Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Vs Activecampaign

Constant Contact have actually remained in the email advertising and marketing game given that 1995. Throughout that time, they’ve taken care of to become one of the most secondhand email devices in the world, after Mailchimp.

One point I discovered is that Constant Contact is extremely often the leading selection for numerous various other testimonial websites. Normally, I wonder to see if our thorough evaluation creates the exact same end result.

You may have looked into the Constant Contact evaluations used by individuals online, also, and whilst they are pretty positive, they might not offer you the whole picture. Our evaluation of Constant Contact is based on a methodical approach and also utilizes our functional experience and also understanding of lots of various other straightforward as well as innovative advertising and marketing automation tools.

What makes them unique is that they’ve added several functions for many years that few of their rivals sporting activity, such as electronic product downloads, event administration, appointment scheduling as well as social projects. These all add to the diverse listing of e-mail alternatives offered, in addition to automations as well as repeating newsletters.

Constant Contact boast a market with around 400 applications and assimilations that cater to also the most niche of items. In spite of these showy numbers as well as attributes, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs as well as examine.
Learn below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their rates aren’t one of the most affordable, specifically when you think about that their features simply aren’t that progressed. Strategies start from $9.99/ month, but this only permits 500 clients, as well as costs climb pretty greatly afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our total pricing guide

Pros and Cons


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run events:

Constant Contact is quite special hereof, being just one of the few email advertising tools to allow you to take care of occasion tickets, invites, and registrations . Bear in mind that this function features its own fees: 5.4% + $0.80 for each ticket offered or transaction performed.

Not recommended if:

You need advanced automation:

Remarkably, for the costs it charges, Constant Contact does not supply one of the most innovative automations. While they do provide caused campaigns, autoresponders and deserted cart projects (for Shopify only), you’ll locate that more affordable devices offer comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Score information


Reduce of Use

Typically it’s very easy to browse, though a bit dull-looking. You can get to a lot of areas within a couple of clicks, though as they’ve added much more performance, some points have actually become a little concealed, for example, automations.

E-newsletter Creation


The editor is fast, however light on functions, particularly in the styling department. Apart from that it’s easy to work with.


of course

This is very basic, just enabling you to place simple introductions or get in touch with details. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, basic automations, persisting newsletters, A/B screening, occasion enrollments, coupons, polls as well as surveys .

Option as well as Flexibility of Template Designs

Not bad. You can also start from scratch, and make use of a convenient attribute called ‘Brand your email’ to auto-generate a theme based on your site’s colors and logo design.

Email Marketing Automation

They use autoresponders as well as abandoned cart advocate Shopify and WooCommerce. It also creates pre-defined call sectors based upon your clients’ communications with your online shop (e.g. repeat, lapsed as well as potential clients). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are additionally offered. It’s worth keeping in mind that the automations aren’t the most flexible, as you can not truly incorporate problems and also activities as you can in many various other devices.

List Management

You can develop segments from contact activity, list subscription, get in touch with information, tags, or ecommerce activity. You can additionally produce a sector from your get in touch with understandings as well as tag contacts based upon contact field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the kind, and also it just uses a summary box, fundamental field choices (which you can’t add to) and afterwards a listing, or listings, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute as well severely, getting to one of the most preferred e-mail companies (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and also Analysis

In enhancement to typical open and click reports, spam, bounce and unsubscribe prices are likewise available. You additionally get click warm maps, and some valuable review reports such as open and click fads, opens up by tool, % of contacts involved, as well as the majority of effective subject line.


The site and the tool are only available in English. You can select to change some of the non-editable e-mail areas (e.g. footer and also privacy policy message) to one of 10 languages available, primarily European.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a attribute to inspect the email for errors ( missing out on links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a device that enables you to preview just how e-mails will certainly look for particular recipients, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and afterwards feel bitter. If it happens again, they are moved right into a suspended bounce category. They have a ‘recommended for elimination’ filter offered to see these, however do not remove them automatically.



Import/export readily available although it’s not as simple as maybe– you require to initially make it possible for innovative email authorizations under Account Settings.

Storage space offered for data and also photos


All plans include limitless storage.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various degrees of account accessibility

of course

The Account Owner can likewise appoint duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a large amount of apps and assimilations , nearly 400.

Landing Page Builder


This is just available by means of their type home builder, as well as it’s very standard. Rather, we ‘d recommend these cost-free touchdown web page building contractors.

Client Support

3.5/ 5.

There are several networks of support, including real-time chat, phone support, a knowledge base as well as community-based assistance. I located that the chat and also phone support weren’t always readily available, which was a little frustrating. When I had the ability to get hold of conversation support, nonetheless, I did locate them to be helpful as well as receptive . Remember that you’ll require to employ order to terminate your membership, which is rather aggravating.

Total score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of the boxes. The main problem right here, however, is that they’re asking a costs cost for a sub-premium item.

Final thought.

As Constant Contact themselves restate through their website, they are a tool for small businesses. And also, thus, it’s worth examining them on these terms. As discussed above, they definitely have sufficient of the fundamentals covered to satisfy most small businesses, and if it were as straightforward as that then we would certainly advise them a lot more very.

The concern, nowadays, is that there are a lot of various other e-mail devices using even more than Constant Contact, and for a whole lot less money. This includes not only includes, yet additionally customer experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself using much more powerful tools such as ActiveCampaign as well as GetResponse.

They do grab factors for their good deliverability prices, combinations (particularly social networks assimilations), and also for enabling various gain access to levels for separate customers. And with current improvements to automations and reporting, and also the addition of new attributes like a website builder, it does look like they’re making an initiative to improve the item. Their lack of sophisticated attributes makes it challenging to recommend them over others at this rate factor. (You’ll see we don’t detail them as a good Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there may be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplified approach (it only includes autoresponders). They likewise offer robust records and analysis tools. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail marketing devices on the market. It’s available in 6 languages as well as features advanced automation alternatives and also a built-in CRM.
  • GetResponse is a solid choice. It includes several advanced features (e.g. a webinar device), provides and also has exceptional automations one of the most effective spam and layout testing devices we’ve ever used. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough guide with the very best alternatives to Constant Contact, check it out below. You can additionally try our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to get right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for small companies, which will be much extra affordable. There are also a lot of outstanding totally free CRMs to pick from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising software application for small businesses. It safely shops your client data as well as supplies a safe means to handle your subscribers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability tests.

Despite these fancy numbers and also functions, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for small services. The problem, these days, is that there are lots of other email devices using also extra than Constant Contact, and also for a lot much less cash. For the quantity you pay with Constant Contact, you could locate on your own using much more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simplistic method (it only features autoresponders).

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