Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Youtube Tutorial How To Create An Email Blast

Constant Contact have actually remained in the email marketing video game considering that 1995. During that time, they’ve taken care of to turn into one of one of the most used e-mail devices on the planet, after Mailchimp.

One thing I noticed is that Constant Contact is really often the leading selection for numerous various other evaluation internet sites. Normally, I am curious to see if our comprehensive evaluation generates the same result.

You might have taken a look at the Constant Contact testimonials used by customers online, as well, and whilst they are quite favorable, they may not give you the whole picture. Our review of Constant Contact is based on a methodical technique and also uses our useful experience and understanding of dozens of various other easy and advanced advertising automation devices.

What makes them unique is that they’ve added numerous features over the years that few of their rivals sporting activity, such as electronic item downloads, occasion monitoring, appointment scheduling as well as social projects. These all include in the varied listing of e-mail alternatives available, in addition to automations as well as repeating e-newsletters.

Constant Contact boast a market with around 400 apps and also integrations that accommodate also one of the most niche of items. Regardless of these flashy numbers and also features, passion in Constant Contact seems to be on the decline, at least according to Google Trends. Sufficient reason for us to take a more detailed check out Constant Contact’s ins & outs and also check if it’s still pertinent in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, but their prices aren’t one of the most cost effective, specifically when you consider that their features just aren’t that progressed. Strategies begin with $9.99/ month, but this just enables 500 customers, and also rates climb pretty greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our full rates guide

Pros and Cons


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is fairly special in this regard, being one of the few email advertising and marketing tools to allow you to handle occasion tickets, invitations, as well as enrollments . Bear in mind that this attribute comes with its own fees: 5.4% + $0.80 for each ticket sold or purchase carried out.

Not recommended if:

You need innovative automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t offer one of the most advanced automations. While they do provide triggered projects, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that various other much more affordable tools provide comparable degrees of automation– MailerLite and also Sendinblue.

Ranking details


Relieve of Use

Usually it’s easy to browse, though a little bit dull-looking. You can get to most places within a couple of clicks, though as they’ve included a lot more performance, some points have actually ended up being a little covert, for example, automations.

E-newsletter Creation


The editor is quick, yet light on attributes, especially in the styling division. Besides that it’s simple to collaborate with.



This is extremely fundamental, only allowing you to place easy introductions or get in touch with information. There is no if/then/else reasoning available.

Email kinds

Traditional, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion registrations, polls, promo codes and surveys .

Option as well as Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to choose from, with differing levels of high quality (some are respectable, while others look a little fundamental and also outdated). You can additionally go back to square one, and also utilize a handy attribute called ‘Brand your email’ to auto-generate a layout based upon your web site’s shades and logo design.

Email Marketing Automation

It also produces pre-defined call sectors based on your clients’ interactions with your on-line store (e.g. repeat, lapsed and potential clients). Automations based on call triggers (e.g. e-mail opens, clicks) are also offered.

Listing Management

You can produce sections from get in touch with task, checklist membership, get in touch with details, tags, or ecommerce task. You can additionally develop a segment from your get in touch with understandings and tag get in touches with based on get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, as well as it just offers a summary box, fundamental area options (which you can’t add to) and afterwards a listing, or lists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, reaching the most popular e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and Analysis

In addition to basic open and click records, spam, bounce and also unsubscribe rates are additionally available. You likewise get click warmth maps, and some useful summary reports such as open and also click patterns, opens up by gadget, % of contacts involved, and also most effective subject line.


Below’s where it gets a bit unshaven. The website as well as the tool are just offered in English. You can select to change a few of the non-editable email areas (e.g. footer and personal privacy policy message) to one of 10 languages readily available, primarily European. Assistance and the knowledge base is offered in 4 languages. Somewhat complicated, however at the very least there’s some effort to sustain multilingual customers and also target markets.

More Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a function to check the e-mail for errors ( missing out on links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a tool that enables you to preview just how emails will certainly look for details recipients, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management


Soft bounces are put on temporary hold for 15 days, and after that feel bitter. They are relocated right into a suspended bounce category if it happens once again. They have actually a ‘recommended for removal’ filter readily available to watch these, but don’t eliminate them immediately.


of course

Import/export readily available although it’s not as straightforward as maybe– you require to initially make it possible for advanced email authorizations under Account Settings.

Storage available for information as well as pictures


All plans come with endless storage space.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various degrees of account access

of course

The Account Owner can additionally designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large amount of assimilations and apps , almost 400.

Landing Page Builder

of course

This is only available using their form building contractor, as well as it’s really basic. Rather, we ‘d recommend these free landing web page home builders.

Client Support

3.5/ 5.

There are numerous networks of assistance, consisting of real-time conversation, phone support, a expertise base as well as community-based assistance. I located that the chat as well as phone support weren’t always readily available, which was a little frustrating.

General rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks most of packages. The primary problem below, though, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves state with their website, they are a device for small businesses. And, therefore, it’s worth assessing them on these terms. As mentioned above, they absolutely have sufficient of the fundamentals covered to please most small businesses, and also if it were as basic as that after that we ‘d advise them a lot more very.

The problem, nowadays, is that there are a lot of various other email tools supplying even more than Constant Contact, and for a whole lot much less money. This includes not only features, but additionally individual experience. For the quantity you pay with Constant Contact, you might discover on your own making use of a lot extra effective tools such as ActiveCampaign as well as GetResponse.

They do get factors for their decent deliverability prices, integrations ( especially social media sites integrations), as well as for allowing various gain access to levels for different users. As well as with current enhancements to automations as well as coverage, and also the addition of brand-new features like a internet site home builder, it does appear like they’re making an initiative to enhance the item. Yet their absence of sophisticated attributes makes it difficult to suggest them over others at this cost point. (You’ll see we do not list them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly assert that there might be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simple strategy (it just features autoresponders). They likewise use robust reports and also analysis tools. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email advertising devices on the market. It’s readily available in 6 languages and also includes innovative automation choices and a integrated CRM.
  • GetResponse is a solid alternative. It includes several sophisticated attributes (e.g. a webinar device), has exceptional automations and provides among the very best spam and layout testing devices we’ve ever utilized. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a thorough guide with the very best options to Constant Contact, check it out here. You can additionally try out our Smart Finder to see which newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly like to enter into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for little companies, which will be far more cost effective. There are even plenty of superb complimentary CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to cancel your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for small businesses. It safely stores your client data and also offers a safe way to handle your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability tests.

In spite of these flashy numbers as well as attributes, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate via their website, they are a tool for little businesses. The concern, these days, is that there are plenty of other email tools offering even more than Constant Contact, and for a lot less money. For the quantity you pay with Constant Contact, you can locate on your own utilizing a lot a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplistic technique (it just features autoresponders).

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