Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Widgets WordPress

Constant Contact have actually been in the e-mail advertising video game given that 1995. During that time, they’ve taken care of to become one of the most secondhand email tools on the planet, after Mailchimp.

One thing I noticed is that Constant Contact is very typically the leading selection for lots of various other testimonial websites. Naturally, I wonder to see if our comprehensive evaluation creates the same result.

You could have looked into the Constant Contact evaluations used by individuals online, as well, as well as whilst they are pretty favorable, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical technique and utilizes our useful experience and also knowledge of loads of various other easy and advanced advertising and marketing automation tools.

What makes them unique is that they’ve included several attributes over the years that few of their competitors sporting activity, such as digital product downloads, occasion administration, appointment scheduling as well as social projects. These all contribute to the diverse list of e-mail choices readily available, in addition to automations and repeating newsletters.

Constant Contact boast a marketplace with around 400 apps and combinations that deal with even one of the most particular niche of products. Regardless of these fancy numbers and also attributes, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a more detailed look at Constant Contact’s outs & ins as well as examine if it’s still pertinent in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of local business, yet their prices aren’t one of the most affordable, particularly when you take into consideration that their functions just aren’t that advanced. Strategies start from $9.99/ month, however this just enables 500 subscribers, and also rates climb pretty greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete pricing guide

Cons and pros


Is Constant Contact the right newsletter solution for you?

Recommended if:

You run events:

Constant Contact is fairly one-of-a-kind in this regard, being just one of the few email advertising and marketing devices to allow you to handle event tickets, registrations, as well as invitations . Remember that this feature includes its own fees: 5.4% + $0.80 for each ticket sold or transaction carried out.

Not recommended if:

You require advanced automation:

Remarkably, for the premium it bills, Constant Contact does not offer one of the most advanced automations. While they do supply set off projects, autoresponders and also deserted cart campaigns (for Shopify just), you’ll locate that various other much more affordable tools offer comparable levels of automation– MailerLite as well as Sendinblue.

Rating information


Relieve of Use

Usually it’s simple to browse, though a bit dull-looking. You can reach the majority of places within a couple of clicks, though as they’ve added extra performance, some points have become a little surprise, for example, automations.

E-newsletter Creation


The editor is quick, but light on attributes, especially in the styling division. Besides that it’s simple to collaborate with.



This is extremely basic, just enabling you to put straightforward greetings or call information. There is no if/then/else logic available.

Email kinds

Timeless, autoresponders, fundamental automations, recurring newsletters, A/B testing, event enrollments, studies, surveys as well as promo codes .

Option and also Flexibility of Template Designs

Not bad. You can also begin from scrape, as well as make use of a convenient feature called ‘Brand your email’ to auto-generate a template based on your web site’s colors and logo.

Email Marketing Automation

It also produces pre-defined get in touch with segments based on your customers’ interactions with your on the internet store (e.g. repeat, lapsed and also prospective customers). Automations based on get in touch with triggers (e.g. email opens, clicks) are also readily available.

Checklist Management

You can develop sections from contact task, listing membership, contact information, tags, or ecommerce activity. You can additionally create a sector from your get in touch with understandings and also tag get in touches with based upon call field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and it merely offers a summary box, basic field options (which you can not contribute to) and then a list, or checklists, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute as well badly, getting to one of the most prominent e-mail suppliers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports as well as Analysis

In enhancement to common open as well as click reports, spam, bounce as well as unsubscribe rates are likewise available. You also get click heat maps, as well as some helpful summary reports such as open and click trends, opens up by device, % of calls engaged, as well as a lot of successful subject line.


The site and also the tool are only available in English. You can pick to change some of the non-editable e-mail areas (e.g. footer as well as privacy plan text) to one of 10 languages available, primarily European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, however, there is a attribute to inspect the e-mail for mistakes (missing links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that allows you to preview exactly how e-mails will search for specific recipients, although this really did not seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and afterwards frown at. They are relocated into a put on hold bounce group if it takes place once again. They have a ‘ advised for removal’ filter available to watch these, however do not remove them automatically.



Import/export available although it’s not as uncomplicated as maybe– you require to first make it possible for sophisticated e-mail approvals under Account Settings.

Storage available for data and also images


All plans include unrestricted storage.

Pro Features


of course

SPF and DKIM are sustained.

Own Domain


Various degrees of account access


The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a enormous quantity of combinations and applications , practically 400.

Touchdown Page Builder

of course

This is only available by means of their kind builder, as well as it’s very fundamental. Instead, we ‘d recommend these complimentary landing page home builders.

Customer Support

3.5/ 5.

There are numerous networks of assistance, including real-time conversation, phone assistance, a knowledge base as well as community-based assistance. I discovered that the conversation and also phone support weren’t constantly offered, which was a little frustrating.

General ranking.

3.6/ 5.

For a standard email device, Constant Contact ticks the majority of packages. The major problem below, though, is that they’re asking a costs cost for a sub-premium product.

Final thought.

As Constant Contact themselves repeat through their site, they are a device for small businesses. And, because of this, it’s worth reviewing them on these terms. As discussed above, they definitely have enough of the essentials covered to please most small businesses, and also if it were as straightforward as that then we would certainly advise them a lot more highly.

The concern, these days, is that there are a lot of various other email devices using much more than Constant Contact, and for a whole lot less money. This consists of not just includes, but also customer experience. For the quantity you pay with Constant Contact, you could find on your own utilizing a lot extra effective tools such as ActiveCampaign and GetResponse.

And also with recent enhancements to automations as well as reporting, as well as the enhancement of brand-new attributes like a internet site home builder, it does look like they’re making an initiative to enhance the product. Their absence of sophisticated attributes makes it challenging to recommend them over others at this rate point.

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly declare that there could be various other passions at play there.

Attempt Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplistic technique (it only features autoresponders). They additionally offer durable reports and also analysis tools. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising devices on the market. It’s offered in 6 languages as well as features sophisticated automation choices and a built-in CRM.
  • GetResponse is a solid alternative. It includes numerous sophisticated attributes (e.g. a webinar tool), provides as well as has exceptional automations among the best spam as well as layout testing devices we’ve ever used. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive guide with the best choices to Constant Contact, check it out right here. You can likewise check out our Smart Finder to see which e-newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d like to get into the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be far better off having a look at any one of these CRMs for small companies, which will certainly be even more budget friendly. There are also lots of exceptional free CRMs to pick from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software application for local business. It securely shops your client information and provides a safe and secure means to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability examinations.

In spite of these flashy numbers and attributes, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate via their website, they are a device for tiny businesses. The issue, these days, is that there are plenty of various other email tools providing even extra than Constant Contact, and also for a great deal much less cash. For the quantity you pay with Constant Contact, you might locate on your own making use of a lot a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simple technique (it just includes autoresponders).

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