysis

In addition to common open as well as click records, spam, bounce and also unsubscribe rates are likewise available. You likewise obtain click warmth maps, and some helpful review records such as open and click patterns, opens up by gadget, % of get in touches with involved, as well as the majority of successful subject line.


Below’s where it gets a bit unshaven. The site as well as the tool are just available in English. You can choose to alter some of the non-editable e-mail areas (e.g. footer and also personal privacy policy text) to one of 10 languages available, primarily European. Assistance as well as the knowledge base is offered in 4 languages. A little complex, yet at the very least there’s some effort to support multilingual users and audiences.

More Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nevertheless, there is a feature to check the e-mail for errors (missing web links, placeholder text that hasn’t been updated, and so on). There’s also a device that permits you to sneak peek just how e-mails will look for certain recipients, although this didn’t seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and afterwards resent. If it occurs again, they are moved into a suspended bounce category. They have a ‘ advised for removal’ filter available to watch these, but do not remove them instantly.



Import/export available although it’s not as uncomplicated as it could be– you need to initially make it possible for advanced email consents under Account Settings.

Storage offered for information and also images


All strategies include unrestricted storage.

Pro Features



SPF and DKIM are supported.

Own Domain


Different levels of account accessibility


The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous amount of apps and assimilations , nearly 400.

Landing Page Builder

of course

This is just available through their kind contractor, and it’s really fundamental. Rather, we ‘d recommend these complimentary touchdown page home builders.

Consumer Support

3.5/ 5.

There are several channels of support, including online chat, phone support, a knowledge base and community-based support. I located that the conversation and phone assistance weren’t always available, which was a little discouraging.

Total score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks most of packages. The primary problem right here, however, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a tool for local business. And, because of this, it’s worth assessing them on these terms. As discussed over, they most definitely have enough of the basics covered to please most small companies, and also if it were as basic as that then we ‘d suggest them much more highly.

The problem, these days, is that there are plenty of various other email devices offering even more than Constant Contact, as well as for a whole lot less money. This consists of not only includes, however additionally customer experience. For the quantity you pay with Constant Contact, you could locate on your own utilizing much extra effective devices such as ActiveCampaign and also GetResponse.

They do grab factors for their suitable deliverability prices, integrations (particularly social networks integrations), as well as for enabling different gain access to levels for separate users. And with current enhancements to automations and also coverage, and also the addition of brand-new attributes like a site builder, it does resemble they’re making an effort to enhance the item. Yet their lack of sophisticated features makes it tough to recommend them over others at this rate factor. (You’ll see we don’t provide them as a excellent Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly assert that there might be other passions at play there.

Attempt Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplified technique (it just features autoresponders). They additionally provide durable reports and analysis devices. They are even more affordable than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as includes innovative automation choices as well as a built-in CRM.
  • GetResponse is a solid alternative. It comes with lots of sophisticated features (e.g. a webinar device), uses and has exceptional automations among the most effective spam and also style testing tools we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a thorough guide with the very best options to Constant Contact, check it out here. You can likewise check out our Smart Finder to see which newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to get into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. Nonetheless, at $399/month, you ‘d be better off taking a look at any of these CRMs for small businesses, which will certainly be far more budget friendly. There are also plenty of superb totally free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to cancel your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software program for small businesses. It safely shops your consumer information and also provides a protected method to handle your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability prices are regularly excellent in our bi-annual deliverability tests.

Regardless of these flashy numbers as well as functions, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate via their website, they are a tool for little organizations. The problem, these days, is that there are plenty of other e-mail tools offering also more than Constant Contact, and for a lot much less money. For the amount you pay with Constant Contact, you could discover on your own making use of a lot extra effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simple approach (it only includes autoresponders).

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