Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Version 2 App Exchange

Constant Contact have actually been in the email advertising game since 1995. Throughout that time, they’ve handled to become one of one of the most previously owned e-mail tools worldwide, after Mailchimp.

Something I noticed is that Constant Contact is extremely frequently the leading choice for several other testimonial websites. Naturally, I wonder to see if our in-depth evaluation creates the same end result.

You may have taken a look at the Constant Contact testimonials supplied by individuals online, also, and also whilst they are quite positive, they may not offer you the whole picture. Our testimonial of Constant Contact is based upon a systematic strategy and also utilizes our useful experience as well as knowledge of lots of various other straightforward as well as advanced advertising and marketing automation tools.

What makes them unique is that they’ve added a number of features for many years that few of their competitors sport, such as electronic product downloads, event monitoring, consultation scheduling and social projects. These all add to the diverse checklist of e-mail alternatives offered, along with automations and persisting newsletters.

Constant Contact brag a industry with around 400 applications as well as assimilations that deal with even the most niche of products. Despite these showy numbers and also features, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins as well as examine.
Discover listed below!

Constant Contact Summary

Constant Contact is routed towards local business, yet their costs aren’t one of the most economical, particularly when you consider that their features simply aren’t that progressed. Strategies begin with $9.99/ month, yet this just allows for 500 subscribers, and rates increase quite greatly after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full pricing guide

Cons and also pros


Is Constant Contact the appropriate e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is fairly unique in this regard, being one of minority email marketing tools to permit you to handle event registrations, invites, and tickets . Keep in mind that this feature comes with its very own costs: 5.4% + $0.80 for each ticket offered or deal carried out.

Not suggested if:

You need innovative automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t provide one of the most innovative automations. While they do offer set off projects, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that other much less expensive tools use comparable levels of automation– MailerLite and also Sendinblue.

Rating details


Alleviate of Use

Normally it’s very easy to navigate, though a little bit dull-looking. You can get to most places within a number of clicks, though as they’ve added much more performance, some things have actually come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is quickly, but light on attributes, particularly in the styling department. In addition to that it’s easy to deal with.



This is really basic, only enabling you to insert simple introductions or call information. There is no if/then/else logic offered.

Email types

Classic, autoresponders, basic automations, repeating newsletters, A/B testing, occasion registrations, studies, polls as well as promo codes .

Selection and also Flexibility of Template Designs

Not poor. You can also start from scrape, as well as utilize a handy attribute called ‘Brand your e-mail’ to auto-generate a template based on your website’s colors as well as logo.

Email Marketing Automation

It additionally produces pre-defined contact segments based on your customers’ communications with your online shop (e.g. repeat, expired and potential clients). Automations based on call triggers (e.g. e-mail opens, clicks) are likewise readily available.

List Management

You can develop segments from contact activity, checklist membership, contact details, tags, or ecommerce activity. You can also create a segment from your contact understandings and tag get in touches with based upon call area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, as well as it just offers a description box, basic area options (which you can not add to) and then a list, or listings, that people can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute too badly, getting to the most prominent e-mail companies (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Records as well as Analysis

Along with typical open as well as click reports, spam, bounce and unsubscribe rates are likewise offered. You likewise get click warm maps, and some helpful summary records such as open and click fads, opens up by device, % of contacts involved, and also most successful subject line. You can additionally contrast campaigns. Progressed tracking such as social tracking isn’t offered.


Here’s where it gets a bit hirsute. The tool and also the website are just readily available in English. You can choose to alter some of the non-editable email areas (e.g. footer as well as personal privacy policy text) to one of 10 languages readily available, mainly European. Assistance and also the data base is offered in 4 languages. A little complex, yet a minimum of there’s some effort to support multilingual customers and target markets.

More Features

Spam- and Design-Testing

Spam screening isn’t readily available, nonetheless, there is a function to check the email for mistakes ( missing out on links, placeholder text that hasn’t been updated, etc). There’s also a device that allows you to sneak peek just how emails will look for certain receivers, although this didn’t appear to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on short-term hold for 15 days, and after that feel bitter. If it takes place once more, they are moved into a put on hold bounce group. They have actually a ‘recommended for elimination’ filter offered to see these, however don’t eliminate them automatically.



Import/export offered although it’s not as straightforward as it could be– you require to first enable sophisticated e-mail approvals under Account Settings.

Storage space readily available for photos and also information


All strategies include unlimited storage space.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Different degrees of account access


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a huge quantity of applications as well as integrations , virtually 400.

Touchdown Page Builder


This is only available by means of their form builder, as well as it’s really standard. Rather, we would certainly advise these totally free touchdown page contractors.

Consumer Support

3.5/ 5.

There are several channels of support, consisting of online chat, phone support, a understanding base and also community-based support. I discovered that the conversation and phone support weren’t constantly available, which was a little aggravating.

General rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of the boxes. The primary concern here, however, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves repeat via their website, they are a device for small companies. And also, because of this, it’s worth examining them on these terms. As mentioned above, they absolutely have sufficient of the essentials covered to please most local business, and if it were as simple as that after that we would certainly advise them a lot more highly.

The problem, these days, is that there are plenty of other email tools providing much more than Constant Contact, and also for a great deal much less money. This includes not just features, however likewise individual experience. For the amount you pay with Constant Contact, you might locate yourself using a lot a lot more powerful devices such as ActiveCampaign and GetResponse.

They do grab factors for their respectable deliverability prices, integrations ( especially social media assimilations), and also for allowing different accessibility levels for separate users. And also with recent enhancements to automations and also coverage, and also the addition of new features like a website home builder, it does look like they’re making an effort to boost the product. But their absence of innovative functions makes it tough to recommend them over others at this cost factor. (You’ll see we don’t note them as a excellent Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there may be various other interests at play there.

Try Constant Contact now completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before attempted, and also it can not be compared to Constant Contact’s simplistic method (it only includes autoresponders). They likewise offer robust reports as well as analysis tools. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail advertising devices on the market. It’s available in 6 languages as well as comes with advanced automation choices and also a built-in CRM.
  • GetResponse is a strong choice. It features numerous innovative attributes (e.g. a webinar tool), offers and has excellent automations among the best spam as well as layout screening tools we’ve ever used. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be a lot better off taking a appearance at any of these CRMs for tiny companies, which will certainly be far more affordable. There are also lots of excellent free CRMs to pick from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to cancel your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software for small businesses. It securely stores your consumer information as well as supplies a protected method to manage your subscribers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability examinations.

Regardless of these showy numbers and also attributes, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their website, they are a tool for tiny businesses. The concern, these days, is that there are plenty of various other e-mail tools offering even extra than Constant Contact, and also for a great deal much less cash. For the quantity you pay with Constant Contact, you might find yourself utilizing a lot a lot more powerful tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders).

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